With over 10 years of experience, I’m passionate about helping brands grow through creative strategy and authentic connection. I specialize in building strong online presences through social media strategy, organic community growth, brand voice development, and data-driven decision-making. In addition to organic social, I also develop and manage paid social campaigns that drive measurable performance and brand awareness. I have experience in influencer marketing, collaborating with creators to craft meaningful partnerships that amplify brand stories. I enjoy designing with Canva and Figma, bringing ideas to life through visuals that capture attention and stay true to each brand’s identity. As a native Spanish speaker, I love creating content and strategies that resonate across cultures and connect with diverse audiences. I’d love to connect with you and do awesome things together!

Silvia Rojas

PRO

With over 10 years of experience, I’m passionate about helping brands grow through creative strategy and authentic connection. I specialize in building strong online presences through social media strategy, organic community growth, brand voice development, and data-driven decision-making. In addition to organic social, I also develop and manage paid social campaigns that drive measurable performance and brand awareness. I have experience in influencer marketing, collaborating with creators to craft meaningful partnerships that amplify brand stories. I enjoy designing with Canva and Figma, bringing ideas to life through visuals that capture attention and stay true to each brand’s identity. As a native Spanish speaker, I love creating content and strategies that resonate across cultures and connect with diverse audiences. I’d love to connect with you and do awesome things together!

Available to hire

With over 10 years of experience, I’m passionate about helping brands grow through creative strategy and authentic connection. I specialize in building strong online presences through social media strategy, organic community growth, brand voice development, and data-driven decision-making.

In addition to organic social, I also develop and manage paid social campaigns that drive measurable performance and brand awareness. I have experience in influencer marketing, collaborating with creators to craft meaningful partnerships that amplify brand stories.

I enjoy designing with Canva and Figma, bringing ideas to life through visuals that capture attention and stay true to each brand’s identity.

As a native Spanish speaker, I love creating content and strategies that resonate across cultures and connect with diverse audiences.

I’d love to connect with you and do awesome things together!

See more

Language

Spanish; Castilian
Fluent
English
Fluent
Italian
Beginner

Work Experience

Social Media Manager at ICUC Social
January 1, 2020 - October 1, 2025
Developed and executed social media strategy, content calendar management, organic community growth, brand voice development, community management, social listening, crisis management, influencer marketing, paid campaigns, analytics and reporting, copywriting, graphic design, and video production.
Social Media Manager at EMF Media
June 1, 2021 - January 14, 2022
Specialized in social media strategy development and content calendar management, ensuring every piece of content aligned with brand goals and audience interests. My work focused on organic community growth and community management, fostering genuine engagement and connection. I also handled social listening, brand reputation, and crisis management to maintain a positive brand image across platforms. Additionally, I provided analytics and performance reporting to guide strategic decisions, and also graphic design and video production to create visually compelling content. My experience also included influencer partnerships and campaign management, helping brands collaborate effectively with creators to expand their reach and impact.
Social Media Manager at SuperStudio
October 9, 2017 - August 31, 2018
Specialized in strategic social media planning, organic growth and paid campaign development to help brands reach their goals effectively. My work included social media engagement and community management, along with content calendar management and organic community growth to build lasting connections with audiences. I also managed influencer marketing and relationship building, ensuring authentic collaborations that strengthened brand visibility. In addition, I handled analytics and performance reporting to optimize strategies, graphic design, video production and editing, as well as copywriting and blog writing to create consistent, engaging, and on-brand content across all channels.
Social Media Manager at NexStep Media
January 15, 2014 - March 27, 2015
Focused on strategic social media management, overseeing content calendar development and execution to ensure a consistent and impactful online presence. My work included audience interaction and community engagement, fostering authentic relationships and driving organic community growth. I also worked on graphic design, video production, and editing, creating visually appealing content that aligns with each brand’s identity. In addition, I provided performance and analytics reporting to measure results and guide ongoing strategy improvements.
Partner Program Support Representative. Account Manager for Google at Webhelp Spain
September 3, 2018 - June 1, 2020
Led partner recruitment and onboarding, ensuring new Google partners were fully prepared to launch and grow their offerings seamlessly. My role involved providing comprehensive partner support, assisting with product additions, feature updates, service information maintenance, and access to key tools to help partners meet their contractual goals successfully. I collaborated cross-functionally with internal teams to align on partner expectations and deliver optimal solutions, while also coordinating with operational teams to enhance efficiency and service quality. With a strong customer experience focus, I proactively addressed partner needs and resolved issues promptly. Additionally, I provided global partner support across North America, Latin America, Europe, the Middle East, Africa, and Asia-Pacific, ensuring consistent, high-quality service worldwide.
Edito in Chief at 4ward Crew
July 6, 2015 - November 30, 2017
Managed editorial strategy and content calendar planning, ensuring all content aligned with brand goals and audience interests. My work included SEO and SEM optimization to maximize visibility and performance, as well as copywriting, content creation, and curation across multiple channels. I also led the writing team, overseeing recruitment, talent development, and day-to-day management to foster collaboration, growth, and consistent quality across all projects.

Education

at Monteavila University
January 1, 2012 - January 1, 2016

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Education, Consumer Goods, Gaming, Healthcare, Other