I'm a motion designer working at the intersection of fine art and design-driven motion systems. I focus on building cohesive visual systems that connect concept, narrative, and audience experience across branding and multi-platform campaigns. I develop motion-driven identities and structured visual solutions using After Effects and Illustrator. I bring a systems-level approach to collaborative studios, translating abstract ideas into clear, industry-ready motion design. I have a strong understanding of visual hierarchy, timing, and typographic systems across broadcast and social formats.

Yirong Xia

I'm a motion designer working at the intersection of fine art and design-driven motion systems. I focus on building cohesive visual systems that connect concept, narrative, and audience experience across branding and multi-platform campaigns. I develop motion-driven identities and structured visual solutions using After Effects and Illustrator. I bring a systems-level approach to collaborative studios, translating abstract ideas into clear, industry-ready motion design. I have a strong understanding of visual hierarchy, timing, and typographic systems across broadcast and social formats.

Available to hire

I’m a motion designer working at the intersection of fine art and design-driven motion systems. I focus on building cohesive visual systems that connect concept, narrative, and audience experience across branding and multi-platform campaigns.

I develop motion-driven identities and structured visual solutions using After Effects and Illustrator. I bring a systems-level approach to collaborative studios, translating abstract ideas into clear, industry-ready motion design. I have a strong understanding of visual hierarchy, timing, and typographic systems across broadcast and social formats.

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Language

English
Fluent
Chinese
Fluent

Work Experience

Motion Designer at Taskmaster Promotional Branding Package
January 1, 2016 - March 1, 2026
Developed a motion-driven visual identity system in Adobe After Effects and Illustrator, translating the show’s chaotic humor and competitive energy into dynamic transitions and bold typographic animation. Contributed across concept development, motion design, and editing to produce a 30-second broadcast promo and multiple cutdowns (15s, 7s, and vertical formats). Designed and optimized three social media videos for Instagram and TikTok in vertical and square formats to support rollout. Created six branded social posters in Illustrator to maintain visual consistency across motion and static campaign assets. Established a cohesive motion system ensuring consistency across broadcast, social, and static campaign outputs.
3D Assistant & Lighting at Moon Lover – SAIC Shows 2024 Graduate Exhibition
December 1, 2023 - May 1, 2024
Contributed to 3D production, supporting modeling refinement and scene organization for exhibition presentation. Designed and implemented lighting setups to enhance mood, depth, and narrative atmosphere across key scenes. Assisted with rendering preparation and final visual adjustments to ensure exhibition-quality output.
3D Animation Artist at Breath
January 1, 2023 - May 1, 2023
Developed an experimental 3D animation exploring urban pressure and tension through metaphor-driven storytelling. Led full production including concept development, modeling, scene composition, lighting, and rendering in Maya. Designed atmospheric lighting and sound-driven pacing to suit gallery exhibition.
New Media Artist at Online Exhibition: Web-Based Machine Learning Model for Siri
March 1, 2021 - May 1, 2021
Developed an interactive web-based 3D experience integrating a machine learning model trained on Siri conversation data using A-Frame, p5.js, and RunwayML. Collaborated on concept development and technical implementation to translate conversational outputs into dynamic visual behaviors for exhibition presentation.
Set Designer at Five Point Seven
May 1, 2022 - August 1, 2022
Designed and developed visual set concepts for a collaborative short film, translating narrative themes into spatial layouts, environmental details, and cinematic mood. Partnered with the director and production team to ensure continuity and alignment between set and story progression.

Education

MA, Motion Design at Savannah College of Art and Design (SCAD)
September 1, 2024 - June 1, 2026
BFA, Film, Video, New Media & Animation at School of the Art Institute of Chicago (SAIC)
September 1, 2019 - May 1, 2023

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Software & Internet, Professional Services, Other