KIMBERLY A. BETZ

Senior Graphic Designer, Production Artist/Designer, Project Manager at Freelance, Contract Work

Lead and managed graphic design projects from conception through delivery for multiple clients, maintaining brand strategies and high-quality standards. Coordinated with freelance designers, internal teams, and vendors to ensure design and production met specifications. Created diverse digital and print visual content, including websites, social media, print ads, brochures, and banners. Managed up to 50 clients simultaneously while running own graphic design business, achieving significant cost savings and successful project outcomes such as marketing for a major resort opening. Experienced in print vendor processes including layout, binding, embossing, and spot/foil color effects.

Graphic Design Production and Illustrative Designer at CPM (Non-profit Math Educational Materials)

Assisted in creating and correcting educational publications involving graphs, diagrams, layout formatting, proofreading, and quality assurance. Tracked project milestones and ensured on-time delivery.

Graphic Design Specialist at Strategic Government Resources

Developed brand-standard designs improving client recognition for government projects across the US. Organized digital asset library and streamlined production workflows. Collaborated with copywriters and creative directors to produce final designs. Created over 1000 visual assets including social media graphics and brochures, maintaining consistent branding and quality within deadlines.

Interim Graphic Designer at Baltimore City Schools

Coordinated with external vendors on print production, maintained schedules and budgets, and managed internal advertising asset trafficking. Managed digital and physical project files and served as point of contact for faculty on project status and design requirements.

Senior Graphic Designer, Production Artist/Designer, Project Manager at Freelance, Contract Work

Led and managed design requirements for multiple clients, overseeing projects from conception through delivery to maintain brand strategy alignment. Managed teams of freelance designers, coordinated with clients and vendors, prepared print-ready files, and ensured production specifications were met. Created diverse visual content including digital and print media such as website graphics, social media ads, brochures, banners, and marketing collateral. Successfully maintained 40-50 clients simultaneously while running own graphic design business. Delivered large-scale event and exhibition graphics that enhanced brand visibility. Achieved significant cost savings by leading in-house design teams over outsourcing.

Graphic Design Production and Illustrative Designer at CPM (Non-profit Math Educational Materials for Teachers and Students)

Assisted in creating and correcting publications including graphs, diagrams, formatting, layout, proofreading, and quality assurance. Monitored project progress and tracked milestones to ensure on-time delivery.

Graphic Design Specialist at Strategic Government Resources

Developed brand-aligned designs to enhance client recognition for various government jobs across the U.S. Managed a digital asset library and streamlined production workflows for consistency and efficiency. Collaborated with copywriters and creative directors. Created over 1000 visual assets including social media graphics and brochures, consistently maintaining brand standards and meeting tight deadlines.