Global Brand Commercial Director / DP
Scott McCullough
Published
Production Company Roster Director & Independent Director | 1993 – Present
Rostered with production partners including TateUSA, Story, Reactor, and James Production, directing national and international broadcast campaigns for major agencies and global brands.
• Directed 400+ national and international broadcast campaigns for Budweiser, Pepsi, NASCAR, GM, Ford, Jeep, Lowe’s, and Target, delivering high-impact storytelling across productions of every scale, style, and genre.
• Trusted by leading agencies including DDB, BBDO, Digitas, The Richards Group, J. Walter Thompson, Doner, Team One, and Publicis to execute high-stakes commercial campaigns.
• Led complex productions, aligning creative vision with budgets, schedules, and execution realities.
• Delivered measurable campaign performance, with projects generating average ROI of 700%+ through disciplined creative execution from concept through delivery.
• Personally selected by Paul Newman after reviewing directing reel and creative approach.