I'm a marketing and social media professional who sees social media as a source of insights, trends, and creative ideas. With a strategic and fearless mindset, I embrace challenges as opportunities to grow and transform. Always eager to learn, I turn daily interactions into innovative content strategies that drive brand growth and long-term impact. Led full brand rebranding, defining visual identity and tone of voice. Planned and executed multichannel digital strategies across TikTok, Instagram, Facebook, and LinkedIn. Managed paid campaigns and newsletters, increasing views, reach, engagement, and website visits. Developed content tailored to a technical financial sector and coordinated campaigns with sales and marketing teams to drive lead generation and client acquisition.

Gabriela Dias Júnior

I'm a marketing and social media professional who sees social media as a source of insights, trends, and creative ideas. With a strategic and fearless mindset, I embrace challenges as opportunities to grow and transform. Always eager to learn, I turn daily interactions into innovative content strategies that drive brand growth and long-term impact. Led full brand rebranding, defining visual identity and tone of voice. Planned and executed multichannel digital strategies across TikTok, Instagram, Facebook, and LinkedIn. Managed paid campaigns and newsletters, increasing views, reach, engagement, and website visits. Developed content tailored to a technical financial sector and coordinated campaigns with sales and marketing teams to drive lead generation and client acquisition.

Available to hire

I’m a marketing and social media professional who sees social media as a source of insights, trends, and creative ideas. With a strategic and fearless mindset, I embrace challenges as opportunities to grow and transform. Always eager to learn, I turn daily interactions into innovative content strategies that drive brand growth and long-term impact.

Led full brand rebranding, defining visual identity and tone of voice. Planned and executed multichannel digital strategies across TikTok, Instagram, Facebook, and LinkedIn. Managed paid campaigns and newsletters, increasing views, reach, engagement, and website visits. Developed content tailored to a technical financial sector and coordinated campaigns with sales and marketing teams to drive lead generation and client acquisition.

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Language

Portuguese
Fluent
English
Advanced
German
Beginner

Work Experience

Marketing Intern at Mid-Century Group
March 31, 2024 - August 11, 2025
Completed a full-time curricular internship for 2 months working with Salesforce and Mailchimp across various marketing sub-areas including newsletters, lead management, social media, and press. Demonstrated strong dedication, efficiency, teamwork, problem-solving skills, and full autonomy in executing tasks. Achieved the highest grade for the curricular internship.
Social Media Manager at Covet Group
January 1, 2024 - Present
Developed and executed the full digital communications strategy for Vista Nova, a credit brokerage company in the financial services sector. Led the company's rebranding, managed content for Instagram, Facebook, and LinkedIn, ran social ads, and created all marketing and communication materials. Produced institutional and corporate videos for YouTube. Generated strong results including 31.1K views and 10.1K reach on Instagram, 14.1K views on Facebook, and over 100% growth in content interactions. Also planned email campaigns and designed offline assets such as billboards and posters ensuring consistent and impactful brand presence.
Professional Internship at Vista Nova
July 1, 2025 - August 11, 2025
Currently engaged in a professional internship until July 2025.
Marketing Intern at Covet Group
March 1, 2024 - September 23, 2025
Marketing internship; January–March 2024. Supported marketing activities, assisted in content creation and campaign execution as part of a curricular internship.
Marketing Intern at VistaNova
July 1, 2025 - September 23, 2025
Professional Internship; January–July 2025. Contributed to multichannel digital strategy, content production, and outbound outreach.
Marketing Intern at Vistanova
July 1, 2025 - September 23, 2025
Developed and executed multichannel social media strategy across TikTok, Instagram, Facebook, and LinkedIn; managed paid campaigns and newsletters; achieved 91K views, 19K reach, +74% engagement, and +63% Facebook visits.
Marketing Intern at Covet Group
March 31, 2024 - September 23, 2025
Curricular internship; created multichannel digital strategy, content creation, scheduling and publishing across LinkedIn, Instagram, Facebook, X, and company website; increased brand visibility and engagement among architects, designers, and corporate clients; handled press communications and press releases to enhance brand reputation; managed leads and direct outreach using outbound strategies; coordinated campaigns with sales and marketing teams to drive lead generation and client acquisition.
Storytelling for Marketing Digital at Santander Open Academy
October 31, 2024 - September 23, 2025
Open Academy course focusing on storytelling for digital marketing.
Marketing Intern at Covet Group
March 1, 2024 - October 27, 2025
Curriculum internship
Marketing Intern at VistaNova
July 1, 2025 - October 27, 2025
Curriculum internship
Marketing Intern at VistaNova
July 1, 2025 - July 1, 2025
Supported marketing initiatives, content creation, scheduling and publishing across LinkedIn, Instagram, Facebook, X, and the company website. Assisted multichannel campaigns and newsletters; contributed to KPI reporting; helped drive growth and engagement.
Marketing Intern at Cove Group
March 1, 2024 - March 1, 2024
Supported marketing activities January–March 2024; helped plan and execute social media content across LinkedIn, Instagram, Facebook, and other platforms; assisted campaigns and lead generation; contributed to outbound outreach and client acquisition.

Education

Bachelor's Degree in Marketing at ISCAP - Instituto Superior de Contabilidade e Administração do Porto
January 1, 2021 - January 1, 2024
Semester Exchange (18 values) at Business & Law School in Berlin
March 1, 2024 - July 1, 2024
Marketing Degree at IS CAP - Instituto Superior de Contabilidade Administração do Porto
January 1, 2021 - January 1, 2024
Semester Study at BSP - Business & Law School in Berlin
March 1, 2024 - July 1, 2024
Storytelling for Marketing Digital at Santander Open Academy
October 1, 2024 - October 31, 2024

Qualifications

Certified Online Course on Storytelling for Digital Marketing by Santander Open Academy
October 1, 2024 - August 11, 2025
Gold Certificate - IELTS English (B2 Wall Street English)
January 11, 2030 - August 11, 2025
German (A1 Lancaster College)
January 11, 2030 - August 11, 2025
IELTS
January 11, 2030 - November 27, 2025

Industry Experience

Financial Services, Media & Entertainment, Travel & Hospitality, Professional Services, Consumer Goods, Retail, Software & Internet, Manufacturing, Education, Other