Caleb Jeyanathan

Digital Marketing Associate at Blitz Marketing

Supported multi-channel marketing programs on Instagram, TikTok, Facebook, YouTube and X (Twitter); consolidated client feedback and aligned with goals and KPIs; collaborated with design and content teams to deliver social and digital initiatives outlined in strategic plan; tracked performance with analytics tools including HubSpot and Google Analytics; prepared dashboards and reports with actionable insights; facilitated client-creator partnerships across Canada and the U.S.

Trust Fund Accounting Assistant at The People Corporation

Performed comprehensive bank reconciliations to ensure accuracy and integrity of pension fund financial records; assisted in auditing by verifying and cross-referencing financial documents and transactions, contributing to detailed audit reports; collaborated with senior accountants to streamline processes and maintain organized financial records, improving departmental efficiency and reporting quality.

Engaged with leading monetary sponsors, such as KPMG, Chubb International, and CIBC, to secure funding for QCC and Final Weekend; collaborated with the Sponsorship Director and Marketing teams on financial planning, outreach, and logistics; achieved over $20,000 in monetary sponsorships, exceeding conference targets.

Summer Programming Intern at Rogers Telecommunications / Jays Care Foundation

Facilitated a comprehensive 6-week programming plan, incorporating arts, sports, STEM, and free play to ensure a well-rounded experience for over 100 youth participants; actively sought and implemented feedback from staff and youth, resulting in a notable increase in program effectiveness and participant satisfaction.

Digital Marketing Associate at Blitz Marketing

Supported liquor and lifestyle brand clients by managing multi-channel marketing programs on Instagram, TikTok, Facebook, YouTube and X (Twitter). Consolidated creative feedback from clients and ensured alignment with goals and KPIs from strategy to launch. Collaborated with design and content teams to deliver social and digital initiatives outlined in the strategic plan. Tracked performance using analytics tools such as HubSpot and Google Analytics, and prepared reports with actionable insights for clients. Tracked campaign performance using dashboards and tools and presented insights to clients. Assisted with client-creator partnerships with influencers across Canada and the US.

Trust Fund Accounting Assistant at The People Corporation

Performed comprehensive bank reconciliations to ensure the accuracy and integrity of financial records, identified and resolved discrepancies that increased the accuracy of the pension fund's financial statements.

Summer Programming Intern at Rogers Communications - Jays Care Foundation

Facilitated a comprehensive and engaging 6-week program planning plan, skillfully incorporating diverse activities (arts, sports, STEM, free play) to ensure a well-rounded experience for over 100 youth participants. Actively sought and implemented valuable feedback from staff and youth participants, resulting in a notable increase in program effectiveness and satisfaction.

Digital Marketing Associate at Blitz Marketing

Supported a variety of liquor and lifestyle brand clients by managing multi-channel marketing programs on Instagram, TikTok, Facebook, YouTube and X (Twitter). Consolidated creative feedback from clients, ensured alignment with client goals and KPIs, tracked performance using analytics tools, and prepared reports with actionable insights for clients.

Trust Fund Accounting Assistant at The People Corporation

Performed comprehensive bank reconciliations to ensure the accuracy and integrity of financial records, identified and resolved discrepancies that increased the accuracy of the pension fund's financial statements. Assisted in the auditing process by meticulously verifying and cross-referencing financial documents and transactions, contributing to the preparation of detailed audit reports that supported regulatory compliance and transparency.

Summer Programming Intern at Rogers Telecommunications - Jays Care Foundation

Facilitated a comprehensive and engaging 6-week programming plan, skillfully incorporating diverse activities (arts, sports, STEM, free play) to ensure a well-rounded experience for over 100 youth participants. Actively sought and implemented valuable feedback from staff and youth participants, resulting in a notable increase in program effectiveness and satisfaction.

Digital Marketing Associate at Blitz Marketing

Supported multi-channel marketing programs on Instagram, TikTok, Facebook, YouTube and X (Twitter); consolidated creative feedback from clients; ensured alignment with client goals and KPIs; collaborated with design and content teams to deliver social and digital initiatives; tracked performance using analytics tools (HubSpot and Google Analytics) and prepared dashboards with actionable insights; tracked campaign performance and presented findings to clients; assisted with influencer partnerships across Canada and the US.

Trust Fund Accounting Assistant at The People Corporation

Performed comprehensive bank reconciliations to ensure accuracy and integrity of financial records; identified and resolved discrepancies to improve the pension fund’s financial statements; assisted in auditing by verifying and cross-referencing financial documents and transactions, contributing to detailed audit reports and regulatory compliance; collaborated with senior accountants to streamline accounting processes and maintain organized financial records, significantly improving departmental efficiency and reporting quality.

Summer Programming Intern at Rogers Communications - Jays Care Foundation

Facilitated a comprehensive 6-week programming plan, skillfully incorporating arts, sports, STEM and free play activities to deliver a well-rounded experience for over 100 youth participants; actively sought and implemented feedback from staff and youth participants, resulting in a notable increase in program effectiveness and satisfaction.

Business and Social Media Director at Leadership Museum Magazine

Developed and executed comprehensive business and social media strategies to increase brand visibility and engagement, leveraging analytics to track KPIs and provide regular reporting; collaborated with design and content teams to ensure alignment with brand goals.

Sponsorship Director at Leadership Museum Magazine

Secured leading monetary sponsorships from organizations such as KPMG, Chubb International, and CIBC; partnered closely with sponsorship and marketing teams to plan outreach and logistics; achieved over $20,000 in monetary sponsorships and supported financial planning for events.

Digital Marketing Associate at Blitz Marketing

Supported a range of liquor and lifestyle brand clients by managing multi-channel marketing programs on Instagram, TikTok, Facebook, YouTube, and X (Twitter). Consolidated creative feedback, aligned campaigns with client goals and KPIs, tracked performance using HubSpot and Google Analytics, prepared reports with actionable insights, and collaborated with design and content teams to ensure seamless delivery of social and digital initiatives.

Trust Fund Accounting Assistant at The People Corporation

Performed comprehensive bank reconciliations to ensure accuracy and integrity of financial records; assisted in auditing by verifying and cross-referencing financial documents and transactions, contributing to detailed audit reports supporting regulatory compliance and transparency; collaborated with senior accountants to streamline accounting processes and maintain organized financial records, improving departmental efficiency and reporting quality.

Summer Programming Intern at Rogers Communications / Jays Care Foundation

Facilitated a comprehensive 6-week programming plan for youth programming, integrating arts, sports, STEM, and free play to create a well-rounded experience for over 100 youth participants; actively sought and implemented feedback from staff and youth, resulting in a measurable increase in program effectiveness.

Digital Marketing Associate at Blitz Marketing

Supported multi-channel marketing programs for liquor and lifestyle brand clients (Instagram, TikTok, Facebook, YouTube, and X/Twitter); consolidated creative feedback from clients; collaborated with design and content teams to deliver social and digital initiatives; tracked performance using analytics tools (HubSpot, Google Analytics) and prepared reports with actionable insights for clients; tracked campaign performance using dashboards and tools; presented insights to clients.

Trust Fund Accounting Assistant at The People Corporation

Performed comprehensive bank reconciliations to ensure the accuracy and integrity of financial records, identifying and resolving discrepancies; assisted in auditing by meticulously verifying and cross-referencing financial documents and transactions, contributing to the preparation of detailed audit reports that supported regulatory compliance and transparency; collaborated with senior accountants to streamline accounting processes, prepared in-depth financial reports, and maintained organized financial records, significantly improving departmental efficiency and the quality of financial reporting.