With over 25 years experience in the field of Graphic Design, and as a graduate from Edinburgh College of Art, l continue to have a passion for visual ideas and creativity. Working closely with clients l bring their voice and vision to life - from concept and development stages to a highly finished product. My expertise is in visual marketing material; brochures, white papers, infographics, magazines, and visuals for web and social media. l have extensive knowledge of pre-press production - as well as experience within digital formats. l thoroughly enjoy the creative process and it’s a joy to see the development of an idea be translated into a finished printed / online piece. Designer/client dialogue plays an integral role in the way l approach each project, allowing creative ideas to flow, which in turn leads to high impact visual solutions.

Elizabeth Hitchman

With over 25 years experience in the field of Graphic Design, and as a graduate from Edinburgh College of Art, l continue to have a passion for visual ideas and creativity. Working closely with clients l bring their voice and vision to life - from concept and development stages to a highly finished product. My expertise is in visual marketing material; brochures, white papers, infographics, magazines, and visuals for web and social media. l have extensive knowledge of pre-press production - as well as experience within digital formats. l thoroughly enjoy the creative process and it’s a joy to see the development of an idea be translated into a finished printed / online piece. Designer/client dialogue plays an integral role in the way l approach each project, allowing creative ideas to flow, which in turn leads to high impact visual solutions.

Available to hire

With over 25 years experience in the field of Graphic Design, and as a graduate from Edinburgh College of Art, l continue to have a passion for visual ideas and creativity.

Working closely with clients l bring their voice and vision to life - from concept and development stages to a highly finished product. My expertise is in visual marketing material; brochures, white papers, infographics, magazines, and visuals for web and social media.

l have extensive knowledge of pre-press production - as well as experience within digital formats. l thoroughly enjoy the creative process and it’s a joy to see the development of an idea be translated into a finished printed / online piece. Designer/client dialogue plays an integral role in the way l approach each project, allowing creative ideas to flow, which in turn leads to high impact visual solutions.

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Language

English
Fluent
German
Advanced

Work Experience

Head Designer at Donnay Sports Brand
October 1, 2000 - September 11, 2025
Projects included: apparel collection, brochure layouts, sports bag collection, tennis racket graphics and packaging design. Major achievements: Designing the sports wear collection for former British tennis player Greg Rusedski.
In-house Graphic Designer / Sports Director at UK's largest sport retailer
February 28, 2003 - September 11, 2025
Sabbatical & move to Switzerland. Responsible for the design concept and layout of the magazine template and subsequent magazine publications, CRE A M corporate identity, visual concepts for main feature, commissioning of photography, on-screen editing of copy and layout, pre-press production.
Art Director / Graphic Designer at CREAM Magazine (Zurich lifestyle publication)
March 1, 2005 - September 11, 2025
In charge of art direction and graphic design for a Zurich lifestyle publication, including magazine template layout, feature visuals, corporate identity, photography commissioning, copy editing, layout, and pre-press production.
Head Designer at Donnay Sports Brand
October 1, 2000 - September 11, 2025
Projects included: apparel collection, brochure layouts, sports bag collection, tennis racket graphics and packaging design. Major achievements included designing the sportswear collection for former British tennis player Greg Rusedski.
In-house Graphic Designer at Sports Direct
February 1, 2003 - September 11, 2025
In-house Graphic Designer (Sports Director) for the UK’s largest sports retailer. Responsible for the design concept and layout of the magazine template and subsequent magazine publications, CREAM corporate identity, visual concepts for features, commissioning photography, on-screen editing of copy and layout, pre-press production.
Art Director / Graphic Designer at Cream Magazine
March 1, 2005 - September 11, 2025
Art Director / Graphic Designer for Cream Magazine (Zurich lifestyle publication). Responsible for brochure design, corporate identity, layout and pre-press, and visual identity for main features.
Founder & Graphic Designer at Seaglass
March 1, 2005 - Present
Founder and Graphic Designer of Seaglass (Zurich-based visual communication). Led branding and design across print and digital media, developed brand identities and marketing materials for clients including major corporates and NGOs, produced internal communications kits and visuals, and created long-form publications and infographics.
Head designer at Donnay
October 1, 2000 - September 11, 2025
Head designer for the Donnay sports brand. Projects included apparel collection, brochure layouts, sports bag collection, tennis racket graphics and packaging design. Major achievements: designing the sports wear collection for former British tennis player Greg Rusedski.
In-house Graphic Designer at Sports Direct
February 28, 2003 - September 11, 2025
In-house Graphic Designer for the UK’s largest sports retailer. Responsible for the design concept and layout of the magazine template and subsequent magazine publications, CREAM corporate identity, visual concepts for main features, commission of photography, on-screen editing of copy and layout, and pre-press production.
Art Director / Graphic Designer at CREAM Magazine
March 31, 2005 - September 11, 2025
Art Director / Graphic Designer for the Zurich lifestyle publication. Design of print and digital materials, brand identity, and visual communications.
Founder and Graphic Designer at Seaglass (Visual Communication)
April 1, 2005 - Present
Founder and Graphic Designer, delivering visual communication services including branding, brochure design, infographics, and digital visuals for client-owned workspaces.
Founder & Graphic Designer at Seaglass Visual Communication Foundation
April 1, 2005 - Present
Key visual messaging (print and digital) for client-based work: brochures, infographics, white papers, website visuals, magazine and book design layouts; corporate identity; pre-press production; design consultancy; collaboration with writers, photographers and web designers.
Art Director & Graphic Designer at Cream Magazine
March 1, 2003 - March 1, 2005
Responsible for the design concept and layout of the magazine template and subsequent magazine publications, Cream corporate identity, visual concepts for main features, commissioning of photography, on-screen editing of copy and layout, pre-press production.
Sabbatical / Personal Development at Sabbatical & Move to Switzerland
November 1, 2000 - March 1, 2003
Language training and personal development.
In-House Graphic Designer / Head Designer at Donnay Sports
May 1, 1998 - October 1, 2000
Designed apparel collection, brochure layouts, sports bag collection, tennis racket graphics and packaging design. Major achievement: designed the sports wear collection for former British tennis player Greg Rusedski.
Founder & Graphic Designer at Sea Glass Visual Communication
April 1, 2005 - Present
Founder and Graphic Designer responsible for creating visual identities and marketing materials (print and digital) for client-based work, including brand identity, print collateral, web visuals, and pre-press production. Collaborates with networks of writers, editors, photographers, and web designers to deliver comprehensive brand solutions.
In-House Graphic Designer / Head Designer at Donnay Sports Brand
May 1, 1998 - October 2, 2000
Head designer for the Donnay sports brand. Projects included apparel collection, brochure layouts, sports bag collection, tennis racquet graphics and packaging design. Major achievement: designing the sportswear collection for former British tennis player Greg Ruesed ski.
Sabbatical & Personal Development at Sabbatical & Personal Development
November 1, 2000 - March 1, 2003
Sabbatical including language training and personal development; relocation to Switzerland.

Education

BA (Hons) Visual Communication at Edinburgh College of Art, Scotland
January 1, 1995 - January 1, 1997
HND (Higher National Diploma) Graphic Design at Amersham & Wycombe College, United Kingdom
January 1, 1993 - January 1, 1995
National Diploma Graphic Design at Dunstable College, United Kingdom
January 1, 1991 - January 1, 1993
BA (Hons) Visual Communication at Edinburgh College of Art
January 1, 1991 - January 1, 1993
HND (Higher National Diploma) Graphic Design at Amersham & Wycombe College
January 1, 1993 - January 1, 1995
National Diploma Graphic Design at Dunstable College
January 1, 1995 - January 1, 1997
Playing Card Interpretations at Covent Garden, London
January 1, 1994 - January 1, 1994
Visual 'Performance Reflections' Workshop at Assembly Rooms, Edinburgh
January 1, 1995 - January 1, 1995
BA (Hons) Visual Communication at Edinburgh College of Art, Scotland
January 1, 1995 - January 1, 1997
HND (Higher National Diploma) Graphic Design at Amersham & Wycombe College, United Kingdom
January 1, 1993 - January 1, 1995
National Diploma Graphic Design at Dunstable College, United Kingdom
January 1, 1991 - January 1, 1993
BA (Hons) Visual Communication at Edinburgh College of Art
January 1, 1995 - January 1, 1997
HND (Higher National Diploma Graphic Design) at Amersham & Wycombe College
January 1, 1993 - January 1, 1995
National Diploma Graphic Design at Dunstable College
January 1, 1991 - January 1, 1993

Qualifications

BA (Hons) Visual Communication
January 1, 1995 - January 1, 1997
HND Graphic Design
January 1, 1993 - January 1, 1995
National Diploma Graphic Design
January 1, 1991 - January 1, 1993

Industry Experience

Media & Entertainment, Retail, Professional Services, Education, Software & Internet