I am a senior graphic designer with over 15 years of expertise in branding, multi-channel design, and audiovisual creation. I develop strong visual identities, a variety of deliverables, and immersive 360° experiences to achieve each project's objectives. Valued for my attention to detail and ability to transform ideas into impactful visual concepts, I draw inspiration from innovation and emerging technologies. Trilingual in English, French, and Spanish, I excel in international environments.

Carlos Parada

I am a senior graphic designer with over 15 years of expertise in branding, multi-channel design, and audiovisual creation. I develop strong visual identities, a variety of deliverables, and immersive 360° experiences to achieve each project's objectives. Valued for my attention to detail and ability to transform ideas into impactful visual concepts, I draw inspiration from innovation and emerging technologies. Trilingual in English, French, and Spanish, I excel in international environments.

Available to hire

I am a senior graphic designer with over 15 years of expertise in branding, multi-channel design, and audiovisual creation. I develop strong visual identities, a variety of deliverables, and immersive 360° experiences to achieve each project’s objectives. Valued for my attention to detail and ability to transform ideas into impactful visual concepts, I draw inspiration from innovation and emerging technologies. Trilingual in English, French, and Spanish, I excel in international environments.

See more

Language

French
Advanced
English
Advanced
Spanish; Castilian
Fluent

Work Experience

Senior Graphic Designer at Solocal
February 29, 2024 - September 5, 2025
Led a team of designers to execute multimedia campaigns, improving engagement by 30%. Oversaw photo shoots, motion design projects, and brand identity for digital advertising platforms. Designed over 50 digital advertising campaigns including HTML5 banners, motion design, and visuals. Established and maintained graphic guidelines and brand identities for internal and external clients. Developed PowerPoint templates and sales presentations.
Graphic Designer / Webdesigner at Effilab
May 31, 2020 - September 5, 2025
Designed videos and motion graphics for over 100 digital campaigns, increasing client acquisition by 25%. Worked closely with marketing teams to ensure visual coherence across print and digital formats. Managed technological developments to implement the latest digital trends.
Freelance Multimedia Designer at Colombia & France
January 1, 2008 - Present
Delivered specialised design services in motion design, digital advertising, and UX/UI. Led projects, managed teams, client meetings, and briefs. Developed and implemented visual identity strategies for various brands.

Education

Product Design Certificate at Thiga Academy, Paris, France
January 1, 2024 - January 1, 2024
Master's in Digital Art Direction at Ynov Campus, Nanterre, France
January 1, 2020 - January 1, 2020
Professional Photography at LaSalle College, Montreal, Canada
January 1, 2013 - January 1, 2013
Photography and Digital Imaging at LCI Bogota, Bogota, Colombia
January 1, 2013 - January 1, 2013

Qualifications

Product Design Certificate
January 1, 2024 - September 5, 2025

Industry Experience

Media & Entertainment, Consumer Goods, Professional Services, Software & Internet