I’m a senior design leader and creative professional with 15+ years of experience across art direction, brand identity, campaign development, and hands-on graphic design. I translate briefs into focused, high-impact work, combining strong layout/typography craft with reliable production across digital and print. I’ve led design from initial concept through final delivery, partnering confidently with clients and cross-functional teams—whether remotely or in person. I also mentor junior designers, strengthen creative quality and consistency through reviews and practical guidance, and manage priorities, handoffs, and delivery so campaigns land on time and stay on brand.

Tawanda K. Chambe

I’m a senior design leader and creative professional with 15+ years of experience across art direction, brand identity, campaign development, and hands-on graphic design. I translate briefs into focused, high-impact work, combining strong layout/typography craft with reliable production across digital and print. I’ve led design from initial concept through final delivery, partnering confidently with clients and cross-functional teams—whether remotely or in person. I also mentor junior designers, strengthen creative quality and consistency through reviews and practical guidance, and manage priorities, handoffs, and delivery so campaigns land on time and stay on brand.

Available to hire

I’m a senior design leader and creative professional with 15+ years of experience across art direction, brand identity, campaign development, and hands-on graphic design. I translate briefs into focused, high-impact work, combining strong layout/typography craft with reliable production across digital and print.

I’ve led design from initial concept through final delivery, partnering confidently with clients and cross-functional teams—whether remotely or in person. I also mentor junior designers, strengthen creative quality and consistency through reviews and practical guidance, and manage priorities, handoffs, and delivery so campaigns land on time and stay on brand.

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Language

English
Fluent

Work Experience

Design Lead at Etail Hero
October 1, 2024 - Present
Overseeing all design projects, from conception to delivery. Reviewing Junior Designers’ work to ensure high quality. Attend Client meetings. Manage internal creative processes.
Senior Graphic Designer at MetroFibre
November 1, 2023 - October 1, 2024
Led graphic design projects from concept to delivery across brand and marketing touchpoints. Reviewed junior designers’ work to help maintain creative quality and brand consistency.
Senior Designer at Christian and Caleb
June 1, 2019 - October 1, 2023
Directed design projects from concept to production while balancing creative quality, client needs, and deadlines. Guided junior designers, participated in client meetings, and helped manage production budgets.
Senior Art Director at Pixykorner
August 1, 2017 - May 1, 2019
Oversaw creative projects from concept to delivery while maintaining a high standard across final outputs. Reviewed junior designers’ work, led client discussions, and managed production budgets.
Head Designer at Vee Station
August 1, 2015 - July 1, 2017
Led design projects from concept to delivery and reviewed junior designers’ work for quality and consistency. Provided hands-on creative direction while supporting day-to-day design execution.
Senior Designer at Next Page Concepts
January 1, 2012 - July 1, 2015
Delivered end-to-end design projects and collaborated directly with clients during briefings and reviews. Created campaign work for Econet’s Buddie and Broadband brands.
Creative Director at The Concept Bureau & Visual Point Creative
January 1, 2010 - December 1, 2013
Directed creative projects from concept to delivery, guiding junior designers and presenting work to clients. Managed production budgets while balancing creative ambition with practical delivery requirements.
Junior Designer at TheJupiter Drawing Room
August 1, 2009 - December 1, 2009
Supported the creative team with design development and production-ready artwork.

Education

Introduction to Autodesk Maya at The Animation School, South Africa
August 1, 2016 - September 7, 2026
Diploma in Graphic Design at Macmaine School of Computing
November 1, 2006 - September 7, 2026

Qualifications

Introduction to Autodesk Maya
August 1, 2016 - September 7, 2026
Diploma in Graphic Design
November 1, 2006 - September 7, 2026

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Retail, Education
    YuGrow — Mobile App UX/UI & Gamification

    A ground-up mobile experience for a platform helping women grow personally and economically, turning self-reflection into a personalised, habit-forming journey.

    My contribution

    • Mapped the end-to-end journey from onboarding and diagnostic through daily content, community and rewards
    • Designed the personalised growth diagnostic and supporting user flows
    • Created the warm visual language and custom illustration system
    • Developed streaks, rewards and feedback loops to encourage daily engagement
    • Delivered a complete developer-ready UX specification

    The result is a coherent product experience designed to turn a one-off download into a supportive daily habit.

    Case study: https://www.twine.net/signin

    Trade Forward Southern Africa — Social Content & Publication Design

    An ongoing design partnership for an FCDO-funded regional trade programme connecting exporters, policymakers and industry across six Southern African countries.

    My contribution

    • Created a repeatable visual system for social media and campaign announcements
    • Designed event, certification webinar and sector-awareness graphics
    • Built a consistent cover and typography system across nine technical publications
    • Produced short-form campaign video assets for major programme announcements

    The work gave a five-year regional initiative a clear, consistent presence across social, print and motion, supporting an audience of 921 organic Facebook followers.

    Case study: https://www.twine.net/signin

    ClimatriFoods — Brand Identity & Website

    A full brand identity and website build for a regional FMCG sourcing and distribution partner, created to give a young business the confidence and consistency of an established player.

    My contribution

    • Created the logo and green-led visual identity system
    • Designed business cards, letterhead and a 16-page corporate profile
    • Shaped the brand voice, manifesto, values and promise
    • Designed and built the website across services, regional markets and contact

    The result is a cohesive brand across web, print and stationery, with tools designed to open doors with new suppliers, retailers and logistics partners.

    Case study: https://www.twine.net/signin

    Jacaranda Music Festival 2025 — Campaign & Event Branding

    A living campaign identity for one of Zimbabwe’s defining music weekends, translated from digital promotion into a large-scale festival environment.

    My contribution

    • Developed the 2025 campaign art direction across colour, typography, collage and graphic language
    • Structured dates, venue and artist information across clear, high-energy formats
    • Extended the identity to stage screens, fascia, banners and environmental touchpoints
    • Connected the visual system with event photography to capture the festival in action

    The result was a flexible, recognisable campaign system that moved confidently from social announcements to the live experience.

    [View the full case study](https://www.twine.net/signin

    Nescafé Rewards — Mobile App UX/UI

    A complete mobile app UX/UI experience for Nescafé’s loyalty programme, connecting sign-up, receipt-linked rewards, personalised product discovery, shopping and checkout in one coherent journey.

    My contribution

    • Mapped the end-to-end user journey and information architecture
    • Designed wireframes and flows for onboarding, barcode scanning, rewards and redemption
    • Created a personalised coffee-preference quiz and product discovery experience
    • Designed the e-commerce journey from browsing through checkout
    • Built a bold, brand-consistent design system and developer-ready specification

    [View the full case study](https://www.twine.net/signin

    Kraut Attorneys — Brand Identity & Website

    A full rebrand and responsive website redesign for a specialist South African immigration law firm, created to feel as precise, considered and trustworthy as the legal advice it represents.

    My contribution

    • Developed the KA monogram, wordmark and flexible identity system
    • Structured the website around clear user journeys: services, process and contact
    • Translated complex practice areas into accessible, plain-language pages
    • Designed and built the responsive experience across desktop and mobile

    The result replaced a generic template presence with a distinctive, credible brand and a site purpose-built around the firm’s service offering.

    [View the full case study](https://www.twine.net/signin