Senior Visual Designer & Brand Consultant, based in Switzerland (Permis B). I have over 10 years of experience creating brand identities and marketing content for 100+ small businesses and entrepreneurs across Europe and Latin America. As a Canva Creator & Empower Canvassador, I design strategic templates, digital content, and visual resources that help companies communicate with clarity and impact. I combine creative expertise with business-oriented thinking to deliver solutions that are both visually engaging and strategically aligned. My work on Canva is followed by over 72,000 users, which reflects the trust and value placed in the visual tools and templates I’ve created for entrepreneurs and businesses. Key skills: • Brand identity and content design • Social media & digital visual strategy (Instagram, websites) • Remote collaboration with international teams • Canva, Adobe Suite, Notion, Trello I am fluent in Spanish (native), English (C1), and Italian (A2). Currently, I am open to remote or hybrid roles in branding, marketing design, or content strategy where I can contribute my creativity and strategic vision.…

Silvia Márquez

Senior Visual Designer & Brand Consultant, based in Switzerland (Permis B). I have over 10 years of experience creating brand identities and marketing content for 100+ small businesses and entrepreneurs across Europe and Latin America. As a Canva Creator & Empower Canvassador, I design strategic templates, digital content, and visual resources that help companies communicate with clarity and impact. I combine creative expertise with business-oriented thinking to deliver solutions that are both visually engaging and strategically aligned. My work on Canva is followed by over 72,000 users, which reflects the trust and value placed in the visual tools and templates I’ve created for entrepreneurs and businesses. Key skills: • Brand identity and content design • Social media & digital visual strategy (Instagram, websites) • Remote collaboration with international teams • Canva, Adobe Suite, Notion, Trello I am fluent in Spanish (native), English (C1), and Italian (A2). Currently, I am open to remote or hybrid roles in branding, marketing design, or content strategy where I can contribute my creativity and strategic vision.…

Available to hire

Senior Visual Designer & Brand Consultant, based in Switzerland (Permis B).
I have over 10 years of experience creating brand identities and marketing content for 100+ small businesses and entrepreneurs across Europe and Latin America.

As a Canva Creator & Empower Canvassador, I design strategic templates, digital content, and visual resources that help companies communicate with clarity and impact. I combine creative expertise with business-oriented thinking to deliver solutions that are both visually engaging and strategically aligned.

My work on Canva is followed by over 72,000 users, which reflects the trust and value placed in the visual tools and templates I’ve created for entrepreneurs and businesses.

Key skills:
• Brand identity and content design
• Social media & digital visual strategy (Instagram, websites)
• Remote collaboration with international teams
• Canva, Adobe Suite, Notion, Trello

I am fluent in Spanish (native), English (C1), and Italian (A2). Currently, I am open to remote or hybrid roles in branding, marketing design, or content strategy where I can contribute my creativity and strategic vision.

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Language

Spanish; Castilian
Fluent
English
Advanced
Italian
Beginner
French
Beginner

Work Experience

Brand Ambassador / Canva Creator at Canva
January 1, 2020 - Present
Experienced visual designer and Canva educator; produced educational content on using Canva; delivered brand identity systems for over 100 small businesses; created Instagram assets and websites; strengthened brand consistency; led long-term relationships with clients; remote in Spain.
Branding & Advertising Consultant at Self-employed
January 1, 2015 - Present
Branding and advertising consultancy; worked with diverse clients in Europe and Latin America; produced content strategies and design solutions; built brand identities and marketing materials; remote.
Trade Marketing Manager for PlayStation at Roots Latam Experiential Marketing Agency
April 4, 2010 - September 30, 2014
Led national trade marketing and retail execution for PlayStation across Panama’s main retail networks. Boosted PlayStation’s in-store visibility from 20% to 90% in one month, managed USD 50K budgets, and directed nationwide campaigns and visual merchandising for major product launches. Strengthened brand presence through strategic activations, retail partnerships, and consistent execution aligned with global brand standards.
Merchandising Manager at Digicel Panama
August 13, 2008 - March 31, 2010
Directed the rollout of visual merchandising and nationwide retail branding across 150+ stores. Managed a monthly budget over USD 50K, reduced distribution times by 50%, and collaborated with marketing, sales, creative, and logistics teams while negotiating with suppliers to ensure quality and efficiency.

Education

Bachelor’s in Graphic Design at Universidad Católica Santa María La Antigua
January 11, 2030 - September 10, 2025
Bachelor's Graphic Design at Universidad Católica Santa Maria La Antigua
April 9, 2001 - September 2, 2005
Digital Photography at Ganexa Design School
March 4, 2013 - November 29, 2013

Qualifications

Canva Certified Community Trainer
January 1, 2025 - October 15, 2025

Industry Experience

Media & Entertainment, Retail, Telecommunications, Professional Services, Consumer Goods, Gaming, Healthcare
    uniE621 SunShine Bakes Branding Project
    Shine Bakes is a cozy bakery and coffee spot that serves sandwiches, pastries, and desserts — but above all, it’s a place designed to make customers feel good and shine from the inside out. The goal was to create a joyful, vibrant, and approachable identity that reflected the brand’s friendly spirit and the positive energy of its founders. The color palette, based on sunny yellows, sky blues, and playful reds, evokes warmth, happiness, and comfort — the same emotions customers experience when stepping into the shop. The visual system includes a hand-drawn logotype, cheerful typography, and retro-inspired grids that bring a nostalgic yet modern feel. Each element — from the coffee cups to the pastry boxes and menus — was designed to deliver a consistent brand message: “Have a Shine Day.” The result is a bright, feel-good brand that invites people to enjoy life’s simple pleasures with a smile and a good cup of coffee. logo graphicdesigner branding designer…
    uniE621 Branding for Movest Pilates Studio
    MOVEST is a Pilates studio based in Málaga, Spain, created with the vision of offering a space where movement and wellbeing merge with design and modernity. The branding is built around a powerful yellow and black color palette, symbolizing energy, balance, and strength. The typography plays a key role — clean, geometric, and confident — reinforcing the brand’s personality and visual impact. Each element, from posters to digital communication, was designed to convey discipline, dynamism, and connection with the body. The use of photography in black and white combined with vibrant color blocks creates a visual contrast that captures both movement and focus, essential values of Pilates. The result is a brand identity that feels modern, strong, and inspiring, perfectly aligned with MOVEST’s mission: to promote conscious movement and a healthy lifestyle through an elevated, design-driven visual experience. logo graphicdesigner branding designer…
    uniE621 Movest Pilates Studio Brand
    The logo for MOVEST was designed to visually capture the essence of movement, balance, and body alignment, core principles of Pilates. The concept originated from two key visual elements: the Pilates ball and the “V” position, a signature pose representing strength, control, and flexibility. Combining these shapes gave birth to the symbol “ØV”, which subtly integrates into the typography of the brand name. logo graphicdesigner branding designer…
    uniE621 Eye Care Center Branding
    This project started when a client was about to open a new optical store in a location where the previous business had a visual identity that looked more like a hardware shop than a health or lifestyle brand. She wanted to create something completely different — a fresh, approachable, and professional image that would connect with people and make the experience of visiting the optician feel friendly and enjoyable. When the client decided to open a new optical store in a location previously occupied by another optician, she faced a challenge: the existing brand looked more like a hardware store than a health and lifestyle space. The goal was to create a fresh, friendly, and professional identity that reflected care, confidence, and modern vision. The new branding focused on approachability and clarity, combining playful graphic elements with a clean, structured layout. The color palette — a mix of deep blue, turquoise, and soft yellow — evokes trust, clarity, and optimism, while the minimalist icons of eyes and glasses reinforce the concept of seeing and being seen. From business cards to digital communication, every piece was designed to make the brand recognizable, warm, and consistent across all touchpoints. Result: a visual identity that feels human, fun, and professional — transforming the optical experience into something positive and memorable. logo graphicdesigner illustrator branding designer…
    uniE621 Coltan Pet Supply Store Branding
    This project began when a client reached out to me after seeing the results of the brand identity I had created for his wife’s business. He came with an existing logo — one that, despite looking polished, failed to reflect the values, purpose, and personality of his brand. After reviewing his materials and goals, I suggested starting from scratch to build a cohesive and timeless visual identity rather than trying to “fix” what wasn’t aligned. It wasn’t the advice he was expecting, but he decided to trust the process. Together, we developed a solid brand foundation — from concept and strategy to logo design, color palette, and visual system — resulting in an identity that truly represents his brand’s essence. The outcome exceeded his expectations and has remained consistent and effective ever since. logo graphicdesigner illustrator designer photo logo branding graphicdesigner illustrator designer…
    paper Canva Agenda - Canvassadors

    I had the pleasure of collaborating on the design of the first Canva Agenda, a creative project developed by eight talented Canva Creators and Canvassadors. I contributed by designing and creating several of the selected pages, bringing my personal touch to a tool made to inspire designers and entrepreneurs around the world.