Results-driven performance marketer with hands-on experience managing Meta, Google, and Amazon ad campaigns to drive user acquisition and conversions. Proven ability to optimize campaigns, achieving high CTR and efficient CPA through data-driven strategies. Skilled in audience targeting, bid optimization, and analytics, with a strong focus on maximizing ROI and scaling performance marketing initiatives.

Shivansh Bansal

Results-driven performance marketer with hands-on experience managing Meta, Google, and Amazon ad campaigns to drive user acquisition and conversions. Proven ability to optimize campaigns, achieving high CTR and efficient CPA through data-driven strategies. Skilled in audience targeting, bid optimization, and analytics, with a strong focus on maximizing ROI and scaling performance marketing initiatives.

Available to hire

Results-driven performance marketer with hands-on experience managing Meta, Google, and Amazon ad campaigns to drive user acquisition and conversions. Proven ability to optimize campaigns, achieving high CTR and efficient CPA through data-driven strategies. Skilled in audience targeting, bid optimization, and analytics, with a strong focus on maximizing ROI and scaling performance marketing initiatives.

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Language

English
Advanced
Hindi
Advanced

Work Experience

Digital Marketing Executive at Garage Productions
January 1, 2025 - March 1, 2025
Jan 2025 - Mar 2025: Implemented mobile advertising campaigns across 5+ applications, increasing user acquisition by 30% and boosting app engagement rates by 20% within 3 months. Resolved 20+ Excel-based data queries and automated reporting processes, reducing campaign tracking time by 30% and improving data accuracy by 22%.
Digital Marketing Executive at Garage Productions
March 1, 2024 - December 1, 2024
Mar 2024 - Dec 2024: Generated 20+ monthly reports and interactive dashboards, improving stakeholder decision-making efficiency by 30%. Implemented SEO strategies across 4 websites, driving 45% growth in organic traffic, increasing domain authority by 15 points, and improving keyword rankings for 30+ target keywords.

Education

MBA in Digital Marketing at D.Y. Patil Vidyapeeth, Pune
January 1, 2019 - January 1, 2022
Bachelors in Journalism and Mass Communication at Delhi Metropolitan Education, GGSIPU, Delhi
January 1, 2018 - January 1, 2019

Qualifications

McKinsey Forward Program
September 1, 2025 - December 1, 2025
AI in Digital Marketing Certification (SWAYAM)
August 1, 2025 - December 1, 2025
Google Analytics Certification
June 1, 2025 - May 23, 2026
Google Ads Certification
June 1, 2025 - May 23, 2026
Power BI Certification
June 1, 2025 - May 23, 2026
Tableau Certification
June 1, 2025 - May 23, 2026
Deloitte Australia Data Analytics Job Simulation (Forage)
May 1, 2025 - May 23, 2026
Fundamentals of Digital Marketing
October 1, 2023 - October 1, 2023
Digital Marketing Master Program
August 1, 2023 - February 1, 2024
Game Art Design and Integration
June 1, 2020 - December 1, 2022
Forage Data Analytics Path
May 1, 2025 - May 23, 2026

Industry Experience

Media & Entertainment, Education, Retail, Software & Internet, Professional Services