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Hi, I'm Merin Reji, a digital marketing and analytics specialist with four years of experience across B2B, B2C, international and cross-functional campaigns. I help brands grow visibility and leads through social media, email marketing, SEO, and data-driven campaigns. Recently completed MSc in Digital Marketing & Analytics and have a career history including roles like Digital Growth Consultant and SEO Analyst, where I optimized search rankings, crafted content, and collaborated with multidisciplinary teams to deliver ROI. I enjoy turning insights into action and mentoring learners.…Hi, I'm Merin Reji, a digital marketing and analytics specialist with four years of experience across B2B, B2C, international and cross-functional campaigns. I help brands grow visibility and leads through social media, email marketing, SEO, and data-driven campaigns. Recently completed MSc in Digital Marketing & Analytics and have a career history including roles like Digital Growth Consultant and SEO Analyst, where I optimized search rankings, crafted content, and collaborated with multidisciplinary teams to deliver ROI. I enjoy turning insights into action and mentoring learners.

Merin Reji

Digital Marketer, SEO Expert, Social Media Manager, +6

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Hi, I'm Merin Reji, a digital marketing and analytics specialist with four years of experience across B2B, B2C, international and cross-functional campaigns. I help brands grow visibility and leads through social media, email marketing, SEO, and data-driven campaigns. Recently completed MSc in Digital Marketing & Analytics and have a career history including roles like Digital Growth Consultant and SEO Analyst, where I optimized search rankings, crafted content, and collaborated with multidisciplinary teams to deliver ROI. I enjoy turning insights into action and mentoring learners.…Hi, I'm Merin Reji, a digital marketing and analytics specialist with four years of experience across B2B, B2C, international and cross-functional campaigns. I help brands grow visibility and leads through social media, email marketing, SEO, and data-driven campaigns. Recently completed MSc in Digital Marketing & Analytics and have a career history including roles like Digital Growth Consultant and SEO Analyst, where I optimized search rankings, crafted content, and collaborated with multidisciplinary teams to deliver ROI. I enjoy turning insights into action and mentoring learners.

Available to hire

Hi, I’m Merin Reji, a digital marketing and analytics specialist with four years of experience across B2B, B2C, international and cross-functional campaigns. I help brands grow visibility and leads through social media, email marketing, SEO, and data-driven campaigns.

Recently completed MSc in Digital Marketing & Analytics and have a career history including roles like Digital Growth Consultant and SEO Analyst, where I optimized search rankings, crafted content, and collaborated with multidisciplinary teams to deliver ROI. I enjoy turning insights into action and mentoring learners.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Digital Growth Consultant at Saasvaap

July 1, 2024 - Present

Planned and executed B2C content strategies for multiple brands across several social media platforms. Led social media community management, creative ideation, and paid social campaigns. Produced short-form video content and Reels aligned with seasonal events and trend cycles. Managed SEO for blogs and website content and collaborated on SEM initiatives. Supported website optimization for search visibility and content personalization.

SEO Analyst at Bobcares (Poornam Inc)

January 31, 2025 - August 27, 2025

Developed and executed comprehensive SEO strategies resulting in a significant 55% increase in organic search traffic. Conducted in-depth keyword research and implemented targeted optimization strategies, improving website ranking for key industry terms. Enhanced website content for SEO which boosted click-through rates and user engagement. Implemented technical SEO improvements, including site speed optimization and mobile responsiveness. Utilized Google Analytics and Search Console to analyze performance and provide actionable insights to boost overall website performance.

SEO Analyst / Digital Marketer / Content Marketer at Azinova

August 31, 2023 - August 27, 2025

Orchestrated successful SEO campaigns significantly increasing online visibility and driving substantial organic search traffic growth. Implemented targeted local SEO strategies that improved local search rankings and increased foot traffic for luxury car hire services. Conducted thorough SEO audits, identified opportunities, and implemented recommendations to boost website performance. Integrated SEO strategies with social media platforms, fostering cross-channel synergy and achieving significant growth in social referral traffic.

Digital Growth Consultant at Saasvaap, India

July 1, 2024 - July 1, 2025

Executed B2C content, Google Ads, paid social strategies across multiple brand campaigns. Supported SEO and SEM initiatives to improve search visibility. Designed branded social media creatives and short-form video content aligned with campaign themes and audience trends.

SEO Specialist / SEO Analyst at Bobcares (Poornam Inc), India

September 1, 2022 - July 1, 2025

Increased organic traffic by 55% through comprehensive SEO strategy. Conducted keyword research and optimization improving rankings for key terms. Implemented technical SEO enhancements improving site performance and UX. Analyzed GA & Search Console data to deliver actionable insights. Supported B2B marketing initiatives.

SEO Analyst at Azinova

February 1, 2021 - August 1, 2022

Delivered SEO campaigns increasing online visibility and organic traffic. Implemented local SEO and improved search rankings and footprint. Conducted website audits and optimization recommendations. Integrated SEO with social media, increasing referral traffic.

Digital Content & Communications Intern (Course Placement) at Auna Global, Ireland

October 1, 2025 - January 1, 2026

Supported branding, storytelling, and ROAR impact journal. Conducted research to inform content direction and audience engagement. Developed visual and editorial content to maintain consistent brand identity across web and social platforms.

Digital Marketing & Operations Volunteer at Cullen’s Sheep Farm, Ireland

October 1, 2025 - Present

Supported digital marketing and online administration to improve visibility. Assisted with customer communications and promotional activities. Designed flyers, on-site signage, and social media content to boost visitor engagement and local brand visibility. Supported digital promotions to improve visitor numbers and tourism visibility.