I am a Full-Stack Developer & Digital Marketing Specialist with a strong background in web development, e-commerce, and lead generation. With years of experience in building high-performance websites, custom applications, and data-driven marketing strategies, I specialize in PHP (Laravel, Symfony), JavaScript (React, Next.js), MySQL, and API integrations. Skilled in SEO, PPC, and CRO, I have helped businesses optimize operations, increase traffic, and boost conversions. Passionate about creating scalable digital solutions that drive growth and enhance user experiences, I continuously manage and optimize paid advertising campaigns on platforms like Meta Ads, TikTok Ads, Snapchat Ads, and Google Ads. My expertise includes campaign analysis, data-driven optimization, and integrating analytics tools to maximize ROI and lower cost per acquisition.

Brahim Kassette

I am a Full-Stack Developer & Digital Marketing Specialist with a strong background in web development, e-commerce, and lead generation. With years of experience in building high-performance websites, custom applications, and data-driven marketing strategies, I specialize in PHP (Laravel, Symfony), JavaScript (React, Next.js), MySQL, and API integrations. Skilled in SEO, PPC, and CRO, I have helped businesses optimize operations, increase traffic, and boost conversions. Passionate about creating scalable digital solutions that drive growth and enhance user experiences, I continuously manage and optimize paid advertising campaigns on platforms like Meta Ads, TikTok Ads, Snapchat Ads, and Google Ads. My expertise includes campaign analysis, data-driven optimization, and integrating analytics tools to maximize ROI and lower cost per acquisition.

Available to hire

I am a Full-Stack Developer & Digital Marketing Specialist with a strong background in web development, e-commerce, and lead generation. With years of experience in building high-performance websites, custom applications, and data-driven marketing strategies, I specialize in PHP (Laravel, Symfony), JavaScript (React, Next.js), MySQL, and API integrations. Skilled in SEO, PPC, and CRO, I have helped businesses optimize operations, increase traffic, and boost conversions.

Passionate about creating scalable digital solutions that drive growth and enhance user experiences, I continuously manage and optimize paid advertising campaigns on platforms like Meta Ads, TikTok Ads, Snapchat Ads, and Google Ads. My expertise includes campaign analysis, data-driven optimization, and integrating analytics tools to maximize ROI and lower cost per acquisition.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
French
Fluent
Arabic
Fluent

Work Experience

Full Stack Developer / Digital Marketing Manager at Freelance CPA Insurance, Morocco - France
January 1, 2020 - Present
Developed and designed various landing pages for advertising campaigns to optimize lead generation and conversion rates using HTML, CSS, JavaScript, and PHP. Built a health insurance comparison website to streamline user experience and improve customer acquisition. Developed an insurance directory website for the French market, listing multiple insurance providers with search and filtering functionalities using PHP Laravel, JavaScript, and MySQL. Created and managed marketing campaigns across multiple platforms including Google Ads, Bing Ads, and Taboola. Managed websites and implemented traffic-boosting strategies including SEO, link building, and A/B testing resulting in a 50% increase in organic traffic. Created multiple WordPress websites specializing in health and auto insurance, implementing SEO strategies and lead generation techniques to maximize traffic and conversions. Managed a monthly digital marketing budget of €40,000 optimizing ad spending for a 4x return on ad spend.
Full Stack Developer / Internship at CC Onseil - Rabat
April 30, 2018 - August 27, 2025
Developed and executed email marketing campaigns to generate leads and nurture customer relationships, improving conversion rates.
Full Stack Developer / Internship at Techno Injection Laboratory - Rabat
May 31, 2019 - August 27, 2025
Developed custom web applications tailored to specific business needs, enhancing functionality and user experience. Built and managed e-commerce stores using WooCommerce, integrating payment gateways, product catalogs, and SEO optimization. Ensured website responsiveness, performance optimization, and security best practices.

Education

Bachelor - Web & Mobile Applications Engineering at Higher School of Technology of Sale Mohamed V University
January 1, 2016 - December 31, 2018
Scientific Baccalaureate at Ibn Rochd High School - Rabat
January 1, 2015 - August 27, 2025

Qualifications

Udemy - De Débutant à Expert en SEO
January 1, 2025 - August 27, 2025
Udemy - Google Ads Search
October 1, 2024 - August 27, 2025

Industry Experience

Software & Internet, Healthcare, Financial Services, Retail, Professional Services

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
See more