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I am a Brand Designer and Digital Art Director with a passion for creating engaging visual identities across various platforms. I have strong skills in brand strategy, typography, and layout, and extensive experience with Adobe Creative Suite and Figma. Known for delivering cohesive and effective design solutions, I aim to drive audience engagement and elevate brand recognition. I enjoy working on complex branding projects and collaborating with cross-functional teams to bring creative concepts to life.…I am a Brand Designer and Digital Art Director with a passion for creating engaging visual identities across various platforms. I have strong skills in brand strategy, typography, and layout, and extensive experience with Adobe Creative Suite and Figma. Known for delivering cohesive and effective design solutions, I aim to drive audience engagement and elevate brand recognition. I enjoy working on complex branding projects and collaborating with cross-functional teams to bring creative concepts to life.

Yara Salem

Brand Designer, Art Director, Graphic Designer, +2

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I am a Brand Designer and Digital Art Director with a passion for creating engaging visual identities across various platforms. I have strong skills in brand strategy, typography, and layout, and extensive experience with Adobe Creative Suite and Figma. Known for delivering cohesive and effective design solutions, I aim to drive audience engagement and elevate brand recognition. I enjoy working on complex branding projects and collaborating with cross-functional teams to bring creative concepts to life.…I am a Brand Designer and Digital Art Director with a passion for creating engaging visual identities across various platforms. I have strong skills in brand strategy, typography, and layout, and extensive experience with Adobe Creative Suite and Figma. Known for delivering cohesive and effective design solutions, I aim to drive audience engagement and elevate brand recognition. I enjoy working on complex branding projects and collaborating with cross-functional teams to bring creative concepts to life.

Available to hire

I am a Brand Designer and Digital Art Director with a passion for creating engaging visual identities across various platforms. I have strong skills in brand strategy, typography, and layout, and extensive experience with Adobe Creative Suite and Figma. Known for delivering cohesive and effective design solutions, I aim to drive audience engagement and elevate brand recognition. I enjoy working on complex branding projects and collaborating with cross-functional teams to bring creative concepts to life.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Arabic

Fluent

French

Intermediate

Work Experience

Brand Designer at Viu MENA

January 1, 2024 - Present

Developed and maintained the visual identity for Viu MENA, enhancing brand consistency across digital platforms for Arabic, Turkish, and Korean series. Led design projects for social media and marketing campaigns, boosting viewer engagement. Created branding guidelines tailored to regional preferences by leveraging market research to inform design strategies.

Digital Art Director at Mink Agency

January 1, 2018 - Present

Led multiple design projects including brand identity development and marketing campaigns, fostering collaboration across cross-functional teams. Mentored and managed junior designers, imparting design principles and software proficiency. Spearheaded a comprehensive client rebranding initiative involving market research and establishing brand guidelines. Successfully implemented the new visual identity across multiple channels, resulting in a substantial boost in brand recognition and customer engagement. Demonstrated exceptional project management skills by consistently delivering projects on time and within budget.

Visual Designer at CODED

December 31, 2021 - August 20, 2025

Launched over 10 programs and bootcamps across various platforms including sub-brands. Collaborated closely with marketing and engineering teams to ensure seamless and impactful campaigns. Designed and launched an online program that achieved high engagement and maintained a 95% student satisfaction rating. Thrived in a fast-paced environment, consistently delivering top-tier design solutions while effectively collaborating with diverse stakeholders.