Hi there! I'm Skye O'Leary, a versatile influencer marketing and social media professional based in Australia. I manage influencer programs, create engaging content, and collaborate with marketing teams to drive ROI across Australia, the USA, and New Zealand. I love building long-lasting relationships with ambassadors and communities, and I bring a data-driven mindset to campaigns, briefs, and creative storytelling. With a background in digital media and nutrition, and hands-on experience across Shopify, Canva, and the main social platforms, I enjoy turning ideas into cohesive campaigns that scale brands. I'm passionate about travel, hospitality, and creative storytelling, and I’m always eager to learn new skills and explore new cultures.

Hi there! I'm Skye O'Leary, a versatile influencer marketing and social media professional based in Australia. I manage influencer programs, create engaging content, and collaborate with marketing teams to drive ROI across Australia, the USA, and New Zealand. I love building long-lasting relationships with ambassadors and communities, and I bring a data-driven mindset to campaigns, briefs, and creative storytelling. With a background in digital media and nutrition, and hands-on experience across Shopify, Canva, and the main social platforms, I enjoy turning ideas into cohesive campaigns that scale brands. I'm passionate about travel, hospitality, and creative storytelling, and I’m always eager to learn new skills and explore new cultures.

Available to hire

Hi there! I’m Skye O’Leary, a versatile influencer marketing and social media professional based in Australia. I manage influencer programs, create engaging content, and collaborate with marketing teams to drive ROI across Australia, the USA, and New Zealand. I love building long-lasting relationships with ambassadors and communities, and I bring a data-driven mindset to campaigns, briefs, and creative storytelling.

With a background in digital media and nutrition, and hands-on experience across Shopify, Canva, and the main social platforms, I enjoy turning ideas into cohesive campaigns that scale brands. I’m passionate about travel, hospitality, and creative storytelling, and I’m always eager to learn new skills and explore new cultures.

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Language

French
Beginner

Work Experience

Social Media Coordinator at Axis IQ (Hospitality Venues)
January 1, 2024 - September 28, 2025
Hospitality clients (Pubs, Clubs, Restaurants). Social media management for 8 clients; content creation + copywriting; influencer marketing; brief design & client/influencer liaison; managing & overseeing content delivered from remote team members; sustaining strong client relationships; creation & monitoring of monthly Facebook paid ad campaigns.
Influencer Marketing Coordinator at Lust Minerals
January 1, 2025 - September 28, 2025
Management of influencer portfolio of 200+ ambassadors in Australia, USA & New Zealand; managing paid/affiliate contracts and invoices; high level written and verbal communication with influencers and managers; nurturing long-lasting relationships with online community and ambassador portfolio; creating monthly campaign briefs in Canva; active and keen eye on trends within influencer marketing space; social engagement on all Lust social platforms; TikTok, Spark ads + paid marketing campaigns; event organization, planning and activation; campaign/product launch influencer strategy; data analysis of all ambassador, ROI testing, sales and performance; extensive understanding of Shopify suite; management of Influencer Marketing process (onboarding, briefing & offboarding).
Hostess at Sailweek (Croatia/Greece)
August 31, 2025 - September 28, 2025
Summer 2025; extensive cooking experience in an boat kitchen, serving breakfast/lunch daily for up to 10 guests; experienced with sailing/monohulls and catamarans up to 46ft; assisted with docking, anchoring and daily deck maintenance; cleaned and prepared guest cabins to luxury standards; supported skipper and fellow crew with day-to-day operations; guest hosting and event planning on board; developed essential hospitality skills; cooking, hosting and creating welcoming spaces; meeting new people and trying new experiences; read and journaled; language learning (currently French).
Assistant Manager at Lovisa
January 1, 2020 - September 28, 2025
Reliable assistant role in a busy retail environment; stock management; restocking/remerchandising old & new merchandise; worked across several stores; achieved professional qualification in ear piercing policies and health regulations; excellent customer service.
Team Member at Eagle Boys Pizza
January 1, 2016 - September 28, 2025
Cooking pizzas every night in a fast-paced kitchen; cleaning all areas including dough mixer, pizza pans, cooking utensils; delivered exceptional customer service in a fast-paced environment; organized delivery drivers for orders.

Education

Year 7–Year 10 at Toormina High School
January 1, 2011 - January 1, 2014
Year 11–Year 12 at Coffs Harbour Senior College
January 1, 2015 - January 1, 2016
Bachelor of Digital Media & Communications at Southern Cross University
January 1, 2017 - January 1, 2020
Graduate at Sailweek Academy
April 1, 2025 - April 1, 2025
Certificate IV in Nutrition at VAST Fitness
January 1, 2023 - September 28, 2025

Qualifications

Certificate IV in Nutrition
January 1, 2023 - September 28, 2025
Graduate Sailweek Academy
April 1, 2025 - April 1, 2025

Industry Experience

Media & Entertainment, Travel & Hospitality, Retail, Professional Services, Education