Hi, I'm Janila Caburnay, an experienced professional in social media strategy development, content creation, and analytics. I specialize in using innovative approaches to enhance online engagement and boost brand visibility. I am passionate about leveraging data-driven insights to optimize campaigns and help businesses achieve their goals. I pride myself on my ability to craft impactful marketing strategies and create high-quality digital content that resonates with audiences. I am also skilled in managing various digital tools and platforms to support seamless communication and project coordination within teams.…

Janila Caburnay

Hi, I'm Janila Caburnay, an experienced professional in social media strategy development, content creation, and analytics. I specialize in using innovative approaches to enhance online engagement and boost brand visibility. I am passionate about leveraging data-driven insights to optimize campaigns and help businesses achieve their goals. I pride myself on my ability to craft impactful marketing strategies and create high-quality digital content that resonates with audiences. I am also skilled in managing various digital tools and platforms to support seamless communication and project coordination within teams.…

Available to hire

Hi, I’m Janila Caburnay, an experienced professional in social media strategy development, content creation, and analytics. I specialize in using innovative approaches to enhance online engagement and boost brand visibility. I am passionate about leveraging data-driven insights to optimize campaigns and help businesses achieve their goals. I pride myself on my ability to craft impactful marketing strategies and create high-quality digital content that resonates with audiences. I am also skilled in managing various digital tools and platforms to support seamless communication and project coordination within teams.

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Work Experience

Marketing Manager at MyungJea Travel and Tour Services
January 1, 2022 - September 2, 2025
Boosted brand awareness and generated leads while managing both internal and external marketing campaigns and programs. Managed social media accounts to optimize audience engagement and increase online presence. Developed and implemented marketing strategies for launches, rebranding campaigns, and promotions. Collaborated with cross-functional teams to ensure consistent branding across all company touchpoints and communication channels. Managed office filing systems, assisted in project coordination, handled office supplies and equipment, and maintained confidentiality.
Virtual Assistant - Social Media Manager at Myungjea Inc.
January 1, 2023 - Present
Developed, implemented, and managed social media strategies aligned with business goals. Planned and scheduled content using social media management tools. Created newsletters for email marketing. Analyzed social media insights and prepared performance reports to measure campaign effectiveness. Created original, high-quality graphics and visuals for posts, stories, and banners. Provided support to various departments and assisted in project coordination.
Marketing Manager at MyungJea Travel and Tour Services
January 1, 2022 - September 2, 2025
Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs. Managed social media accounts for optimal audience engagement and increased online presence. Developed and implemented marketing strategies for launches, rebranding campaigns, and promotions. Collaborated with cross-functional teams to ensure consistent branding across all company touchpoints and communication channels. Managed and maintained both digital and physical office filing systems. Provided support to various departments and assisted in project coordination. Ordered and managed office supplies and equipment. Maintained confidentiality and handled sensitive information with discretion.
Virtual Assistant - Social Media Manager / Admin Assistant at Myungjea Inc.
January 1, 2023 - Present
Developed, implemented, and managed social media strategies aligned with business goals. Planned and scheduled content using social media management tools. Created newsletters for email marketing. Analyzed social media insights and prepared performance reports to measure campaign effectiveness. Created original, high-quality graphics and visuals for posts, stories, and banners. Provided general administrative support including email and calendar management, graphic design, content creation, data entry, and photo and video editing.

Education

Bachelor of Science in Business Administration, Marketing Management at Liceo de Cagayan University
January 1, 2016 - January 1, 2022
Open Access Virtual Assistant - Social Media Manager at Myungjea Inc.
January 1, 2023 - January 1, 2025
Bachelor of Science in Business Administration, Marketing Management at Liceo de Cagayan University
January 1, 2016 - January 1, 2022

Qualifications

Open Access Virtual Assistant - Social Media Manager
January 1, 2023 - January 1, 2025

Industry Experience

Travel & Hospitality, Media & Entertainment, Professional Services, Retail
    paper MY PROje
    In this portfolio, you’ll find a collection of my designs, social media campaigns, and creative projects that showcase my expertise in branding, content creation, and audience engagement.…