Available to hire
I’m Caroline Brett, a profile Communications professional with extensive experience delivering high-performing content across the arts, entertainment, culture and charity sectors. I’ve built a proven track record of growing audiences, exceeding targets, and leading multi-channel campaigns for major organisations including the British Library, Wellcome Collection and the BBC.
Creative, analytical and collaborative, I bring strong editorial judgement and stakeholder management to every project, delivering accessible, high-impact creative assets and compelling storytelling that resonates with diverse audiences.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Cultural Marketing Officer at The British Library
July 1, 2024 - PresentManaged campaigns to grow audiences and raise the profile of the British Library’s year-round programme of cultural events and exhibitions including Beyond the Bassline, Medieval Women: In Their Own Words, A Silk Road Oasis: Life in Ancient Dunhuang, and Unearthed: The Power of Gardening. Collaborated with curators and in-house designers to develop creative assets for inspiring and accessible content. Delivered engaging multi-channel content across digital, email, social, and paid media. Managed relationships with internal teams, stakeholders, partners, and artists. Oversaw the production and delivery of commissioned content including an animation. Recent exhibition campaigns exceeded all audience sales and ticket targets.
Fundraising & Communications Officer at Book Aid International
April 30, 2024 - August 27, 2025Designed and implemented communication strategies to grow income from trusts, foundations, and major donors. Synthesized complex data into clear, brand-aligned reports and impact materials using InDesign and other tools. Managed donor relationships to support long-term giving. Supported high-impact events to strengthen partnerships and enhance visibility. Maintained accurate CRM records and analyzed engagement to inform future activity.
Digital Marketing Executive at National Literacy Trust
February 29, 2024 - August 27, 2025Supported the delivery of a rebrand and various subsequent campaigns for the charity’s digital and social media channels. Produced and repurposed content for websites and social platforms, tailored to audience segments and partners. Collaborated with stakeholders to ensure consistent branding during the digital refresh. Produced performance reports to evaluate and optimize content. Developed social media campaigns around Libraries for Primaries, national days, and fundraising events including the annual Where’s Wally fun run.
Partnerships & Collaborations Director at Kensington + Chelsea Art Week 2023
July 31, 2023 - August 27, 2025Led end-to-end production of a borough-wide arts festival, managing partnerships, stakeholders, volunteers, contributors, engagement, and communications strategy. Built partnerships across cultural institutions, galleries, and community groups. Collaborated with curators, artists, and press to promote public installations. Designed and executed digital strategy to drive audience growth and engagement. Oversaw production of print and digital guides and an interactive culture map. Managed freelancers and budgets. Developed and delivered an inclusive email campaign. Led content planning, live event coverage, and post-event engagement.
Social Media Manager at UNISON
April 30, 2023 - August 27, 2025Worked with senior leadership and the media team on integrated social media coverage during extensive industrial action. Planned and delivered national campaigns across Twitter/X, Facebook, and Instagram focusing on public sector pay and conditions including NHS, Ambulance, and EA strikes. Created real-time content in collaboration with policy and campaign teams. Protected brand integrity and public trust under pressure.
Social Media Manager at The Open University
October 31, 2022 - August 27, 2025Developed and managed multichannel campaigns for new course launches and enrolment. Wrote and edited copy aligned with brand tone and accessibility guidelines. Collaborated with design, video, and platform teams to increase engagement. Conducted community moderation, customer service, and competition management.
Digital Content & Social Media Producer at Wellcome Collection
July 31, 2022 - August 27, 2025Led digital-first social campaigns for exhibitions, events, and editorial content including the major exhibition Rooted Beings. Collaborated with curators, artists, and marketing team to develop engaging content. Supported paid campaign planning and asset delivery. Ensured campaigns were audience-focused and climate-conscious. Created and maintained detailed content calendar. Produced insight reports and used analytics to shape strategy. Grew Instagram following by 2,000 per month.
Assistant Editor, Digital Media division at BBC Worldwide
December 31, 2017 - August 27, 2025Managed editorial strategy and day-to-day operations of BBC Worldwide’s global YouTube channels, focusing on content, audience engagement, analytics, and growth. Led programming, optimisation, and analytics to develop digital platforms. Researched and selected longform programmes suitable for global YouTube audience ensuring alignment with BBC brand values. Worked with producers and editors to tailor shortform content. Developed community engagement and moderation policies. Managed relationships with internal and external stakeholders including artists, talent management, producers, post-production houses, and Google. Increased daily views by 100,000 within three months.
Content Acquisitions Executive at BBC Worldwide
December 31, 2012 - August 27, 2025Handled content acquisitions for BBC Worldwide, supporting editorial and programming needs.
Editorial Administrator at Channel 4
December 31, 2008 - August 27, 2025Performed editorial administrative duties.
Production Secretary at Scream Films
December 31, 2004 - August 27, 2025Provided production support and secretarial duties.
Right Assistant at Penguin Books
December 31, 2004 - August 27, 2025Assisted in rights management.
Script Coordinator at BBC Films
December 31, 2002 - August 27, 2025Coordinated scripts for production.
Secretary to Director of Television at BBC
December 31, 1999 - August 27, 2025Provided secretarial support to Director of Television.
Receptionist at NVC Arts
December 31, 1998 - August 27, 2025Performed receptionist duties.
Cultural Marketing Officer at The British Library
July 1, 2024 - PresentManaged campaigns to grow audiences and raise the profile of the British Library’s cultural events and exhibitions, collaborating with curators and designers to produce creative assets. Delivered engaging multi-channel content across digital, email, social, and paid media and managed relationships with internal teams, stakeholders, partners, and artists. Oversaw commissioned content production, successfully exceeding audience sales and ticket targets for recent exhibitions.
Fundraising & Communications Officer at Book Aid International
April 30, 2024 - August 27, 2025Designed and implemented communication strategies to grow income from trusts, foundations, and major donors. Synthesized complex data into clear, brand-aligned reports and impact materials using design software. Managed donor relationships to support long-term giving, supported high-impact events for partnership building, and maintained accurate CRM records to analyze engagement and inform future activities.
Digital Marketing Executive at National Literacy Trust
February 29, 2024 - August 27, 2025Supported rebrand and multiple campaigns for the charity’s digital and social channels by producing and repurposing content tailored to audience segments and partners. Collaborated with stakeholders on branding consistency during digital refresh, produced performance reports to optimize content, and developed social media campaigns for national days and fundraising events.
Partnerships & Collaborations Director at Kensington + Chelsea Art Week 2023
July 31, 2023 - August 27, 2025Led full production of a borough-wide arts festival, managing partnerships, stakeholders, volunteers, and contributors. Designed and executed digital strategy to drive audience growth and engagement, oversaw production of print and digital guides and an interactive culture map, managed freelancers and budgets, and delivered inclusive email campaigns as well as content planning and live event coverage.
Social Media Manager at UNISON
April 30, 2023 - August 27, 2025Collaborated with senior leadership and media teams to deliver integrated social media campaigns during industrial actions focused on public sector pay and conditions. Planned and created real-time content across multiple social platforms, maintaining brand integrity and public trust under pressure.
Social Media Manager at The Open University
October 31, 2022 - August 27, 2025Developed and managed multichannel campaigns for course launches and enrolment, writing and editing copy aligned with brand tone and accessibility guidelines. Collaborated with design, video, and platform teams to increase engagement and handled community moderation and competition management.
Digital Content & Social Media Producer at Wellcome Collection
July 31, 2022 - August 27, 2025Led digital-first social campaigns for exhibitions and editorial content, collaborating with curators and artists to create engaging material. Supported paid campaign planning and asset delivery, ensured audience focus and climate-conscious content strategies, created content calendars, and produced insight reports to shape future strategy with strong audience growth results.
Assistant Editor (Digital Media division) at BBC Worldwide
December 31, 2017 - August 27, 2025Managed editorial strategy and daily operations of BBC Worldwide’s global YouTube channels, optimizing programming and analytics to grow audience engagement. Selected suitable longform and shortform content ensuring editorial standards aligned with BBC values. Developed community engagement policies and managed relationships with artists, producers, and Google, increasing daily views significantly within months.
Content Acquisitions Executive at BBC Worldwide
December 31, 2012 - August 27, 2025Sourced and evaluated content for global audiences, contributing to programming strategy and acquisitions.
Editorial Administrator at Channel 4
December 31, 2008 - August 27, 2025Provided editorial and administrative support to programming and editorial teams.
Production Secretary at Scream Films
December 31, 2004 - August 27, 2025Supported production teams with administration and logistical coordination.
Rights Assistant at Penguin Books
December 31, 2004 - August 27, 2025Assisted with rights management and administrative tasks in publishing.
Script Coordinator at BBC Films
December 31, 2002 - August 27, 2025Coordinated scripts and supported production teams during filmmaking processes.
Secretary to Director of Television at BBC
December 31, 1999 - August 27, 2025Provided administrative support to the Director of Television.
Receptionist at NVC Arts
December 31, 1998 - August 27, 2025Managed front desk operations and visitor reception.
Cultural Marketing (freelance) at The British Library
July 1, 2024 - PresentManaged campaigns to grow audiences and raise the profile of the British Library’s year-round programme of cultural events and exhibitions. Collaborated with curators and in-house designers to develop creative assets, delivered multichannel content across digital, email, social and paid media, managed relationships with teams, stakeholders, partners and artists, and oversaw commissioned content including an animation. Recent exhibition campaigns exceeded all audience sales and ticket targets.
Fundraising & Communications (freelance) at Book Aid International
April 30, 2024 - August 27, 2025Designed and implemented communication strategies to grow income from trusts, foundations and major donors. Synthesized complex data into clear, brand-aligned reports and impact materials using InDesign and other tools. Managed donor relationships supporting long-term giving, supported high-impact events to enhance visibility, maintained CRM records, and analyzed engagement to inform future activity.
Digital Marketing (freelance) at National Literacy Trust
February 28, 2024 - August 27, 2025Supported the delivery of a rebrand and various campaigns for the charity’s digital and social media channels. Produced and repurposed content tailored to audience segments and partners. Collaborated with stakeholders for consistent branding during the digital refresh. Produced performance reports to evaluate content and developed social media campaigns around Libraries for Primaries, national days, and fundraising events including the annual Where’s Wally fun run.
Partnerships & Collaborations Director at Kensington + Chelsea Art Week 2023
July 31, 2023 - August 27, 2025Led end-to-end production of a borough-wide arts festival managing partnerships, stakeholders, volunteers, contributors, engagement and communications strategy. Built partnerships across cultural institutions, galleries, and community groups. Collaborated with curators, artists, and press to promote installations. Designed and executed digital strategy, oversaw production of print and digital guides with an interactive culture map, managed freelancers and budgets, developed and delivered an inclusive email campaign, and led content planning, live event coverage, and post-event engagement.
Social Media Manager at UNISON
April 30, 2023 - August 27, 2025Worked with senior leadership and media team on integrated social media coverage during extensive industrial action. Planned and delivered national campaigns across Twitter/X, Facebook, and Instagram focusing on public sector pay and conditions. Created real-time content in collaboration with policy and campaign teams and protected brand integrity and public trust under pressure.
Social Media Manager at The Open University
October 31, 2022 - August 27, 2025Developed and managed multichannel campaigns for new course launches and enrollment. Wrote and edited copy aligned with brand tone and accessibility guidelines. Collaborated with design, video, and platform teams to increase engagement. Undertook community moderation, customer service and competition management.
Digital Content & Social Media Producer at Wellcome Collection
July 31, 2022 - August 27, 2025Led digital-first social campaigns for exhibitions, events, and editorial content. Delivered campaign for major exhibition Rooted Beings exploring plant sentience and indigenous knowledge. Collaborated with curators, artists, and marketing team to develop engaging content. Supported paid campaign planning and asset delivery. Ensured audience-focused and climate-conscious campaigns, maintained content calendar, produced insight reports and analytics to shape strategy. Grew Instagram following by 2000 per month.
Assistant Editor, Digital Media division at BBC Worldwide
December 31, 2017 - August 27, 2025Managed editorial strategy and daily operations of BBC Worldwide’s global YouTube channels focusing on content, audience engagement, analytics, and growth. Led programming, optimization, and analytics to develop digital platforms. Researched and selected suitable longform programmes ensuring editorial standards aligned with BBC brand. Worked with producers and editors for shortform content. Developed community engagement and moderation policies. Managed relationships with internal and external stakeholders including artists, talent management, producers, post-production houses and Google. Increased daily views by 100k within three months.
Content Acquisitions Executive at BBC Worldwide
December 31, 2012 - August 27, 2025Editorial Administrator at Channel 4
December 31, 2008 - August 27, 2025Production Secretary at Scream Films
January 1, 2004 - PresentRight Assistant at Penguin Books
December 31, 2004 - August 27, 2025Script Coordinator at BBC Films
December 31, 2002 - August 27, 2025Secretary to Director of Television at BBC
December 31, 1999 - August 27, 2025Receptionist at NVC Arts
December 31, 1998 - August 27, 2025Cultural Marketing (freelance) at The British Library
July 1, 2024 - PresentManaged campaigns to grow audiences and raise the profile of the British Library’s year-round programme of cultural events and exhibitions, collaborating with curators and designers to produce creative assets. Delivered engaging multi-channel content across digital, email, social, and paid media. Managed relationships with internal teams, stakeholders, partners, and artists. Oversaw production and delivery of commissioned content, including an animation. Recent campaigns exceeded all audience sales and ticket targets.
Fundraising & Communications (freelance) at Book Aid International
April 30, 2024 - August 27, 2025Designed and implemented communication strategies to grow income from trusts, foundations, and major donors. Synthesized complex data into clear, brand-aligned reports and impact materials using InDesign and other tools. Managed donor relationships to support long-term giving. Supported high-impact events to strengthen partnerships and enhance visibility. Maintained accurate CRM records and analyzed engagement to inform future activity.
Digital Marketing (freelance) at National Literacy Trust
February 29, 2024 - August 27, 2025Supported the delivery of a rebrand and various campaigns for the charity’s digital and social media channels. Produced and repurposed content for websites and social platforms, tailored to audience segments and partners. Collaborated with stakeholders to ensure consistent branding during digital refresh. Produced performance reports to evaluate and optimise content. Developed social media campaigns around Libraries for Primaries, national days, and fundraising events including the annual Where’s Wally fun run.
Partnerships & Collaborations Director at Kensington + Chelsea Art Week 2023
July 31, 2023 - August 27, 2025Led end-to-end production of a borough-wide arts festival, managing partnerships, stakeholders, volunteers, contributors, engagement and communications strategy. Built partnerships across cultural institutions, galleries, and community groups. Collaborated with curators, artists, and press to promote public installations. Designed and executed digital strategy to drive audience growth and engagement. Oversaw production of print and digital guides, and an interactive culture map. Managed freelancers and budgets. Developed and delivered an inclusive email campaign. Led content planning, live event coverage, and post-event engagement.
Social Media Manager at UNISON
April 30, 2023 - August 27, 2025Worked with senior leadership and media teams on integrated social media coverage during extensive industrial action. Planned and delivered national campaigns across Twitter/X, Facebook, and Instagram focusing on public sector pay and conditions including NHS, Ambulance, and EA strikes. Created real-time content in collaboration with policy and campaign teams. Protected brand integrity and public trust under pressure.
Social Media Manager at The Open University
October 31, 2022 - August 27, 2025Developed and managed multichannel campaigns for new course launches and enrolment. Wrote and edited copy aligned with brand tone and accessibility guidelines. Collaborated with design, video, and platform teams to increase engagement. Performed community moderation, customer service, and competition management.
Digital Content & Social Media Producer at Wellcome Collection
July 31, 2022 - August 27, 2025Led digital-first social campaigns for exhibitions, events, and editorial content. Delivered campaign for major exhibition Rooted Beings focusing on plant sentience, indigenous knowledge, and ecology. Collaborated with curators, artists, and marketing teams to develop engaging content. Supported paid campaign planning and asset delivery. Ensured audience-focused and climate-conscious campaigns. Managed a detailed content calendar and produced insight reports shaping strategy. Grew Instagram following by 2k per month.
Assistant Editor, Digital Media division at BBC Worldwide
December 31, 2017 - August 27, 2025Managed editorial strategy and day-to-day running of BBC Worldwide's global YouTube channels, focusing on content, audience engagement, analytics, and growth. Led programming, optimisation, and analytics for digital platforms. Researched and selected longform programs for global audiences, ensuring alignment with BBC editorial standards and values. Worked with producers and editors to tailor shortform content for digital. Developed community engagement and moderation policies. Managed relationships with internal and external stakeholders including artists, talent management, producers, post-production houses, and Google. Increased daily views by 100k within three months.
Content Acquisitions Executive at BBC Worldwide
December 31, 2012 - August 27, 2025Senior role focused on content acquisitions supporting digital media strategy (no detailed description provided).
Editorial Administrator at Channel 4
December 31, 2008 - August 27, 2025Handled editorial administrative tasks (no detailed description provided).
Production Secretary at Scream Films
December 31, 2004 - August 27, 2025Supported production secretarial duties (no detailed description provided).
Right Assistant at Penguin Books
December 31, 2004 - August 27, 2025Handled rights administrative tasks (no detailed description provided).
Script Co-ordinator at BBC Films
December 31, 2002 - August 27, 2025Provided script coordination services (no detailed description provided).
Secretary to Director of Television at BBC
December 31, 1999 - August 27, 2025Executive secretary role supporting the Director of Television (no detailed description provided).
Receptionist at NVC Arts
December 31, 1998 - August 27, 2025Provided receptionist duties (no detailed description provided).
Cultural Marketing Officer at The British Library
July 1, 2024 - PresentManaged campaigns to grow audiences and raise the profile of the year-round programme of cultural events and exhibitions, including Beyond the Bassline, Medieval Women: In Their Own Words, A Silk Road Oasis: Life in Ancient Dunhuang and Unearthed: The Power of Gardening. Collaborated with curators and in-house designers to develop and produce creative assets; delivered multi-channel content across digital, email, social and paid media; managed relationships with internal teams, stakeholders, partners and artists; oversaw commissioned content production, including an animation; campaigns exceeded audience and ticket targets.
Fundraising & Communications Officer at Book Aid International
April 1, 2024 - September 11, 2025Designed and implemented communication strategies to grow income from trusts, foundations and major donors. Synthesised complex data into clear, brand-aligned reports and impact materials. Managed donor relationships to support long-term giving and supported high-impact events to strengthen partnerships and visibility. Maintained accurate CRM records and analysed engagement to inform future activity.
Digital Marketing Executive at National Literacy Trust
February 1, 2024 - September 11, 2025Supported the delivery of a rebrand and subsequent campaigns for digital and social media channels. Produced and repurposed content for websites and social platforms, tailored to audience segments and partners. Collaborated with stakeholders to ensure consistent branding during the digital refresh. Produced performance reports to evaluate and optimise content. Developed social media campaigns around Libraries for Primaries, national days, and fundraising events including the Where’s Wally fun run.
Partnerships & Collaborations Director at Kensington + Chelsea Art Week
July 1, 2023 - September 11, 2025Led the end-to-end production of a borough-wide arts festival, managing partnerships, stakeholders, volunteers, contributors, engagement and communications strategy. Built partnerships across cultural institutions, galleries and community groups; collaborated with curators, artists and press to promote public installations; designed and executed digital strategy to drive audience growth and engagement; oversaw print and digital guides and an interactive culture map; managed freelancers and budgets; developed inclusive email campaigns; led content planning, live coverage and post-event engagement.
Social Media Manager at UNISON
April 1, 2023 - September 11, 2025Managed crisis communications during extensive industrial action, working with senior leadership and the media team on integrated social media coverage. Planned and delivered national campaigns across Twitter/X, Facebook and Instagram, focusing on public sector pay and conditions. Created real-time content in collaboration with policy and campaign teams; protected brand integrity and public trust under pressure.
Social Media Manager at The Open University
October 1, 2022 - September 11, 2025Developed and managed multi-channel campaigns for new course launches and enrolment. Wrote and edited copy aligned with brand tone and accessibility guidelines. Collaborated with design, video and platform teams to increase engagement; moderated communities, handled customer service and ran competitions.
Digital Content & Social Media Producer at Wellcome Collection
July 1, 2022 - September 11, 2025Devised and delivered digital-first social campaigns for exhibitions, events and publishing. Led campaigns for Rooted Beings and other initiatives; collaborated with curators, artists and marketing to develop engaging content; supported paid campaign planning and asset delivery; ensured campaigns were audience-focused and climate-conscious; created a detailed content calendar; produced insight reports and used analytics to shape strategy. Grew Instagram following by 2k per month.
Freelance Communications Projects at Various Clients
December 31, 2021 - September 11, 2025Delivered PR writing, art writing, gallery administration and website design for clients including Lisa Baker Associates, Circle Gallery, Goldsmiths CCA and Karen McCarthy Woolf.
Assistant Editor, Digital Media division at BBC Worldwide
December 31, 2017 - September 11, 2025Managed editorial strategy and day-to-day running of global YouTube channels, focusing on content, audience engagement, analytics and growth. Led programming, optimization and analytics; selected longform programmes for global audiences; worked with producers and editors to tailor shortform content; developed community engagement and moderation policies; managed relationships with artists, talent managers and partners; increased daily views by 100k within three months.
Content Acquisitions Executive at BBC Worldwide
January 1, 2012 - September 11, 2025Acquired content for global distribution, supporting editorial standards and brand values.
Editorial Administrator at Channel 4
January 1, 2008 - September 11, 2025Provided editorial and administrative support across departments to ensure smooth production workflows.
Production Secretary at Scream Films
January 1, 2004 - September 11, 2025Supported production teams with logistics, scheduling and documentation.
Right Assistant at Penguin Books
January 1, 2004 - September 11, 2025Assisted rights management and licensing activities for publishing titles.
Script Co-ordinator at BBC Films
January 1, 2002 - September 11, 2025Co-ordinated scripting workflows and productions.
Secretary to Director of Television at BBC
January 1, 1999 - September 11, 2025Provided high-level administrative support to the Director of Television.
Receptionist at NVC Arts
January 1, 1998 - September 11, 2025Front-desk reception and administration for arts organization.
Cultural Marketing Officer at The British Library
July 1, 2024 - PresentManaged campaigns to grow audiences and raise the profile of the year-round programme of cultural events and exhibitions, including Beyond the Bassline, Medieval Women: In Their Own Words, A Silk Road Oasis: Life in Ancient Dunhuang and Unearthed: The Power of Gardening. Collaborated with curators and in-house designers to develop creative assets; delivered multi-channel content across digital, email, social and paid media; managed relationships with internal teams, stakeholders, partner and artists; oversaw production of commissioned content including an animation.
Fundraising & Communications Officer at Book Aid International
April 1, 2024 - September 11, 2025Designed and implemented communication strategies to grow income from trusts, foundations and major donors. Synthesised complex data into clear, brand-aligned reports and impact materials; managed donor relationships to support long-term giving; supported on high-impact events to strengthen partnerships and enhance visibility; maintained accurate CRM records and analysed engagement to inform future activity.
Digital Marketing Executive at National Literacy Trust
February 1, 2024 - September 11, 2025Supported the delivery of a rebrand and various subsequent campaigns for the charity’s digital and social media channels. Produced and repurposed content for websites and social platforms; collaborated with stakeholders to ensure branding consistency during the digital refresh; produced performance reports to evaluate and optimise content; developed social media campaigns around Libraries for Primaries, national days, and fundraising events.
Partnerships & Collaborations Director at Kensington + Chelsea Art Week
July 1, 2023 - September 11, 2025Led end-to-end production of a borough-wide arts festival, managing partnerships, stakeholders, volunteers, contributors, engagement and communications strategy. Built partnerships across cultural institutions, galleries and community groups; collaborated with curators, artists and press to promote public installations; designed and executed digital strategy to drive audience growth and engagement; oversaw production of print and digital guides, and an interactive culture map; managed freelancers and budgets; delivered inclusive email campaigns; led on content planning, live event coverage, and post-event engagement.
Social Media Manager at UNISON
April 1, 2023 - September 11, 2025Managed crisis communications during extensive industrial action, working with senior leadership and the media team on an integrated social media coverage. Planned and delivered national campaigns across Twitter, Facebook and Instagram, focusing on public sector pay and conditions; created real-time content in collaboration with policy and campaign teams; protected brand integrity and public trust under pressure.
Social Media Manager at The Open University
October 1, 2022 - September 11, 2025Developed and managed multichannel campaigns for new course launches and enrolment. Wrote and edited copy aligned with brand tone and accessibility guidelines; collaborated with design, video, and platform teams to increase engagement; undertook community moderation, customer service and competition management.
Digital Content & Social Media Producer at Wellcome Collection
July 1, 2022 - September 11, 2025Devised and delivered digital-first social campaigns for exhibitions, events and publishing; delivered campaign for Rooted Beings; collaborated with curators, artists, and marketing team to develop engaging content; supported paid campaign planning and asset delivery; ensured campaigns were audience-focused and climate-conscious; created and maintained a detailed content calendar; produced insight reports to shape strategy; grew Instagram following by 2k per month.
Freelance Communications Projects at Various
January 1, 2021 - September 11, 2025Clients included Lisa Baker Associates (PR writing), Circle Gallery (art writing), Goldsmiths CCA (Gallery Assistant/Office Manager) and Karen McCarthy Woolf (website design).
Assistant Editor, Digital Media division at BBC Worldwide
January 1, 2017 - September 11, 2025Managed the editorial strategy and day-to-day running of BBC Worldwide’s global YouTube channels, focusing on content, audience engagement, analytics and growth. Led programming, optimisation and analytics to develop the digital platforms; collaborated with producers and editors to tailor short-form content for digital; developed community engagement and moderation policies; managed relationships with artists, talent management, producers, post-production houses and Google; increased daily views by 100k within three months.
Editorial Administrator at Channel 4
January 1, 2008 - September 11, 2025Editorial administration role supporting content acquisition and scheduling.
Production Secretary at Scream Films
January 1, 2004 - September 11, 2025Production Secretary duties.
Right Assistant at Penguin Books
January 1, 2004 - September 11, 2025Rights Assistant duties.
Script Co-ordinator at BBC Films
January 1, 2002 - September 11, 2025Script Co-ordinator duties.
Secretary to Director of Television at BBC
January 1, 1999 - September 11, 2025Secretary to Director of Television.
Receptionist at NVC Arts
January 1, 1998 - September 11, 2025Receptionist duties.
Cultural Marketing Officer at The British Library
June 30, 2025 - October 2, 2025Managed campaigns to grow audiences and raise the profile of the year-round programme of cultural events and exhibitions; collaborated with curators and in-house designers to develop creative assets; delivered multi-channel content across digital, email, social and paid media; managed relationships with internal teams, stakeholders, partners and artists; oversaw production of commissioned content including an animation.
Fundraising & Communications Officer at Book Aid International
April 30, 2024 - October 2, 2025Designed and implemented communication strategies to grow income from trusts, foundations and major donors; synthesized data into brand-aligned reports and impact materials; managed donor relationships; supported high-impact events and maintained accurate CRM records.
Digital Marketing Executive at National Literacy Trust
February 29, 2024 - October 2, 2025Supported the delivery of a rebrand and campaigns across digital and social channels; produced and repurposed content tailored to audience segments; collaborated with stakeholders to ensure consistent branding; produced performance reports and optimised content; developed social campaigns around Libraries for Primaries, national days and fundraising events.
Partnerships & Collaborations Director at Kensington + Chelsea Art Week 2023
July 31, 2023 - October 2, 2025Led end-to-end production of a borough-wide arts festival; built partnerships across cultural institutions, galleries and community groups; collaborated with curators, artists and press to promote installations; designed digital strategy to drive audience growth; oversaw print/digital guides and an interactive culture map; managed freelancers and budgets; delivered inclusive email campaigns and live/event coverage.
Social Media Manager at UNISON
April 30, 2023 - October 2, 2025Managed crisis communications during extensive industrial action; planned national campaigns across Twitter/X, Facebook and Instagram; created real-time content in collaboration with policy and campaign teams; protected brand integrity and public trust under pressure.
Social Media Manager at The Open University
October 31, 2022 - October 2, 2025Developed multichannel campaigns for new course launches and enrolment; wrote and edited copy aligned with brand tone and accessibility guidelines; collaborated with design, video, and platform teams; moderated community interactions and managed competitions.
Digital Content & Social Media Producer at Wellcome Collection
July 31, 2022 - October 2, 2025Devised digital-first social campaigns for exhibitions, events and publishing; collaborated with curators, artists and marketing to develop engaging content; supported paid campaign planning and asset delivery; ensured campaigns were audience-focused and climate-conscious; created and maintained a detailed content calendar; produced insight reports to shape strategy.
Freelance Communications Projects
December 31, 2021 - October 2, 2025Wrote press releases and email newsletters for arts clients; redesigned websites and delivered communications materials.
Gallery Assistant at Goldsmiths CCA
December 31, 2022 - October 2, 2025Managed reception and visitor records, merchandise sales; supported gallery operations, educational visits, previews and private views; invigilated and maintained spaces; ensured safety of visitors and artworks.
Assistant Editor, Digital Media division at BBC Worldwide
December 31, 2017 - October 2, 2025Managed editorial strategy and day-to-day running of BBC Worldwide’s global YouTube channels; led programming, optimisation and analytics; developed community engagement policies; managed relationships with producers, talent management, external partners and Google; increased daily views by 100k within three months.
Early Career Content Acquisitions Executive at BBC Worldwide
December 31, 2012 - October 2, 2025Researched and supported content acquisitions for global distribution; collaborated with producers and editors to tailor long-form content for diverse audiences; contributed to analytics and content strategy.
Editorial Administrator at Channel 4
December 31, 2008 - October 2, 2025Administrative support for editorial teams; scheduling, workflow coordination and communications.
Production Secretary at Scream Films
December 31, 2004 - October 2, 2025Provided production support; coordinated schedules and logistics for film production.
Right Assistant at Penguin Books
December 31, 2004 - October 2, 2025Administrative support for publishing teams; general office duties.
Script Co-ordinator at BBC Films
December 31, 2002 - October 2, 2025Co-ordinated scripting and production details for film projects.
Secretary to Director of Television at BBC
December 31, 1999 - October 2, 2025Administrative support at the Director of Television level.
Receptionist at NVC Arts
December 31, 1998 - October 2, 2025Front-of-house duties and visitor liaison.
Cultural Marketing Officer at The British Library
June 30, 2025 - October 2, 2025Managed campaigns to grow audiences and raise the profile of the Library’s year‑round programme of cultural events and exhibitions, including Beyond the Bassline, Medieval Women: In Their Own Words, A Silk Road Oasis: Life in Ancient Dunhuang and Unearthed: The Power of Gardening. Collaborated with curators and in‑house designers to develop creative assets; delivered multi‑channel content; managed relationships with internal teams, stakeholders, partners and artists; oversaw commissioned content including an animation; campaigns exceeded audience and ticket targets.
Fundraising & Communications Officer at Book Aid International
April 30, 2024 - October 2, 2025Designed and implemented communication strategies to grow income from trusts, foundations and major donors. Synthesised complex data into clear, brand‑aligned reports and impact materials; managed donor relationships; supported high‑impact events; maintained accurate CRM records and analysed engagement to inform future activity.
Digital Marketing Executive at National Literacy Trust
February 29, 2024 - October 2, 2025Supported the delivery of a rebrand and campaigns for the charity’s digital and social channels. Produced and repurposed content for websites and social platforms; collaborated with stakeholders to ensure consistent branding during the digital refresh; produced performance reports to evaluate and optimise content; developed social media campaigns around Libraries for Primaries, national days and fundraising events including the Where’s Wally fun run.
Partnerships & Collaborations Director at Kensington + Chelsea Art Week
July 31, 2023 - October 2, 2025Led end‑to‑end production of a borough‑wide arts festival, managing partnerships, stakeholders, volunteers, contributors, engagement and communications strategy. Built partnerships across cultural institutions, galleries and community groups; collaborated with curators, artists and press to promote installations; designed and executed digital strategy to drive growth; produced print and digital guides and an interactive culture map; managed freelancers and budgets; delivered inclusive email campaigns; led content planning, live event coverage and post‑event engagement.
Social Media Manager at UNISON
April 30, 2023 - October 2, 2025Managed crisis communications during extensive industrial action, working with senior leadership and the media team on integrated social media coverage. Planned and delivered national campaigns across Twitter/X, Facebook and Instagram; created real‑time content in collaboration with policy and campaign teams; protected brand integrity and public trust under pressure.
Social Media Manager at The Open University
October 31, 2022 - October 2, 2025Developed and managed multi‑channel campaigns for new course launches and enrolment. Wrote and edited copy aligned with brand tone and accessibility guidelines; collaborated with design, video and platform teams to increase engagement; undertook community moderation and competition management.
Digital Content & Social Media Producer at Wellcome Collection
July 31, 2022 - October 2, 2025Devised and delivered digital‑first social campaigns for exhibitions, events and publishing; contributed to the Rooted Beings exhibition on plant sentience, indigenous knowledge and ecology; collaborated with curators, artists and marketing to develop engaging content; supported paid campaign planning and asset delivery; ensured campaigns were audience‑focused and climate‑conscious; created and maintained a content calendar and produced insight reports to inform strategy.
Freelance Communications Projects
December 31, 2021 - October 2, 2025Wrote press releases for Lisa Baker PR’s client The Reel Art Press; wrote email newsletters for Circle Contemporary Gallery; redesigned the website for poet Karen McCarthy Woolf.
Gallery Assistant at Goldsmiths CCA
December 31, 2022 - October 2, 2025Managed reception desk and visitor records, assisted with gallery operations, welcomed visitors, facilitated educational visits and events, supervised setup and safety of artworks and spaces.
Assistant Editor, Digital Media division at BBC Worldwide
December 31, 2017 - October 2, 2025Managed editorial strategy and day‑to‑day operations of BBC Worldwide’s global YouTube channels, focusing on content, audience engagement, analytics and growth; collaborated with producers and editors to tailor content for global audiences; developed community engagement and moderation policies; managed relationships with artists, talent management, producers and post‑production houses; increased daily views significantly.
Early Career Content Acquisitions Executive at BBC Worldwide
December 31, 2012 - October 2, 2025Supported content acquisitions with a focus on longform programmes for a global YouTube audience; collaborated with internal teams to ensure editorial standards aligned with brand.
Editorial Administrator at Channel 4
December 31, 2008 - October 2, 2025Administrative support for editorial team, coordinating schedules, assets and communications.
Production Secretary at Scream Films
December 31, 2004 - October 2, 2025Production support for film projects, coordinating scheduling and logistics.
Right Assistant at Penguin Books
December 31, 2004 - October 2, 2025Administrative support for publishing and editorial teams.
Script Co-ordinator at BBC Films
December 31, 2002 - October 2, 2025Co‑ordinated scripts and production documentation during development and production phases.
Secretary to Director of Television at BBC
December 31, 1999 - October 2, 2025Administrative support to the Director of Television, handling schedules, correspondence and internal communications.
Receptionist at NVC Arts
December 31, 1998 - October 2, 2025Front‑of‑house role supporting gallery operations and visitor services.
Cultural Marketing Officer at The British Library
June 1, 2025 - October 2, 2025Led multi-channel campaigns to raise the profile and audience reach of the Library’s year-round programme of cultural events and exhibitions, including Beyond the Bassline and Unearthed: The Power of Gardening. Collaborated with curators and in-house designers to create accessible content; delivered digital, email, social and paid media assets; managed relationships with internal teams, partners and artists; oversaw commissioned content production including an animation; campaigns exceeded audience and ticket targets.
Fundraising & Communications Officer at Book Aid International
April 1, 2024 - October 2, 2025Designed and implemented communication strategies to grow income from trusts, foundations and major donors. Consolidated data into brand-aligned reports and impact materials using InDesign and other tools. Managed donor relationships to support long-term giving; supported high-impact events; maintained accurate CRM records and analysed engagement to inform future activity.
Digital Marketing Executive at National Literacy Trust
February 1, 2024 - October 2, 2025Supported the delivery of a rebrand and subsequent campaigns for the charity’s digital and social channels. Produced and repurposed content for websites and social platforms, tailored to audience segments and partners; collaborated with stakeholders to ensure branding consistency during the digital refresh; produced performance reports to evaluate and optimise content; developed social media campaigns around Libraries for Primaries, national days, and fundraising events including the Where’s Wally fun run.
Partnerships & Collaborations Director at Kensington + Chelsea Art Week
July 1, 2023 - October 2, 2025Led the end-to-end production of a borough-wide arts festival, managing partnerships, stakeholders, volunteers, contributors, engagement and communications strategy. Built partnerships across cultural institutions, galleries and community groups; collaborated with curators, artists and press to promote public installations; designed and executed digital strategy to drive audience growth and engagement; oversaw print and digital guides and an interactive culture map; managed freelancers and budgets; developed and delivered an inclusive email campaign; led content planning, live event coverage and post-event engagement.
Social Media Manager at UNISON
April 1, 2023 - October 2, 2025Managed crisis communications during extensive industrial action, working with senior leadership and the media team on integrated social media coverage. Planned and delivered national campaigns across Twitter/X, Facebook and Instagram focusing on public sector pay and conditions; created real-time content in collaboration with policy and campaign teams; protected brand integrity and public trust under pressure.
Social Media Manager at The Open University
October 1, 2022 - October 2, 2025Developed and managed multichannel campaigns for new course launches and enrolment. Wrote and edited copy aligned with brand tone and accessibility guidelines; collaborated with design, video and platform teams to increase engagement; undertook community moderation, customer service and competition management.
Digital Content & Social Media Producer at Wellcome Collection
July 1, 2022 - October 2, 2025Devised and delivered digital-first social campaigns for exhibitions, events and publishing; delivered the Rooted Beings campaign exploring plant sentience, indigenous knowledge and ecology; collaborated with curators, artists and the marketing team to develop engaging content; supported paid campaign planning and asset delivery; ensured campaigns were audience-focused and climate-conscious; created and maintained a detailed content calendar; produced insight reports and used analytics to shape strategy; grew Instagram following by 2k per month.
Freelance Communications Projects
January 1, 2021 - October 2, 2025Wrote press releases for The Reel Art Press (Lisa Baker PR), produced email newsletters for Circle Contemporary Gallery, and redesigned the website for poet Karen McCarthy Woolf.
Gallery Assistant at Goldsmiths CCA
January 1, 2022 - October 2, 2025Managed reception desk and visitor records; supported merchandise sales; welcomed visitors and provided information on exhibitions and the gallery programme; assisted with operations including opening/closing and setting up artworks; invigilated the gallery and maintained spaces; supported educational visits, workshops and events; ensured safety of visitors and artworks and prepared incident reports.
Assistant Editor, Digital Media division at BBC Worldwide
January 1, 2017 - October 2, 2025Managed editorial strategy and day-to-day running of BBC Worldwide’s global YouTube channels, focusing on content, audience engagement, analytics and growth. Led programming, optimisation and analytics to develop digital platforms; sourced and adapted longform programmes for a global YouTube audience; collaborated with producers and editors to tailor shortform content; developed community engagement and moderation policies; managed relationships with internal and external stakeholders including artists and talent managers; increased daily views by 100k within three months.
Early Career Content Acquisitions Executive at BBC Worldwide
January 1, 2012 - October 2, 2025Supported content acquisitions strategy for digital platforms, coordinating with producers and editors to identify suitable programming and ensuring alignment with brand values and editorial standards.
Editorial Administrator at Channel 4
January 1, 2008 - October 2, 2025Provided editorial and administrative support to production teams, coordinating schedules, assets and communications to ensure smooth project delivery.
Production Secretary at Scream Films
January 1, 2004 - October 2, 2025Administrative support for production; scheduled shoots, coordinated paperwork and liaised with cast and crew to ensure smooth production operations.
Right Assistant at Penguin Books
January 1, 2004 - October 2, 2025Administrative assistant supporting editorial and production workflows within the rights and publishing teams.
Script Co- ordinator at BBC Films
January 1, 2002 - October 2, 2025Co-ordinated script materials and production schedules; supported development and production needs across projects.
Secretary to Director of Television at BBC
January 1, 1999 - October 2, 2025Provided executive support to the Director of Television, coordinating diaries, correspondence and meetings.
Receptionist at NVC Arts
January 1, 1998 - October 2, 2025Front-of-house duties, greeting visitors, handling inquiries and supporting administrative tasks.
Cultural Marketing at The British Library
July 1, 2024 - June 1, 2025Delivered integrated, audience-led marketing campaigns for a year-round programme of major exhibitions and cultural events, contributing to all exhibitions and audiences beyond targets. Collaborated with curatorial, programming, design teams and external agencies to develop accessible, high-impact creative assets. Delivered multi-channel campaigns across print, lists, email, web, organic and paid social. Managed stakeholder and partner relationships, overseeing commissioned content from brief to delivery.
Fundraising & Communications at Book Aid International
January 1, 2024 - April 1, 2024Designed and implemented communications strategies to grow income from trusts, foundations and major donors. Compiled data into clear, brand-aligned reports and impact materials using InDesign and other tools. Managed donor relationships to support long-term giving. Supported high-impact events to strengthen partnerships and enhance visibility. Maintained accurate CRM records and analysed engagement to inform future activity.
Digital Marketing at National Literacy Trust
August 1, 2023 - February 20, 2024Supported the delivery of a rebrand and several subsequent campaigns for the charity’s digital and social media channels. Produced and repurposed content for websites and social platforms, tailored to audience segments and partners. Collaborated with stakeholders to ensure content alignment during digital refresh. Produced performance reports to evaluate and optimise content. Developed social media campaigns around libraries for Primaries, national days and annual fundraising events.
Director of Partnerships & Collaborations at Kensington + Chelsea Art Week
April 1, 2023 - July 1, 2023Led end-to-end production of borough-wide arts festival, managing communications, partnerships, stakeholders, volunteers and contributors. Built partnerships with cultural institutions, galleries and community groups. Collaborated with artists, venues and press to promote artworks and installations. Led content planning, live event coverage and post-event engagement. Designed and executed digital strategy to drive audience growth and engagement. Oversaw print and digital guides (including an interactive 'culture map'). Managed artists, freelancers, volunteers and contributors. Created a comprehensive, inclusive and informative email campaign.
Social Media Manager at UNISON
October 1, 2022 - April 1, 2023Managed crisis communications during extensive industrial action, working with senior leadership and media team on integrated social media campaigns. Planned and delivered campaigns focused on public sector pay and conditions for NHS, Ambulance and Environment Agency workers. Created and repurposed content in collaboration with policy and campaign teams. Protected brand integrity and public trust under pressure.
Assistant Editor, Digital Media at BBC Worldwide
January 1, 2012 - December 31, 2017Managed editorial strategy and day-to-day running of BBC Worldwide's global YouTube channels, focusing on content, audience engagement, analytics and growth. Led programming, optimization and analytics to develop digital platforms. Researched and selected long-form programs suitable for a global YouTube audience, ensuring editorial standards and values aligned with the BBC brand. Worked with producers and editors to repurpose long-form content for global online audiences, applying SEO best practices. Developed community engagement and moderation policies. Managed relationships with internal and external stakeholders. Increased daily views by 100k within three months.
Writer at Lisa Baker Associates
January 1, 2017 - December 31, 2021Freelance writing projects for Lisa Baker Associates.
Writer at Circle Gallery
January 1, 2017 - December 31, 2021Freelance writing projects for Circle Gallery.
Gallery Assistant / Content Editor at Goldsmiths CCA
January 1, 2017 - December 31, 2021Assistant gallery assistant and content editing work, including publications and exhibition materials.
Education
Postgraduate Diploma in Curating at Goldsmiths, University of London
January 1, 2021 - December 31, 2021BA (Hons) Media & Communication at University of Greenwich, London
January 1, 1996 - December 31, 1996Postgraduate Diploma in Curating at Goldsmiths, University of London
January 1, 2021 - December 31, 2021BA (Hons) Media & Communication at University of Greenwich, London
January 1, 1996 - December 31, 1996Postgraduate Diploma in Curating at Goldsmiths, University of London
January 1, 2021 - December 31, 2021BA (Hons) Media & Communication at University of Greenwich
January 1, 1996 - December 31, 1996A Levels at West Kent College
January 1, 1993 - December 31, 1993GCSEs at Bennett Memorial School
January 1, 1990 - December 31, 1990Postgraduate Diploma in Curating at Goldsmiths, University of London
January 1, 2021 - December 31, 2021BA (Hons) Media & Communication at University of Greenwich, London
January 1, 1996 - December 31, 1996Postgraduate Diploma in Curating (Merit) at Goldsmiths, University of London
January 1, 2021 - January 1, 2021BA (Hons) Media & Communication (2:1) at University of Greenwich, London
January 1, 1996 - January 1, 1996A Levels : Sociology (A), Government & Politics (C) at West Kent College, Kent
January 1, 1993 - January 1, 1993GCSEs : 8 A – C at Bennett Memorial School, Tunbridge Wells, Kent
January 1, 1990 - January 1, 1990Postgraduate Diploma in Curating (Merit) at Goldsmiths, University of London
January 1, 2021 - January 1, 2021BA (Hons) Media & Communication (2:1) at University of Greenwich
January 1, 1996 - January 1, 1996A Levels: Sociology (A), Government & Politics (C) at West Kent College
January 1, 1993 - January 1, 1993GCSEs: 8 A–C at Bennett Memorial School
January 1, 1990 - January 1, 1990Postgraduate Diploma in Curating (Merit) at Goldsmiths, University of London
January 11, 2030 - January 1, 2021BA (Hons) Media & Communication (2:1) at University of Greenwich
January 11, 2030 - January 1, 1996A Levels at West Kent College
January 11, 2030 - January 1, 1993GCSEs at Bennett Memorial School
January 11, 2030 - January 1, 1990Postgraduate Diploma in Curating (Merit) at Goldsmiths, University of London
January 1, 2020 - January 1, 2021BA (Hons) Media & Communication (2:1) at University of Greenwich, London
January 1, 1993 - January 1, 1996A Levels at West Kent College, Kent
January 11, 2030 - January 1, 1993GCSEs at Bennett Memorial School
January 11, 2030 - January 1, 1990Postgraduate Diploma in Curating (Merit) at Goldsmiths, University of London
January 11, 2030 - January 1, 2021BA (Hons) Media & Communication (2:1) at University of Greenwich
January 11, 2030 - January 1, 1996A Levels: Sociology (A), Government & Politics (C) at West Kent College
January 11, 2030 - January 1, 1993GCSEs: 8 A–C at Bennett Memorial School
January 11, 2030 - January 1, 1990Postgraduate Diploma in Curating (Merit) at Goldsmiths, University of London
January 1, 2021 - December 31, 2021BA (Hons) Media & Communication (2:1) at University of Greenwich, London
January 1, 1993 - January 1, 1996Qualifications
Postgraduate Diploma in Curating (Merit)
January 1, 2021 - September 11, 2025Postgraduate Diploma in Curating (Merit)
January 1, 2021 - January 1, 2021Industry Experience
Education, Non-Profit Organization, Media & Entertainment, Professional Services, Other, Government
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Hire a Content Producer
We have the best content producer experts on Twine. Hire a content producer in London today.