Available to hire
I’m a London-based social media and brand partnerships specialist with a track record of building large followings and delivering high-performing campaigns for global brands. I’ve grown audiences to 250k+ across Instagram, TikTok, and YouTube, partnering with names like Anastasia Beverly Hills, NYX, Amazon Prime, Superdrug, Tinder, Google Pixel, and L’Oréal.
I excel in strategy, content creation, analytics, and AR filter development, delivering end-to-end campaigns from concept to delivery. I thrive in collaborative teams, maintain strong client relationships, and enjoy turning data-driven insights into engaging storytelling that resonates with diverse audiences.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Beginner
Language
English
Fluent
Croatian
Intermediate
Work Experience
Social Media Manager at iProspect Dentsu
October 31, 2022 - September 7, 2025Led influencer and content strategies for major clients including OREO, Bensons for Beds, and Freemans, delivering tailored campaigns to strengthen brand presence across social platforms. Pitched and executed content strategies to clients, producing high-performing video content optimized for each platform. Oversaw community engagement, scheduling, and content calendars, ensuring consistent brand voice and timely delivery. Researched and applied socially relevant trends, driving brand awareness and audience engagement. Managed and mentored an assistant, developing leadership and team management skills while coordinating multi-brand campaigns.
Social Media Manager at iProspect Dentsu
October 1, 2022 - October 13, 2025Led influencer and content strategies for major clients including OREO, Bensons for Beds, and Freemans, delivering tailored campaigns to strengthen brand presence across social platforms. Pitched and executed content strategies to clients, producing high-performing video content optimised for each platform. Oversaw community engagement, scheduling, and content calendars, ensuring consistent brand voice and timely delivery. Researched and applied socially relevant trends, driving brand awareness and audience engagement. Managed and mentored an assistant, developing leadership and team management skills while coordinating multi-brand campaigns.
Social Media Manager at iProspect Dentsu
October 1, 2022 - October 13, 2025Led influencer and content strategies for major clients including OREO, Bensons for Beds, and Freemans, delivering tailored campaigns to strengthen brand presence across social platforms. Pitched and executed content strategies to clients, producing high-performing video content optimised for each platform. Oversaw community engagement, scheduling, and content calendars, ensuring consistent brand voice and timely delivery. Researched and applied socially relevant trends, driving brand awareness and audience engagement. Managed and mentored an assistant, developing strong leadership and team management skills while coordinating multi-brand campaigns.
Social Media Manager at iProspect Dentsu
October 1, 2022 - October 12, 2025Led influencer and content strategies for major clients including OREO, Bensons for Beds, and Freemans, delivering tailored campaigns to strengthen brand presence across social platforms. Pitched and executed content strategies to clients, producing high-performing video content optimised for each platform. Oversaw community engagement, scheduling, and content calendars, ensuring consistent brand voice and timely delivery. Researched and applied socially relevant trends, driving brand awareness and audience engagement. Managed and mentored an assistant, developing strong leadership and team management skills while coordinating multi-brand campaigns.
Social Media Manager at iProspect Dentsu
October 1, 2022 - October 12, 2025Led influencer and content strategies for major clients including OREO, Bensons for Beds, and Freemans, delivering tailored campaigns to strengthen brand presence across social platforms. Pitched and executed content strategies to clients, producing high-performing video content optimized for each platform. Oversaw community engagement, scheduling, and content calendars, ensuring consistent brand voice and timely delivery. Researched and applied socially relevant trends, driving brand awareness and audience engagement. Managed and mentored an assistant, developing leadership and team management skills while coordinating multi-brand campaigns.
Social Media Manager at iProspect Dentsu
October 1, 2022 - September 7, 2025Led influencer and content strategies for major clients including OREO, Bensons for Beds, and Freemans, delivering tailored campaigns to strengthen brand presence across social platforms. Pitched and executed content strategies to clients, producing high-performing video content optimised for each platform. Oversaw community engagement, scheduling, and content calendars, ensuring consistent brand voice and timely delivery. Researched and applied socially relevant trends, driving brand awareness and audience engagement. Managed and mentored an assistant, developing leadership and team management skills while coordinating multi-brand campaigns.
Social Media Manager at The Health Store Turkey
February 28, 2022 - October 13, 2025Designed and implemented social media strategies that boosted brand visibility and expanded audience reach across multiple platforms. Analysed site metrics and engagement data to refine content strategy, increasing organic growth and optimising campaign performance. Fostered community engagement by interacting with followers, enhancing brand loyalty and customer trust. Directed content creation style and tone to align with company objectives, successfully attracting new audiences and younger demographics.
Social Media Manager at The Health Store Turkey
February 28, 2022 - September 7, 2025Designed and implemented social media strategies that boosted brand visibility and expanded audience reach across multiple platforms. Analyzed site metrics and engagement data to refine content strategy, increasing organic growth and optimizing campaign performance. Fostered community engagement by interacting with followers, enhancing brand loyalty and customer trust. Directed content creation style and tone to align with company objectives, successfully attracting new audiences, including younger demographics.
Social Media Manager at The Health Store Turkey
February 1, 2022 - October 13, 2025Designed and implemented social media strategies that boosted brand visibility and expanded audience reach across multiple platforms. Analyzed site metrics and engagement data to refine content strategy, increasing organic growth and optimising campaign performance. Fostered community engagement by interacting with followers, enhancing brand loyalty and customer trust. Directed content creation style and tone to align with company objectives, successfully attracting new audiences and younger demographics.
Social Media Manager at The Health Store Turkey
February 1, 2022 - October 12, 2025Designed and implemented social media strategies that boosted brand visibility and expanded audience reach across multiple platforms. Analyzed site metrics and engagement data to refine content strategy, increasing organic growth and optimizing campaign performance. Fostered community engagement by interacting with followers, enhancing brand loyalty and customer trust. Directed content creation style and tone to align with company objectives, successfully attracting new audiences and younger demographics.
Social Media Manager at The Health Store Turkey
February 1, 2022 - October 12, 2025Designed and implemented social media strategies that boosted brand visibility and expanded audience reach across multiple platforms. Analyzed site metrics and engagement data to refine content strategy, increasing organic growth and optimizing campaign performance. Fostered community engagement by interacting with followers, enhancing brand loyalty and customer trust. Directed content creation style and tone to align with company objectives, successfully attracting new audiences and younger demographics.
Social Media Manager at The Health Store Turkey
February 1, 2022 - September 7, 2025Designed and implemented social media strategies that boosted brand visibility and expanded audience reach across multiple platforms. Analysed site metrics and engagement data to refine content strategy, increasing organic growth and optimizing campaign performance. Fostered community engagement by interacting with followers, enhancing brand loyalty and customer trust. Directed content creation style and tone to align with company objectives, successfully attracting new audiences and younger demographics.
Education
BA (Hons) Hair, Makeup and Prosthetics for Performance at UAL: London College of Fashion
September 1, 2018 - June 1, 2021BTEC Art & Design at Boston College, Lincolnshire
September 1, 2016 - June 1, 2018Music and Art Secondary School at Umjetnička Škola Luke Sorkočevića, Dubrovnik
January 1, 2013 - January 1, 2016BA (Hons) Hair, Makeup and Prosthetics for Performance at UAL: London College of Fashion
September 1, 2018 - June 1, 2021BTEC Art & Design at Boston College, Lincolnshire
September 1, 2016 - June 1, 2018BA (Hons) Hair, Makeup and Prosthetics for Performance at London College of Fashion, UAL
September 1, 2018 - June 1, 2021BTEC Art & Design at Boston College, Lincolnshire
September 1, 2016 - June 1, 2018BA (Hons) Hair, Makeup and Prosthetics for Performance at UAL: London College of Fashion
September 1, 2018 - June 1, 2021BTEC Art & Design at Boston College, Lincolnshire
September 1, 2016 - June 1, 2018BA (Hons) Hair, Makeup and Prosthetics for Performance at UAL: London College of Fashion
September 1, 2018 - June 1, 2021BTEC Art & Design at Boston College, Lincolnshire
September 1, 2016 - June 1, 2018BA (Hons) Hair, Makeup and Prosthetics for Performance at UAL: London College of Fashion
September 1, 2018 - June 1, 2021BTEC Art & Design at Boston College, Lincolnshire
September 1, 2016 - June 1, 2018Music and Art Secondary School at Umjetnička Škola Luke Sorkočevića, Dubrovnik
September 1, 2013 - June 1, 2016Qualifications
GCSE Mathematics
January 11, 2030 - September 7, 2025GCSE English
January 11, 2030 - September 7, 2025GCSE Mathematics — Grade 5 (equivalent to C+)
January 11, 2030 - September 7, 2025GCSE English — Grade B
January 11, 2030 - September 7, 2025Music and Art Secondary School (Dubrovnik) — Umjetnička Škola Luke Sorkočevića, Dubrovnik
January 1, 2013 - December 31, 2016GCSE Mathematics — Grade 5 (equivalent to C+)
January 11, 2030 - October 12, 2025GCSE English — Grade B
January 11, 2030 - October 12, 2025GCSE Mathematics
January 11, 2030 - October 12, 2025GCSE English
January 11, 2030 - October 12, 2025Music and Art Secondary School – Umjetnička Škola Luke Sorkočevića, Dubrovnik
January 1, 2013 - January 1, 2016GCSE Mathematics — Grade 5 (equivalent to C+)
January 11, 2030 - October 13, 2025GCSE English — Grade B
January 11, 2030 - October 13, 2025GCSE Mathematics – Grade 5
January 11, 2030 - October 13, 2025GCSE English – Grade B
January 11, 2030 - October 13, 2025Industry Experience
Media & Entertainment, Retail, Professional Services, Software & Internet, Other, Consumer Goods, Education
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Beginner
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