Available to hire
Hi, I’m Areeba Amjad. I’m a media and digital content professional based in Lahore with experience shaping brand storytelling across freelance agencies and in-house teams. I currently create and repurpose content for InZone in Dubai, leading thought-leadership campaigns, personal branding for a CEO, and multi-platform distribution that drives engagement.
I’m passionate about building strong brands through creative campaigns, data-driven optimization, and collaborative teamwork with designers, editors, and marketers. I love turning trends into authentic stories and turning analytics into action to grow audiences and ROI.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Urdu
Fluent
Turkish
Intermediate
Persian
Advanced
Spanish; Castilian
Intermediate
Arabic
Intermediate
Work Experience
InZone at InZone, Dubai
March 1, 2025 - PresentExtracting and repurposing content from Think and Grow 10X podcast into reels, shorts, carousels, and long-form posts for multi-platform distribution. Manage personal branding for CEO Muhammad Tariq, curate thought-leadership content, keynote highlights, and storytelling campaigns. Lead brand-building activities to ensure consistent voice, identity, and positioning across social media and digital touchpoints. Research and adapt trending formats (hooks, reels, challenges, viral ideas) to maximize visibility and engagement. Develop and implement social media growth strategies, optimize posting schedules, hashtags, and content performance analytics. Collaborate with designers, editors, and marketers to deliver campaigns aligned with brand goals. Monitor platform insights and KPIs, refining strategies to improve audience retention, follower growth, and overall engagement. Drive audience community building by engaging with followers and creating interactive content that strengthens brand pr
Creative Manager at Beyond Reach, Lahore
March 1, 2025 - September 21, 2025Managed and executed creative strategies for 7+ clients across food, fashion, and lifestyle industries including Second Cup, Maison Abrar, Ahmed Fabrics, and Hungriee. Built brands from scratch, developing identity, positioning, and long-term creative direction. Led digital ad shoots and content creation, delivering high-performing ads, reels, and campaigns. Launched and managed successful ad campaigns that boosted visibility and ROI for fashion and F&B clients. Oversaw end-to-end brand communication, ensuring consistency across social media, content, and marketing assets. Monitored campaign performance, analyzed results, and adapted strategies for improved impact and growth.
Creative and Content Lead at Checkmate De Studio, Lahore
November 1, 2024 - September 21, 2025Successfully managed high-profile artists including Ali Zafar, Farhan Saeed, and Jibraan Raheel, ensuring smooth coordination and enhancing their public presence. Designed and maintained detailed community calendars for the agency, keeping the team updated with the latest trends and ensuring timely and relevant content delivery. Collaborated with designers, animators, and other creative professionals to ensure seamless execution of projects from concept to completion. Spearheaded promotional campaigns for tracks such as 'Balo Battyian' and 'Yar Di Akh,' significantly boosting their reach. Leveraged social media platforms and other marketing channels to maximize audience interaction and build a strong community around the artists and their work.
Digital Media and Programming Manager at Leo Communications, Lahore
April 1, 2024 - September 21, 2025Led the social media and digital marketing team, including hiring and training team members, setting goals and objectives, and managing the department's budget. Managed the programming department and selected TV programs, series, movies, and other content to air on the network based on audience demographics, preferences, ratings, and scheduling considerations. Rebranded channels by choosing a new logo, brand colors, and other branding elements. Managed the content calendar, keeping track of all content and ensuring timely releases. Developed and delivered weekly reports on content distribution performance and provided solutions for improving performance. Planned, executed, and optimized TikTok advertising campaigns to achieve brand objectives and drive engagement. Managed advertising budgets and sponsorships from brands for the TV channel.
Content Manager and Promotions at Dot Republic Media, Lahore
May 1, 2023 - September 21, 2025Led DRM Localization department, distributing Pakistani and Turkish content in multiple languages worldwide. Managed the distribution of Turkish and Pakistani content. Monitored YouTube CMS data to improve content engagement and reach. Developed digital marketing strategies for the company’s in-house channels and clients’ social media platforms. Successfully collaborated with high-profile clients to strategize and implement content plans, release strategies, and marketing campaigns for their YouTube channels. Demonstrated leadership by supervising ideation, content creation, and upload processes for 30 in-house YouTube channels, resulting in conversions and revenue growth.
Executive content and Promotions at Dot Republic Media, Lahore
December 1, 2022 - September 21, 2025Launched and distributed various Turkish dramas, including Meryem and Romance Next Door. Launched 'Kabhi Main Kabhi Tum' by Asim Azhar on One Music Network, featuring Saba Qamar and Fahad Mustafa. Launched the song 'Mujhe Le chal' by Naveed Nashad and Annum Khalid. Responsible for researching industry topics, monitoring social media metrics, and adjusting strategies. Collaborated with community teams to increase engagement and brand loyalty. Supervised ideation, content creation, and upload processes for 30 in-house YouTube channels, driving growth.
Content Executive at Dot Republic Media, Lahore
December 1, 2020 - September 21, 2025Created and developed various types of content such as blog posts and social media posts. Translated Turkish dramas into Urdu for dubbing, ensuring accurate and culturally appropriate adaptations. Wrote articles and short stories for the channel, showcasing creativity and engaging storytelling. Monitored and responded to feedback from the target audience to inform content creation and promotion strategies and build brand loyalty. Conducted research to ensure accuracy and authenticity, and coordinated with graphics teams to incorporate visuals.
Content Manager at InZone
March 1, 2025 - PresentExtracted and repurposed content from Think and Grow 10X podcast into reels, shorts, carousels, and long-form posts for multi-platform distribution. Managed the personal branding of CEO Muhammad Tariq, curating thought-leadership content, keynote highlights, and storytelling campaigns. Led brand-building activities, ensuring consistent voice, identity, and positioning across social media and digital touchpoints. Researched and adapted trending content formats to maximize visibility and engagement. Developed and implemented social media growth strategies, optimized posting schedules, hashtags, and content performance analytics. Collaborated with designers, editors, and marketers to deliver campaigns aligned with brand goals. Monitored platform insights and KPIs, refining strategies to improve audience retention, follower growth, and overall engagement. Drove audience community building, engaging with followers, and creating interactive content that strengthens brand presence.
Creative Manager at Beyond Reach
March 31, 2025 - September 21, 2025Managed and executed creative strategies for 7+ clients across food, fashion, and lifestyle industries including Second Cup, Maison Abrar, Ahmed Fabrics, and Hungriee. Built brands from scratch, developing identity, positioning, and long-term creative direction. Led digital ad shoots and content creation, delivering high-performing ads, reels, and campaigns. Launched and managed successful ad campaigns that boosted visibility and ROI for fashion and F&B clients. Oversaw end-to-end brand communication, ensuring consistency across social media, content, and marketing assets. Monitored campaign performance, analyzed results, and adapted strategies for improved impact and growth.
Creative and Content Lead at Checkmate De Studio
November 30, 2024 - September 21, 2025Successfully managed high-profile artists including Ali Zafar, Farhan Saeed, and Jibraan Raheel, ensuring smooth coordination and enhancing their public presence. Designed and maintained detailed community calendars for the agency, keeping the team updated with the latest trends and ensuring timely content delivery. Collaborated with designers, animators, and other creative professionals to ensure seamless execution from concept to completion. Spearheaded promotional campaigns for popular tracks such as 'Balo Battyian' and 'Yar Di Akh,' significantly boosting their reach. Leveraged social media platforms and other marketing channels to maximize audience interaction and build a strong community around the artists and their work.
Digital Media and Programming Manager at Leo Communications
April 30, 2024 - September 21, 2025Led the social media and digital marketing team, including hiring and training team members, setting goals and objectives, and managing the department's budget. Managed the programming department and selected TV programs, series, movies, and other content to air on the network based on audience demographics, preferences, ratings, and scheduling considerations. Rebranded channels involving choosing a new logo, brand colors, and other branding elements that reflect the brand's values. Managed the content calendar, keeping track of all content releases and ensuring timely publication. Developed and delivered weekly reports on content distribution performance and provided solutions for improving performance. Planned, executed, and optimized TikTok advertising campaigns to achieve brand objectives and drive engagement. Managed advertising budgets and sponsorships for the TV channel. Led the Ramadan show 'Tofah Emaan' for the TV channel.
Content Manager and Promotions at Dot Republic Media
May 31, 2023 - September 21, 2025Led DRM Localization department, distributing Pakistani and Turkish content in multiple languages worldwide. Recruited and trained staff. Monitored and analyzed YouTube CMS data to improve content engagement and reach. Developed digital marketing strategies for the company’s in-house channels and clients' social media platforms. Successfully collaborated with a diverse range of high-profile clients, including Shoaib Akhtar, Samina Peerzada, Something Haute, Aamna Isani, and Momina's Mixed Plate, to strategize and implement comprehensive content plans, release strategies, and marketing campaigns for their YouTube channels. Demonstrated strong leadership supervising ideation, content creation, and upload processes for 30 in-house YouTube channels, resulting in 100,000 conversions within a one-month duration and a 40% increase in revenue.
Executive Content and Promotions at Dot Republic Media
December 31, 2022 - September 21, 2025Launched and distributed various Turkish dramas; launched 'Kabhi Main Kabhi Tum' by Asim Azhar on One Music Network featuring Saba Qamar and Fahad Mustafa; launched the song 'Mujhe Le chal' by Naveed Nashad; conducted thorough research on topics and trends; monitored social media metrics to identify trends, track progress, and adjust strategies; collaborated with the community team to increase engagement and foster brand loyalty; maintained project timelines and deadlines; collaborated with graphics team to integrate visuals into content.
Content Executive at Dot Republic Media
December 31, 2020 - September 21, 2025Created and developed various types of content such as blog posts and social media posts. Translated Turkish dramas into Urdu for dubbing, ensuring accurate and culturally appropriate adaptations. Wrote articles and short stories for the channel, showcasing creativity and engaging storytelling. Monitored and responded to audience feedback, conducted research, tracked timelines, and collaborated with graphics team to incorporate visuals and build brand loyalty and engagement.
Content & Brand Manager at InZone
March 1, 2025 - PresentExtracting and repurposing content from Think and Grow 10X podcast into reels, shorts, carousels, and long-form posts for multi-platform distribution. Managing personal branding of CEO Muhammad Tariq, curating thought-leadership content, keynote highlights, and storytelling campaigns. Leading brand-building activities, ensuring consistent voice, identity, and positioning across social media and digital touch points. Researching and adapting trending content formats to maximize visibility and engagement. Developing and implementing social media growth strategies, optimizing posting schedules, hashtags, and content performance analytics. Collaborating with designers, editors, and marketers to deliver creative campaigns aligned with brand goals. Monitoring platform insights and KPIs, refining strategies to improve audience retention, follower growth, and overall engagement. Driving audience community building, engaging with followers, and creating interactive content that strengthens bran
Creative Manager at Beyond Reach
March 1, 2025 - September 21, 2025Managed and executed creative strategies for 7+ clients across food, fashion, and lifestyle industries including Second Cup, Maison Abrar, Ahmed Fabrics, and Hungriee. Built brands from scratch, developing identity, positioning, and long-term creative direction. Led digital ad shoots and content creation, delivering high-performing ads, reels, and campaigns. Launched and managed successful ad campaigns that boosted visibility and ROI for fashion and F&B clients. Oversaw end-to-end brand communication, ensuring consistency across social media, content, and marketing assets. Monitored campaign performance, analyzed results, and adapted strategies for improved impact and growth.
Creative and Content Lead at Checkmate De Studio
November 1, 2024 - September 21, 2025Successfully managed high-profile artists including Ali Zafar, Farhan Saeed, and Jibraan Raheel, ensuring smooth coordination and enhancing their public presence. Designed and maintained detailed community calendars for the agency, keeping the team updated with the latest trends and ensuring timely and relevant content delivery. Worked closely with designers, animators, and other creative professionals to ensure seamless execution of projects, from concept to completion. Spearheaded promotional campaigns for tracks such as Balo Battyian and Yar Di Akh, significantly boosting their reach. Leveraged social media platforms and other marketing channels to maximize audience interaction and build a strong community around the artists and their work.
Digital Media and Programming Manager at Leo Communications
April 1, 2024 - September 21, 2025Led the social media and digital marketing team, including hiring and training team members, setting goals and objectives, and managing the department's budget. Managed the programming department and selected TV programs, series, movies, and other content to air on the network based on audience demographics, preferences, ratings, and scheduling considerations. Rebranded channels, including logo, brand colors, and other branding elements. Managed the content calendar, keeping track of all content and ensuring releases on schedule. Developed and delivered weekly reports on content distribution performance and provided solutions for improving performance. Planned, executed, and optimized TikTok advertising campaigns to achieve brand objectives and drive engagement. Managed advertising budgets and bidding strategies to maximize campaign performance and ROI. Handled sponsorships from brands for the TV channel. Initiated the Ramadan show Tofah Emaan for the channel.
Content Manager and Promotions at Dot Republic Media
May 1, 2023 - September 21, 2025Led and launched DRM Localization department, distributing Pakistani and Turkish content in multiple languages worldwide. Managed the DRM Dramas Department, distributing Turkish and Pakistani content. Monitored and analyzed YouTube CMS data to improve content engagement and reach. Developed digital marketing strategies for the company’s in-house channels and clients’ social media platforms. Collaborated with broadcasters such as A Plus, Express TV, Kanal D, and Calinos for content trading. Successfully collaborated with high-profile clients to strategize and implement comprehensive content plans, release strategies, and marketing campaigns for their YouTube channels. Supervised ideation, content creation, and upload processes for 30 in-house YouTube channels, resulting in 100,000 conversions within one month and a 40% increase in revenue.
Content Executive at Dot Republic Media
December 1, 2020 - September 21, 2025Created and developed various types of content such as blog posts and social media posts. Translated Turkish dramas into Urdu for dubbing purposes, ensuring accurate and culturally appropriate adaptations. Wrote articles and short stories for the channel, showcasing creativity and engaging storytelling. Monitored and responded to feedback from the target audience to inform content creation and promotion strategies and build brand loyalty and engagement. Conducted research and gathered information to ensure accuracy and authenticity in the content. Coordinated with the graphics team to incorporate visual elements into the content.
Executive Content and Promotions at Dot Republic Media
December 1, 2022 - September 21, 2025Launched and distributed Turkish dramas including Meryem and Romance Next Door. Launched Kabhi Main Kabhi Tum by Asim Azhar on One Music Network, featuring Saba Qamar and Fahad Mustafa. Launched the song Mujhe Le Chal by Naveed Nashad and Annural Khalid. Responsible for researching industry topics and trends, monitoring social media metrics, and adjusting strategies to boost engagement. Collaborated with the community team to increase engagement and brand loyalty. Supervised ideation, content creation, and upload processes for 30 in-house YouTube channels, achieving significant conversions and revenue impact.
Senior Content & Social Media Manager at InZone
March 1, 2025 - PresentExtracted and repurposed content from Think and Grow 10X podcast into reels, shorts, carousels, and long-form posts for multi-platform distribution. Managed the CEO's personal branding, curated thought-leadership content, keynote highlights, and storytelling campaigns. Led brand-building activities with a consistent voice and identity across social and digital touchpoints. Researched trending formats and developed social media growth strategies; monitored KPIs and refined strategies; collaborated with designers, editors, and marketers to deliver campaigns; built and engaged with online communities.
Creative Manager at Beyond Reach
March 1, 2025 - September 21, 2025Managed and executed creative strategies for 7+ clients across food, fashion, and lifestyle industries, including Second Cup, Maison Abrar, Ahmed Fabrics, and Hungriee. Built brands from scratch, developing identity, positioning, and long-term creative direction. Led digital ad shoots and content creation, delivering high-performing ads, reels, and campaigns. Launched and managed campaigns to boost visibility and ROI; oversaw end-to-end brand communication and ensured consistency across social media, content, and marketing assets; monitored campaign performance and adapted strategies.
Creative and Content Lead at Checkmate De Studio
November 1, 2024 - September 21, 2025Managed high-profile artists including Ali Zafar, Farhan Saeed, and Jibraan Raheel; designed and maintained community calendars; collaborated with designers, animators, and other creatives to ensure timely content delivery. Spearheaded promotional campaigns for tracks such as 'Balo Battyian' and 'Yar Di Akh,' significantly boosting reach and engagement; leveraged social media and other channels to maximize audience interaction and build a strong community around the artists and their work.
Digital Media and Programming Manager at Leo Communications
April 1, 2024 - September 21, 2025Led the social media and digital marketing team, including hiring, training, goal setting, and budget management. Managed the programming department to select TV programs and content based on audience demographics, preferences, ratings, and scheduling. Rebranded channels, managed content calendars, and delivered weekly distribution performance reports. Planned TikTok advertising campaigns, managed budgets and bids, and handled sponsorships for the TV channel. Launched Ramadan show 'Tofah Emaan' for Dot Republic Media.
Content Manager and Promotions at Dot Republic Media
May 1, 2023 - September 21, 2025Led the Localization department, distributing Pakistani and Turkish content in multiple languages worldwide. Managed Turkish and Pakistani dramas distribution, monitored YouTube CMS data to improve engagement, and collaborated with broadcasters such as A Plus, Express TV, Kanal D, and Calinos. Developed digital marketing strategies for in-house channels and clients’ social platforms. Supervised ideation, content creation, and uploads for 30 in-house YouTube channels, driving conversions and revenue growth.
Executive Content & Promotions at Dot Republic Media
December 1, 2022 - September 21, 2025Launched and distributed Turkish dramas; released music videos such as 'Kabhi Main Kabhi Tum' on One Music Network; conducted topic research and trend monitoring; collaborated with the community team to increase engagement and brand loyalty.
Content Executive at Dot Republic Media
December 1, 2020 - September 21, 2025Created blog posts and social media posts; translated Turkish dramas into Urdu for dubbing; wrote articles and short stories; monitored feedback and ensured timely delivery; conducted research and collaborated with graphics team to produce visuals.
Content Manager at InZone
March 1, 2025 - PresentExtracting and repurposing content from Think and Grow 10X podcast into reels, shorts, carousels, and long-form posts for multi-platform distribution. Managing personal branding of CEO Muhammad Tariq, curating thought-leadership content, keynote highlights, and storytelling campaigns. Leading brand-building activities, ensuring consistent voice, identity, and positioning across social media and digital touchpoints. Researching and adapting trending content formats (hooks, reels, challenges, and viral ideas) to maximize visibility and engagement. Developing and implementing social media growth strategies, optimizing posting schedules, hashtags, and content performance analytics. Collaborating with designers, editors, and marketers to deliver creative campaigns aligned with brand goals. Monitoring platform insights and KPIs, refining strategies to improve audience retention, follower growth, and overall engagement. Driving audience community building, engaging with followers, and creatin
Creative Manager at Beyond Reach
March 31, 2025 - September 21, 2025Managed creative strategies for 7+ clients across food, fashion, and lifestyle industries including Second Cup, Maison Abrar, Ahmed Fabrics, and Hungriee. Built brands from scratch, developing identity, positioning, and long-term creative direction. Led digital ad shoots and content creation, delivering high-performing ads, reels, and campaigns. Launched and managed successful ad campaigns that boosted visibility and ROI for fashion and F&B clients. Oversaw end-to-end brand communication, ensuring consistency across social media, content, and marketing assets. Monitored campaign performance, analyzed results, and adapted strategies for improved impact and growth.
Creative and Content Lead at Checkmate De Studio
November 30, 2024 - September 21, 2025Managed high-profile artists including Ali Zafar, Farhan Saeed, and Jibraan Raheel, coordinating activities and enhancing their public presence. Designed and maintained community calendars to keep the team updated with trends and timely content delivery. Collaborated with designers, animators, and other creatives to ensure seamless project execution from concept to completion. Spearheaded promotional campaigns for tracks such as 'Balo Battyian' and 'Yar Di Akh,' significantly boosting reach. Leveraged social media and marketing channels to maximize audience interaction and build a strong artist community.
Digital Media and Programming Manager at Leo Communications
April 30, 2024 - September 21, 2025Led the social media and digital marketing team, including hiring and training, setting goals, and managing the department budget. Managed the programming department and selected TV programs, series, movies, and other content to air on the network/station based on audience demographics, preferences, ratings, and scheduling considerations. Rebranded channels by choosing a new logo, brand colors, and other branding elements. Managed the content calendar, keeping track of all content and ensuring timely releases. Developed and delivered weekly reports on content distribution performance and provided solutions for improving performance. Planned, executed, and optimized TikTok advertising campaigns to achieve brand objectives and drive engagement. Managed advertising budgets and sponsorships. Led the launch of the Ramadan show 'Tofah Emaan' for the TV channel.
Content Manager and Promotions at Dot Republic Media
May 31, 2023 - September 21, 2025Led DRM Localization department, distributing Pakistani and Turkish content in multiple languages worldwide. Managed the DRM Dramas Department distributing Turkish and Pakistani content. Monitored and analyzed YouTube CMS data to improve content engagement and reach. Developed digital marketing strategies for the company’s in-house channels and clients' social media platforms. Successfully collaborated with broadcasters such as A Plus, Express TV, Kanal D, and Calinos for content trading. Developed digital marketing strategies for the company’s in-house channels and clients' social media platforms. Supervised ideation, content creation, and upload processes for 30 in-house YouTube channels, resulting in 100,000 conversions within a month and a 40% increase in revenue.
Executive Content and Promotions at Dot Republic Media
December 31, 2020 - September 21, 2025Launched and distributed different Turkish dramas including 'Meryem' and 'Romance Next Door'. Launched 'Kabhi Main Kabhi Tum' by Asim Azhar on One Music Network, featuring Saba Qamar and Fahad Mustafa. Launched the song 'Mujhe Le Chal' by Naveed Nashad and Annural Khalid. Responsible for conducting thorough research on various topics and trends in the industry. Monitoring and analyzing social media metrics to identify trends, track progress, and adjust strategies accordingly. Collaborated with the community team and implemented plans to increase engagement and brand loyalty.
Executive Content and Promotions at Dot Republic Media
December 31, 2022 - September 21, 2025Launched DRM Dramas Department, distributing Turkish and Pakistani content across multiple languages worldwide. Monitored and analyzed YouTube CMS data to improve content engagement and reach. Worked with broadcasters such as A Plus, Express TV, Kanal D, and Calinos; developed digital marketing strategies for in-house channels and clients' social platforms; supervised ideation, content creation, and upload processes for 30 in-house YouTube channels, achieving 100,000 conversions in one month and a 40% revenue increase.
Content Manager and Promotions at InZone
March 1, 2025 - PresentExtracting and repurposing content from Think and Grow 10X podcast into reels, shorts, carousels, and long-form posts for multi-platform distribution; managing personal branding of CEO; leading brand voice consistency across social media; researching and adapting trending content formats to maximize visibility; developing growth strategies and analytics-driven optimization; collaborating with designers, editors, and marketers to deliver campaigns.
Creative Manager at Beyond Reach
March 1, 2025 - September 21, 2025Managed and executed creative strategies for 7+ clients across food, fashion, and lifestyle industries; built brands from scratch with identity and long-term creative direction; led digital ad shoots and content creation; launched and managed campaigns boosting visibility and ROI; oversaw end-to-end brand communication and ensured consistency across social media and marketing assets; monitored campaign performance and adapted strategies.
Creative and Content Lead at Checkmate De Studio
November 1, 2024 - September 21, 2025Managed high-profile artists, including Ali Zafar, Farhan Saeed, and Jibraan Raheel; created detailed community calendars; collaborated with designers and animators to ensure project delivery; led promotional campaigns for tracks, maximizing reach and engagement; leveraged social media and other channels to build a strong artist community.
Digital Media and Programming Manager at Leo Communications
April 1, 2024 - September 21, 2025Led the social media and digital marketing team; managed programming for content airplay based on audience demographics and preferences; rebranded channels; managed content calendar and weekly performance reports; planned and optimized TikTok advertising campaigns; managed ad budgets and sponsorships; supervised Ramadan show launch.
Content Manager and Promotions at Dot Republic Media, Lahore
May 1, 2023 - September 21, 2025Led localization department, distributing Pakistani and Turkish content globally; managed recruitment and training; monitored YouTube CMS data to improve engagement; developed digital marketing strategies for in-house channels and clients; collaborated with broadcasters for content trading; supervised ideation, content creation, and upload processes for 30 in-house YouTube channels, driving conversions and revenue.
Executive Content and Promotions at Dot Republic Media, Lahore
December 1, 2022 - September 21, 2025Launched and distributed Turkish dramas; launched music features and OST projects; conducted topic research, tracked social metrics, and adjusted strategies; collaborated with community teams to increase engagement and brand loyalty.
Content Executive at Dot Republic Media, Lahore
December 1, 2020 - September 21, 2025Created and developed various types of content including blog posts and social media posts; translated Turkish dramas into Urdu for dubbing; wrote articles and short stories; monitored feedback and adjusted content strategies; collaborated with graphics team to incorporate visuals.
Education
Bachelor in Media Studies at Kinnaird College for Women University, Lahore
January 11, 2030 - September 21, 2025Intermediate in General Science at Kinnaird College for Women University, Lahore
January 11, 2030 - January 1, 2019Bachelor in Media Studies at Kinnaird College for Women University, Lahore
January 11, 2030 - September 21, 2025Intermediate in General Science at Kinnaird College for Women University, Lahore
January 11, 2030 - January 1, 2019Bachelor in Media Studies at Kinnaird College for Women University, Lahore
January 11, 2030 - September 21, 2025Intermediate in General Science at Kinnaird College for Women University, Lahore
January 11, 2030 - January 1, 2019Bachelor in Media Studies at Kinnaird College for Women University, Lahore
January 11, 2030 - September 21, 2025Intermediate in General Science at Kinnaird College for Women University, Lahore
January 11, 2030 - January 1, 2019Bachelor in Media Studies at Kinnaird College for Women University, Lahore
January 11, 2030 - September 21, 2025Intermediate in General Science at Kinnaird College for Women University, Lahore
January 11, 2030 - January 1, 2019Bachelor in Media Studies at Kinnaird College for Women University, Lahore
January 11, 2030 - September 21, 2025Intermediate in General Science at Kinnaird College for Women University, Lahore
January 11, 2030 - January 1, 2019Qualifications
Industry Experience
Media & Entertainment, Professional Services, Retail, Software & Internet, Other
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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