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I'm a creative UX/UI designer based in Dallas, Texas, with 13+ years designing high-impact digital products grounded in human-centered design principles. I'm highly proficient in responsive web design, prototyping, and visual design, with expertise in wireframing and building scalable design systems in Figma. I deliver elegant, accessible solutions that balance user needs with business goals, collaborating closely with product and engineering teams to ship high-quality work. Over the years I've led multidisciplinary teams on freelance and contracted projects, driving measurable improvements such as faster design-to-development handoffs and higher task completion rates on healthcare and e-commerce platforms.…I'm a creative UX/UI designer based in Dallas, Texas, with 13+ years designing high-impact digital products grounded in human-centered design principles. I'm highly proficient in responsive web design, prototyping, and visual design, with expertise in wireframing and building scalable design systems in Figma. I deliver elegant, accessible solutions that balance user needs with business goals, collaborating closely with product and engineering teams to ship high-quality work. Over the years I've led multidisciplinary teams on freelance and contracted projects, driving measurable improvements such as faster design-to-development handoffs and higher task completion rates on healthcare and e-commerce platforms.

Mario Biancolella

Product Designer, UX Designer, UI Designer, +4

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I'm a creative UX/UI designer based in Dallas, Texas, with 13+ years designing high-impact digital products grounded in human-centered design principles. I'm highly proficient in responsive web design, prototyping, and visual design, with expertise in wireframing and building scalable design systems in Figma. I deliver elegant, accessible solutions that balance user needs with business goals, collaborating closely with product and engineering teams to ship high-quality work. Over the years I've led multidisciplinary teams on freelance and contracted projects, driving measurable improvements such as faster design-to-development handoffs and higher task completion rates on healthcare and e-commerce platforms.…I'm a creative UX/UI designer based in Dallas, Texas, with 13+ years designing high-impact digital products grounded in human-centered design principles. I'm highly proficient in responsive web design, prototyping, and visual design, with expertise in wireframing and building scalable design systems in Figma. I deliver elegant, accessible solutions that balance user needs with business goals, collaborating closely with product and engineering teams to ship high-quality work. Over the years I've led multidisciplinary teams on freelance and contracted projects, driving measurable improvements such as faster design-to-development handoffs and higher task completion rates on healthcare and e-commerce platforms.

Available to hire

I’m a creative UX/UI designer based in Dallas, Texas, with 13+ years designing high-impact digital products grounded in human-centered design principles. I’m highly proficient in responsive web design, prototyping, and visual design, with expertise in wireframing and building scalable design systems in Figma. I deliver elegant, accessible solutions that balance user needs with business goals, collaborating closely with product and engineering teams to ship high-quality work.

Over the years I’ve led multidisciplinary teams on freelance and contracted projects, driving measurable improvements such as faster design-to-development handoffs and higher task completion rates on healthcare and e-commerce platforms.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

DaVinci Resolve Studio

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

Italian

Fluent

English

Advanced

Work Experience

UI Designer Specialist at Kialo

July 1, 2024 - Present

Designed and delivered intuitive user interfaces for dashboards, argument mapping, and learning modules, enhancing navigation and engagement. Built and maintained a scalable design system and style guide, improving design-to-development handoff speed by 30% and ensuring consistency across over 100 UI components. Produced high-fidelity prototypes, wireframes, and interactive designs in Figma to accelerate stakeholder alignment. Created custom icons and visual assets to enrich product features and strengthen brand identity. Collaborated with product and engineering teams to transform briefs into ready-to-build designs.

UX/UI Designer at myTomorrows

March 1, 2024 - August 10, 2025

Designed accessible, user-friendly web interfaces for healthcare platforms, improving task completion rates by 15%. Simplified complex user journeys through optimized workflows, increasing product adoption across multiple markets. Produced wireframes, prototypes, and interactive user flows that accelerated development cycles and reduced redesign times. Delivered high-fidelity UI prototypes aligned with the company’s design system and accessibility standards. Optimized visual design to improve clarity and usability, followed by thorough QA testing before release. Partnered with product management and engineering teams to define and implement innovative product features. Presented and defended design concepts to executive-level stakeholders, securing alignment and approval. Conducted user research and analyzed feedback to inform design iterations. Established and promoted design guidelines and best practices, ensuring brand and UX consistency across the product ecosystem.

UX/UI Designer at onlab.io

March 1, 2022 - August 10, 2025

Conducted usability testing and design workshops with end-users to validate concepts and improve engagement. Performed quantitative and qualitative research to define requirements and inform design decisions. Created mobile-first interactive prototypes and mockups for e-commerce platforms, ensuring alignment with the design system. Collaborated closely with developers, copywriters, and visual designers to deliver cohesive experiences. Contributed actively to agile ceremonies and product planning, ensuring smooth integration of design work.

Senior UX/UI Designer & Illustrator at Bluelabs

May 1, 2020 - August 10, 2025

Led user research and created personas for non-profit digital projects, informing targeted design solutions. Implemented cross-device design systems to ensure brand consistency across platforms. Designed wireframes, rapid prototypes, and conversion-optimized landing pages that improved user engagement. Produced on-brand illustrations for digital and print campaigns. Applied front-end development knowledge to streamline collaboration with engineers. Generated creative concepts and visual solutions that effectively communicated project goals.

Senior UX/UI Designer & Illustrator at Emmemedia

October 1, 2017 - August 10, 2025

Designed responsive UI/UX for mobile-first e-commerce platforms and high-traffic web applications. Produced on-brand illustrations and collaborated across design, development, and marketing teams.

Illustrator at Edo.io

June 1, 2016 - August 10, 2025

Created UI illustrations, animations, and iconography for mobile app onboarding, aligned with brand and UX standards.

Graphic Designer at The Jackal Production

June 1, 2013 - August 10, 2025

Delivered creative visual concepts and social media content for viral campaigns across Instagram, Facebook, and YouTube.

UI Designer Specialist at Kialo

July 1, 2024 - Present

Built and maintained a scalable design system and style guide in Figma, reducing design-to-development handoff time by 30% and ensuring consistency across 100+ UI components. Designed intuitive dashboards, argument-mapping tools, and learning modules to increase navigation efficiency and user engagement. Produced high-fidelity wireframes and interactive prototypes to accelerate stakeholder alignment. Created custom icons and visual assets to enhance product features and reinforce brand identity. Collaborated with Product and Engineering teams to transform briefs into ready-to-build designs, ensuring smooth delivery and adherence to requirements.

UX/UI Designer at myTomorrows

March 1, 2024 - August 26, 2025

Designed accessible, user-friendly web interfaces for healthcare platforms, increasing task completion rates by 15% and ensuring WCAG compliance. Streamlined complex user journeys to boost product adoption. Created interactive wireframes and prototypes to reduce redesign time and accelerate development. Delivered high-fidelity UI prototypes consistent with design systems and accessibility requirements. Enhanced visual design clarity and usability followed by QA testing. Partnered with product management and engineering to implement innovative features, improving feature adoption. Presented and defended design concepts to executive stakeholders. Conducted user research and feedback analysis to guide iterative improvements and maintain UX consistency.

UX/UI Designer at onlab.io

March 1, 2022 - August 26, 2025

Led usability testing and design workshops with end users to validate concepts and improve product engagement. Conducted quantitative and qualitative research to guide design decisions. Designed mobile-first interactive prototypes and mockups for e-commerce platforms ensuring design system and responsive compliance, streamlining development and reducing revision cycles. Collaborated with developers, copywriters, and visual designers to deliver cohesive, brand-consistent experiences.

Senior UX/UI Designer at Bluelabs

May 1, 2020 - August 26, 2025

Led user research and developed personas for non-profit projects to improve audience engagement. Implemented cross-device design systems to ensure brand consistency across web and mobile platforms. Designed wireframes, rapid prototypes, and optimized landing pages that increased user engagement and conversions. Produced on-brand illustrations for digital and print campaigns, enhancing visual consistency and marketing engagement.

Senior UX/UI Designer at Emmemedia

October 1, 2017 - August 26, 2025

Designed responsive, mobile-first UI/UX for e-commerce platforms and high-traffic web apps to enhance usability and conversion rates. Created on-brand illustrations for digital products and marketing campaigns to reinforce visual identity. Collaborated with design, development, and marketing teams to deliver cohesive user experiences.

Freelance Illustrator at edo.io

June 1, 2016 - August 26, 2025

Created UI illustrations, animations, and iconography for mobile app onboarding, aligning visuals with brand guidelines and improving onboarding clarity.

Graphic Designer at The Jackal production

June 1, 2013 - August 26, 2025

Designed and produced multimedia content for viral social media campaigns using targeted visual storytelling and platform-specific formats that boosted brand visibility on Instagram, Facebook, and YouTube.

Lead UX/UI Designer at Texapolentano LLC

March 1, 2022 - Present

Supervised user experience and visual design teams for digital products, setting vision and ensuring user-centricity and business alignment for freelance and contract projects. Led the creation of wireframes, prototypes, and high-fidelity UI, elevating product aesthetics and functionality.

UX/UI Designer at myTomorrow

March 1, 2022 - March 31, 2024

Designed accessible, user-friendly web interfaces for health care platforms, improving task completion rates and ensuring WCAG compliance.

UX/UI Designer at onlab.io

June 1, 2020 - March 31, 2022

Led usability testing and design workshops with end users to validate concepts and improve product engagement.

Senior UX/UI Designer at BlueLabs

October 1, 2017 - May 31, 2020

Led user research and defined design processes. Collaborated with product and engineering to translate briefs into ready-to-build designs; created wireframes, prototypes, and high-fidelity UI; contributed to design systems and ensured usability and brand consistency across engagements.

Senior UX/UI Designer at Emmedia

September 1, 2013 - October 31, 2017

Designed responsive, mobile-first UI/UX for e-commerce platforms and high-traffic web apps, improving usability and conversions. Created on-brand illustrations for digital and print campaigns; collaborated cross-functionally to deliver cohesive experiences.

Graphic Designer at The Jackal Production

February 1, 2012 - June 30, 2013

Designed and produced multimedia content for viral social media campaigns by leveraging targeted visual storytelling and platform-specific formats, boosting brand visibility on Instagram, Facebook, and YouTube.