I am a brand enthusiast and skilled account manager with a creative and strategic mindset. I lead always-on social content creative concepting and production for beauty brands and coordinate web app experiences for APAC during major sales campaigns. I have contributed significantly to brand repositioning and activation concepts, delivering smooth transitions for clients and co-creating global brand books for multiple markets. I have extensive experience in executing and overseeing social creative, CRM, website optimization, and SEO processes. My client portfolio includes renowned brands such as Danone, Shiseido, Sephora, Unilever, JDE Peet's, Beiersdorf, Philips, Rabobank, and others. I am skilled in managing internal resources, timelines, and budget allocations, and leading and onboarding project management interns. I am passionate about coordinating global projects from creative briefing to final delivery, maintaining strong stakeholder relationships, and continuously contributing to branding and marketing innovations.…

Nadine Adele

I am a brand enthusiast and skilled account manager with a creative and strategic mindset. I lead always-on social content creative concepting and production for beauty brands and coordinate web app experiences for APAC during major sales campaigns. I have contributed significantly to brand repositioning and activation concepts, delivering smooth transitions for clients and co-creating global brand books for multiple markets. I have extensive experience in executing and overseeing social creative, CRM, website optimization, and SEO processes. My client portfolio includes renowned brands such as Danone, Shiseido, Sephora, Unilever, JDE Peet's, Beiersdorf, Philips, Rabobank, and others. I am skilled in managing internal resources, timelines, and budget allocations, and leading and onboarding project management interns. I am passionate about coordinating global projects from creative briefing to final delivery, maintaining strong stakeholder relationships, and continuously contributing to branding and marketing innovations.…

Available to hire

I am a brand enthusiast and skilled account manager with a creative and strategic mindset.
I lead always-on social content creative concepting and production for beauty brands and coordinate web app experiences for APAC during major sales campaigns. I have contributed significantly to brand repositioning and activation concepts, delivering smooth transitions for clients and co-creating global brand books for multiple markets. I have extensive experience in executing and overseeing social creative, CRM, website optimization, and SEO processes.

My client portfolio includes renowned brands such as Danone, Shiseido, Sephora, Unilever, JDE Peet’s, Beiersdorf, Philips, Rabobank, and others.

I am skilled in managing internal resources, timelines, and budget allocations, and leading and onboarding project management interns. I am passionate about coordinating global projects from creative briefing to final delivery, maintaining strong stakeholder relationships, and continuously contributing to branding and marketing innovations.

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Skills

Experience Level

Branding
Expert
Copywriting
Expert
Canva
Expert
CapCut
Expert
Facebook
Expert
Google Drive
Expert
Instagram
Expert
Tiktok
Expert
Brand Identity
Expert
Social Media Design
Expert
Figma
Expert
Microsoft Office
Expert
ChatGPT
Expert
Veed
Expert
Presentation Design
Expert
Pinterest
Intermediate
Mailchimp
Intermediate
HubSpot
Intermediate
Tumblr
Intermediate
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Language

English
Fluent
Dutch
Fluent
Chinese
Intermediate

Work Experience

Account Manager at Uncanny Pte Ltd
January 1, 2024 - December 31, 2024
As an Account Manager, I create and manage global brand campaign toolkits, ensuring efficient resource allocation and high-quality creative output. I lead continuous social content creative concepting and production for beauty brands, coordinated web app experiences across APAC during Sephora's yearly Beauty Pass Sale, and drove brand activation concepting and strategic brand repositioning. I managed client portfolios including Danone, Shiseido, Sephora, and Unilever across global and APAC markets, facilitating smooth transitions between creative agencies and contributing to the launch of a global creative brand book used in 42 markets. Additionally, I oversaw and monitored brand guidelines, creative strategy, market research, and creative ideation.
Account Manager at Ogilvy, Amsterdam
January 1, 2024 - August 20, 2025
I provided leadership in executing and overseeing social creative, CRM, website optimization, and SEO processes. I coordinated and managed internal resources, timelines, and budget allocations. I was involved in planning presentations and business reviews, leading and onboarding project management interns as a thesis supervisor. My client portfolio included Beiersdorf, Philips, Rabobank, Basic-Fit, and Nederlandse Loterijen. My markets primarily covered NL, BE, FR, ES, and LU.
Brand Strategist & Marketing Consultant at Nadine Adèle Consulting Pte Ltd, Singapore
January 1, 2025 - Present
Started my own company to take on freelance projects in marketing, brand strategy, content creation and client services. Available remotely and in Dubai, Kuala Lumpur and Singapore.
Account Manager / Project Manager at Wunderman Thompson, Amsterdam
January 1, 2023 - August 20, 2025
Managed research briefs, timelines, third-party trackers implementation, and presentations. Co-authored an Influencer Marketing White paper. Clients included Bol.com, Basic-Fit, Toyota, Friesland Campina, Tele2, and Twitter. Markets covered NL, BE, FR, MY, and ID.
Coordinator Operations at MeMo2, Amsterdam
January 1, 2020 - August 20, 2025
Supported operational coordination and management responsibilities at MeMo2.
Project Manager at Dept
September 1, 2021 - August 1, 2023
I provided leadership in executing and overseeing social creative, CRM, website optimization, and SEO processes. I coordinated and managed internal resources, timelines, and budget allocations. I was involved in planning presentations and business reviews, leading and onboarding project management interns as a thesis supervisor. My client portfolio included Beiersdorf, Philips, Rabobank, Basic-Fit, and Nederlandse Loterijen. My markets primarily covered NL, BE, FR, ES, and LU.
Founder at Nadine Adele Consulting
May 1, 2025 - Present
Creating UGC content & social media strategies.

Education

Master of Arts - New Media and Digital Cultures at University of Amsterdam
January 1, 2017 - January 1, 2018
Bachelor of Arts - Media and Culture at University of Amsterdam
January 1, 2014 - January 1, 2017

Qualifications

Diplomas, Oxford Saïd Business School - Digital Marketing: Disruptive Strategy Programme
January 1, 2020 - August 20, 2025
Certificate of Attendance - Hanyu Shuiping Kaoshi - Chinese Proficiency Test Level 4
January 1, 2013 - August 20, 2025

Industry Experience

Consumer Goods, Media & Entertainment, Professional Services, Retail, Travel & Hospitality
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