Hi, I’m Upalendu—a digital marketing professional with 4+ years of UK experience delivering data-driven social media and content campaigns for automotive brands like Škoda, Honda, and Ford. I thrive on turning insights into engaging multi-channel strategies that drive lead generation, test-drive bookings, and measurable ROI. I’m passionate about crafting compelling video content, optimizing websites and CRMs, and collaborating across agencies to exceed targets. I excel at creating cohesive campaigns across platforms (TikTok, Instagram, LinkedIn, Facebook, YouTube), from ideation through post-campaign analysis. My toolkit includes video production (Adobe Premiere Pro, CapCut, Photoshop, Lightroom), CMS and e-commerce (WordPress, Magento), and email/SMS marketing (Zoho). I enjoy partner collaboration and translating brand objectives into tangible results that enhance customer experience and business growth.

Upalendu Sen

Hi, I’m Upalendu—a digital marketing professional with 4+ years of UK experience delivering data-driven social media and content campaigns for automotive brands like Škoda, Honda, and Ford. I thrive on turning insights into engaging multi-channel strategies that drive lead generation, test-drive bookings, and measurable ROI. I’m passionate about crafting compelling video content, optimizing websites and CRMs, and collaborating across agencies to exceed targets. I excel at creating cohesive campaigns across platforms (TikTok, Instagram, LinkedIn, Facebook, YouTube), from ideation through post-campaign analysis. My toolkit includes video production (Adobe Premiere Pro, CapCut, Photoshop, Lightroom), CMS and e-commerce (WordPress, Magento), and email/SMS marketing (Zoho). I enjoy partner collaboration and translating brand objectives into tangible results that enhance customer experience and business growth.

Available to hire

Hi, I’m Upalendu—a digital marketing professional with 4+ years of UK experience delivering data-driven social media and content campaigns for automotive brands like Škoda, Honda, and Ford. I thrive on turning insights into engaging multi-channel strategies that drive lead generation, test-drive bookings, and measurable ROI. I’m passionate about crafting compelling video content, optimizing websites and CRMs, and collaborating across agencies to exceed targets.

I excel at creating cohesive campaigns across platforms (TikTok, Instagram, LinkedIn, Facebook, YouTube), from ideation through post-campaign analysis. My toolkit includes video production (Adobe Premiere Pro, CapCut, Photoshop, Lightroom), CMS and e-commerce (WordPress, Magento), and email/SMS marketing (Zoho). I enjoy partner collaboration and translating brand objectives into tangible results that enhance customer experience and business growth.

See more

Language

English
Fluent
Bengali
Advanced
Hindi
Advanced

Work Experience

Marketing Executive at D. M. Keith Group
February 1, 2023 - October 1, 2024
Led multi-channel digital marketing initiatives for leading automotive brands in the UK market, delivering growth across lead generation, customer engagement, and brand visibility. Launched and optimized vehicle campaigns in partnership with OEMs, boosting lead generation and test-drive bookings; evaluated post-campaign performance and improved ROI through data-driven strategies. Managed 19+ social channels and Magento CMS pages to boost engagement.
Operations Coordinator at Royal Mail Group
February 1, 2021 - February 1, 2023
Managed high-volume mail operations, revamped sorting processes, increased productivity, and sustained high accuracy. Balanced team workloads, minimized stock-outs, and supported timely deliveries while maintaining service quality.
Marketing Assistant at Premier Stores
October 1, 2020 - February 1, 2021
Contributed to retail marketing and digital outreach, driving online engagement and local reach. Managed Google Business presence and social platforms, improved customer service workflows, and synchronized promotions with in-store activities.
Marketing Assistant at Senox
May 1, 2016 - May 1, 2019
Supported B2B and consumer marketing initiatives; designed targeted communications, improved customer retention, and increased ad revenue. Streamlined marketing workflows and enhanced sales support.

Education

MBA (Social Media Marketing) at Leeds Beckett University
October 1, 2020 - June 1, 2022
BTEC Level 7 - Diploma in Strategic Leadership at International School of Management Studies, India
July 1, 2019 - June 1, 2020
Bachelor of Commerce (Marketing) at West Bengal State University, India
June 1, 2013 - August 1, 2016

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Professional Services, Manufacturing, Software & Internet