Jacaranda Music Festival 2025 — Campaign & Event Branding

A living campaign identity for one of Zimbabwe’s defining music weekends, translated from digital promotion into a large-scale festival environment.

My contribution

• Developed the 2025 campaign art direction across colour, typography, collage and graphic language
• Structured dates, venue and artist information across clear, high-energy formats
• Extended the identity to stage screens, fascia, banners and environmental touchpoints
• Connected the visual system with event photography to capture the festival in action

The result was a flexible, recognisable campaign system that moved confidently from social announcements to the live experience.

[View the full case study](https://www.twine.net/signin