Available to hire
Hi, I’m Ana Mauzer, a brand and logo designer with over 8 years of experience in the design industry, including 5 years in leadership roles. I transform ideas into compelling stories and memorable brand identities across print and digital media, always with a strategic eye for detail and aesthetic precision.
I thrive in collaborative environments, leveraging clear communication and cross-functional teamwork to deliver high-impact visual solutions. For me, design is purposeful—it’s about helping brands tell their story and connect with audiences in meaningful ways.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Language
Portuguese
Fluent
English
Advanced
Work Experience
Brand Specialist at Freelancer
January 1, 2025 - PresentDesigned and delivered impactful visual brand materials, including logos and marketing collateral, across all touchpoints using Figma and the Adobe Creative Suite. Drove a 3% increase in customer satisfaction, ensured brand consistency across channels (17% reduction in inconsistencies; 5% increase in brand awareness), and provided strategic brand positioning and customer experience design consulting that contributed to a 10% increase in client retention.
Art Director | Brand Designer at Blue King Studio
January 1, 2025 - October 21, 2025Directed the creation of impactful visual brand materials across channels, providing strong design direction. Implemented a new creative workflow integrating design, marketing, and product teams, improving asset delivery speed by 18% and reducing revisions by 12%. Ensured brand direction alignment and client validation, delivering projects 10% faster. Built a library of reusable templates used by multiple team members and designed 70+ logos, contributing to higher client satisfaction. Mentored a team of designers (+15) to improve output and adherence to brand guidelines.
Graphic Designer at Carpintaria
January 1, 2023 - October 21, 2025Developed 3 strategic commercial proposals weekly using InDesign to create compelling visuals and vector illustrations, increasing deal-closing rates by 10%. Elevated the quality and accuracy of printed materials with InDesign and Photoshop, reducing rework by 12% and ensuring professional standards. Directed the creation of editorial pieces monthly (logo designs and marketing materials), contributing to a 20% improvement in overall brand image.
Employer Brand Designer at Experato Investimentos
August 1, 2022 - October 21, 2025Pioneered advertising layouts, institutional materials, and digital campaigns with strong brand identity alignment, increasing client retention. Elevated internal skills through training via Microsoft Teams, boosting brand engagement by 20% and asset creation by 25%. Implemented collaboration tools (Slack, Asana) to enhance communication and accessibility of materials. Supervised designers to deliver brand-aligned materials, contributing to client satisfaction gains, and collaborated with HR to boost employee engagement. Directed brand integration across Experato Educação projects and created multiple visual identity guides.
Senior Graphic Designer at Blue King Studio
July 1, 2021 - October 21, 2025Created advertising layouts, institutional materials, and campaigns for diverse clients, ensuring visual consistency and strong brand communication across print and digital media. Supervised a design team to maintain brand alignment and contributed to improvements in client satisfaction. Managed client relationships by delivering complete design materials with high initial approval rates and streamlining asset delivery.
Brand Specialist at Freelancer (Remote)
January 1, 2025 - PresentDesigned and delivered impactful visual brand materials, including logos and marketing collateral, across all customer touchpoints by leveraging Figma and the Adobe Suite, contributing to a 3% increase in customer satisfaction. Championed brand consistency by coordinating visual strategy and storytelling with stakeholders, reducing brand inconsistencies across channels by 17% and increasing brand awareness by 5%. Provided strategic brand positioning and customer experience design consulting to deliver high-impact solutions that grew client retention by 10%.
Art Director | Brand Designer at Blue King Studio
January 1, 2025 - October 21, 2025Directed the creation of impactful visual brand materials across customer channels, providing strong design direction and achieving the distinction of being the most requested designer by stakeholders. Orchestrated a new creative workflow integrating design, marketing, and product teams, improving visual asset delivery speed by 18% in the first quarter and reducing revisions by 12%. Ensured brand direction alignment by developing consistent graphic elements and securing client validation, delivering projects 10% faster. Built a library of reusable templates used by 7 team members to maintain brand consistency. Designed 70+ logos for diverse clients, increasing client satisfaction by 40%. Mentored a team of over 15 designers to improve output and alignment with brand guidelines.
Graphic Designer at Carpintaria
January 1, 2023 - October 21, 2025Developed and presented strategic commercial proposals weekly using InDesign to create compelling visuals and vector illustrations, increasing deal-closing rates by 10%. Improved printed materials with InDesign and Photoshop, reducing rework requests by 12% and upholding professional standards. Directed the creation of monthly editorial pieces, enhancing brand aesthetics and contributing to a 20% improvement in overall professional image.
Employer Brand Designer at Experato Investimentos
August 1, 2022 - October 21, 2025Pioneered advertising layouts, institutional materials, and digital campaigns with strong brand communication through integrated marketing design. Led internal skills development in visual asset creation, boosting brand engagement by 20% and asset creation by 25%. Optimized creative processes with strategic project briefings and collaboration tools, enhancing team collaboration and material accessibility. Supervised designers delivering brand-aligned visuals for campaigns, contributing to improvements in client satisfaction. Collaborated with HR and leadership to develop internal campaigns, increasing employee engagement by 32% and accelerating project turnaround times.
Senior Graphic Designer at Blue King Studio
July 1, 2021 - October 21, 2025Created advertising layouts, institutional materials, and campaigns across print and digital media, ensuring visual consistency and strong brand communication. Managed a team of designers delivering brand-aligned visuals for campaigns and maintained a high client approval rate on initial concepts. Led client relationships by delivering complete design materials and final assets in multiple formats, ensuring efficient asset delivery and satisfaction.
Education
Postgraduate in Management, Design and Market Excellence at FAAP - Fundação Armando Alvares Penteado EAD
January 1, 2024 - January 1, 2025Bachelor’s Degree in Design at UNIVILLE – Universidade da Região de Joinville
January 1, 2012 - January 1, 2015Design Exchange Program at FBAUP – Faculdade de Belas Artes da Universidade do Porto
January 1, 2013 - January 1, 2014Postgraduate in Management, Design and Market Excellence at FAAP - Fundação Armando Alvares Penteado EAD
January 1, 2024 - January 1, 2025Bachelor’s Degree in Design at UNIVILLE – Universidade da Região de Joinville
January 1, 2012 - January 1, 2015Design Exchange Program at FBAUP – Faculdade de Belas Arte da Universidade do Porto
January 1, 2013 - January 1, 2014Qualifications
Re-search – 12 Hours
January 11, 2030 - July 1, 2025Stories – The Power of Narratives in the Post-Truth Era – 10 Hours
January 11, 2030 - March 1, 2025Trends – New Futures and Trends – 20 Hours
January 11, 2030 - February 1, 2025Industry Experience
Media & Entertainment, Professional Services, Education, Software & Internet, Other, Real Estate & Construction
The goal was to build a brand around a handmade product. From the outset, it was clear that the visual language needed to break away from the conventional aesthetics typically found in the artisanal niche. The project was driven by the desire to translate the values of manual craftsmanship into a distinctive identity.
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