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I am an experienced marketing professional with a strong background in content creation, social media management, and performance marketing. My expertise ranges from developing engaging social media campaigns to analyzing competitors’ content strategies and planning impactful marketing initiatives. Passionate about staying up to date with industry trends, I strive to deliver measurable results and build meaningful brand-audience relationships. Over the years, I have worked with diverse companies from startups to large enterprises such as Netflix Nordics and Life sum, where I have successfully managed social media platforms, organized events, and driven brand awareness. I enjoy collaborating with creative teams and using data-driven approaches to optimize campaigns and nurture engaged communities.…I am an experienced marketing professional with a strong background in content creation, social media management, and performance marketing. My expertise ranges from developing engaging social media campaigns to analyzing competitors’ content strategies and planning impactful marketing initiatives. Passionate about staying up to date with industry trends, I strive to deliver measurable results and build meaningful brand-audience relationships. Over the years, I have worked with diverse companies from startups to large enterprises such as Netflix Nordics and Life sum, where I have successfully managed social media platforms, organized events, and driven brand awareness. I enjoy collaborating with creative teams and using data-driven approaches to optimize campaigns and nurture engaged communities.

Deemah Abdelkader

Content Producer, Content Strategist, Social Media Manager, +2

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I am an experienced marketing professional with a strong background in content creation, social media management, and performance marketing. My expertise ranges from developing engaging social media campaigns to analyzing competitors’ content strategies and planning impactful marketing initiatives. Passionate about staying up to date with industry trends, I strive to deliver measurable results and build meaningful brand-audience relationships. Over the years, I have worked with diverse companies from startups to large enterprises such as Netflix Nordics and Life sum, where I have successfully managed social media platforms, organized events, and driven brand awareness. I enjoy collaborating with creative teams and using data-driven approaches to optimize campaigns and nurture engaged communities.…I am an experienced marketing professional with a strong background in content creation, social media management, and performance marketing. My expertise ranges from developing engaging social media campaigns to analyzing competitors’ content strategies and planning impactful marketing initiatives. Passionate about staying up to date with industry trends, I strive to deliver measurable results and build meaningful brand-audience relationships. Over the years, I have worked with diverse companies from startups to large enterprises such as Netflix Nordics and Life sum, where I have successfully managed social media platforms, organized events, and driven brand awareness. I enjoy collaborating with creative teams and using data-driven approaches to optimize campaigns and nurture engaged communities.

Available to hire

I am an experienced marketing professional with a strong background in content creation, social media management, and performance marketing. My expertise ranges from developing engaging social media campaigns to analyzing competitors’ content strategies and planning impactful marketing initiatives. Passionate about staying up to date with industry trends, I strive to deliver measurable results and build meaningful brand-audience relationships.

Over the years, I have worked with diverse companies from startups to large enterprises such as Netflix Nordics and Life sum, where I have successfully managed social media platforms, organized events, and driven brand awareness. I enjoy collaborating with creative teams and using data-driven approaches to optimize campaigns and nurture engaged communities.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Swedish

Fluent

Arabic

Advanced

Spanish; Castilian

Intermediate

Work Experience

Head of Marketing +tw e

August 1, 2023 - Present

Serving as Marketing Manager since August 2023, leading marketing initiatives and managing strategies for business growth and brand visibility.

Community Manager / Social Media Manager at Netflix / Forsman & Bodenfors

August 31, 2024 - August 28, 2025

Managed Netflix Nordics’ Instagram and Facebook accounts with over 800k followers, planning and creating engaging social media content that maintained a consistent 30-40% engagement rate reaching 5M+ users monthly. Supported new title releases via official social media announcements, moderated user activity, leveraged community insights for content improvements, and implemented multi-channel marketing campaigns to increase brand awareness and visibility. Managed social media teams to align presence with company objectives and measured KPIs to evaluate marketing initiatives’ success.

Performance Marketing Specialist at Life sum

April 30, 2023 - August 28, 2025

Set up, optimized, and reported on display and social campaigns across TikTok, Google, YouTube, Facebook & Snapchat focusing on full funnel marketing (awareness, consideration, and conversion). Managed branding, campaign installation, and purchase with targeting on Nordics, EU & US. Executed campaigns aligned with company goals and budgets, monitored KPIs, and created banner/video ad content. Assisted in photo shoots, organized localization activities, and created landing pages with tracking.

Marketing Consultant at Paradox Interactive

September 30, 2023 - August 28, 2025

Planned, followed up, and optimized branding, awareness, prospecting, and retargeting campaigns across social platforms and advertising networks. Ensured live campaigns delivered according to plan, created reports and analysis, managed briefs, budgets, and media plans. Coordinated communication internally and externally, and contributed to marketing strategies and media plans.

Social Media Manager & Event Coordinator at PBNI

May 31, 2022 - August 28, 2025

Planned and executed social media strategies for the business network’s platforms including Instagram, Facebook, and LinkedIn. Created content, launched event marketing campaigns, drove organic growth, identified networking events and sponsorship opportunities. Worked with graphic design and copywriting teams, maintained website through WordPress, and managed monthly newsletters using Hubspot and Mailchimp. Organized advertising, hosting monthly events, and conducted interviews with prominent business figures from Sweden.

Content Marketing Manager at Yukwaa

May 31, 2022 - August 28, 2025

Researched and analyzed competitors’ content, messaging, and distribution tactics. Planned and executed content marketing strategies for Yukwaa and clients, creating carousels, stills, and videos for social media. Developed content ideas to build brand and generate leads, created content calendars, monitored content performance, and stayed current with latest industry trends and practices.