Dharmesh Bisht

Available to hire

Language

English
Fluent
Hindi
Fluent

Work Experience

Associate Business Manager at Puretech Digital
July 1, 2025 - October 5, 2025
Led and mentored a team of 4 analysts on keyword research, campaign analysis, and performance reporting, delivering client-ready insights and smarter dashboards that saved time and improved on-time delivery. Managed domestic and international brand accounts across diverse industries, executing high-budget campaigns and optimizing Google, Meta, LinkedIn, TikTok, Snapchat, and Bing ads. Drove a strategic partnership with a US-based agency, expanding the client portfolio from 10 to 27 accounts. Conducted in-depth audience analysis, ad copy testing, and extension optimizations, resulting in a 10% CTR uplift, higher quality scores, and a 15–20% reduction in CPA. Led campaign audits across Google, Meta, Microsoft, and TikTok; restructured campaigns and refined audiences for a healthcare brand, achieving ~25% lower CPL while increasing lead volume by 15%. Supervised and mentored 4 analysts to improve ROI and client reporting; managed paid social campaigns for global brands like Tim Horton's
Analyst at Puretech Digital
March 31, 2024 - October 5, 2025
Led end-to-end execution of performance and branding campaigns across Google, Meta and Bing, leveraging optimization, data-driven reporting, and performance analysis to maximize ROAS and meet business objectives. Restructured campaigns with improved keywords and audience targeting, achieving ~20% lower CPC. Created and maintained daily, weekly, and monthly dashboards, providing detailed performance insights to clients and internal teams.
Digital Marketing Associate at Media.Net
April 30, 2022 - October 5, 2025
Created and optimized campaign structures for client websites, ensuring effective ad group segmentation, keyword alignment, and targeting; implemented and monitored manual CPC, automated bidding, and audience targeting, continuously refining campaigns to improve CTR and lower CPC. Developed and launched search and display campaigns, including keyword selection, ad creation, and ad extensions; executed remarketing to boost brand recall and repeat conversions. Conducted keyword research and competitor analysis to identify high-value terms and negative keywords to increase efficiency and reduce waste.
Operations Assistant at Media.Net
November 30, 2019 - October 5, 2025
Real-time bidding at the ad-group level for publisher sites; created ad copies and extensions, performed keyword research to assist campaign execution.
Associate Business Manager at Puretech Digital
July 31, 2025 - October 5, 2025
Led a team of 4 analysts, delivering client-ready performance reports and smarter data presentation. Managed domestic and international brand accounts, expanding the client portfolio from 10 to 27 accounts and coordinating a strategic partnership with a US-based agency. Planned and executed PPC campaigns across Google, Facebook, Bing, LinkedIn, Snapchat, and TikTok, measured performance with CRM tools and Google Analytics, and conducted in-depth audience analysis, ad copy testing, and extensions optimization. Achieved a ~10% increase in CTR, higher quality scores, and a 15-20% reduction in CPA. Conducted campaigns audits across Google Ads, Meta Ads, Microsoft Ads, and TikTok. Led audience segmentation for healthcare clients, achieving ~25% lower CPL and 15% higher lead volume. Managed paid social campaigns for Tim Hortons and Mad Over Donuts, boosting engagement and follower growth on Instagram and Facebook.
Analyst at Puretech Digital
March 31, 2024 - October 5, 2025
Led end-to-end performance and branding campaigns across Google, Meta, and Bing, leveraging optimization, data-driven reporting, and performance analysis to maximize ROAS. Restructured campaigns with improved keywords and audience targeting, reducing CPC by 20%. Developed and maintained daily, weekly, and monthly performance dashboards and reviews for clients and internal teams.
Digital Marketing Associate at Media.Net
April 30, 2022 - October 5, 2025
Created and optimized campaign structures with effective ad group segmentation and targeting. Implemented and monitored manual CPC, automated bidding, and audience targeting strategies to improve CTR and reduce CPC. Launched search and display campaigns, executed remarketing, and performed keyword research and competitor analysis to identify high-value terms and reduce wasted spend.
Operations Assistant at Media.Net
November 30, 2019 - October 5, 2025
Real-time bidding at the ad-group level for publisher sites; created ad copies and extensions; conducted keyword research to support campaign execution.
Associate Business Manager at Puretech Digital
July 1, 2025 - October 5, 2025
Managed domestic and international brand accounts across diverse industries, executing high-budget campaigns. Facilitated strategic partnership between Puretech Digital and a US-based agency, growing the portfolio from 10 to 27 accounts through effective campaign management and client relationship building. Planned and handled PPC campaigns across Google, Facebook, Bing, LinkedIn, Snapchat and TikTok ads to achieve client objectives. Measured and optimized PPC performance using CRM tools and Google Analytics. Conducted in-depth audience analysis, ad copy testing, and ad extension optimizations, improving CTR and quality scores while reducing CPA. Supervised and mentored a team of 4 analysts in campaign execution, data analysis, and reporting, boosting workflow efficiency. Performed audits across Google Ads, Meta Ads, Microsoft Ads, and TikTok Ads. Led campaign restructuring and audience segmentation for a healthcare brand, driving ~25% lower CPL and a 15% lead volume increase. Managed
Analyst at Puretech Digital
March 1, 2024 - October 5, 2025
Led end-to-end execution of performance and branding campaigns across Google, Meta, and Bing ads, delivering improvements in reach, engagement, and ROI. Drove multi-channel digital marketing campaigns using optimization, data-driven reporting, and performance analysis to maximize ROAS. Restructured campaigns with improved keywords and audience targeting, achieving lower CPCs. Developed and maintained daily, weekly, and monthly performance dashboards and reports for clients and internal teams.
Digital Marketing Associate at Media.Net
April 1, 2022 - October 5, 2025
Created and optimized campaign structures for client websites with effective ad group segmentation, keyword alignment, and targeting. Implemented and monitored targeting and bidding strategies (Manual CPC, automated bidding, audience targeting), improving CTR by 20% and lowering CPC by 18%. Launched search and display campaigns, including keyword research, ad creation, and ad extensions. Executed Google remarketing campaigns to boost brand recall and repeat conversions. Conducted keyword research and competitor analysis to identify high-value terms and negative keywords, reducing wasted spend.
Operations Assistant at Media.Net
November 1, 2019 - October 5, 2025
Real-time bidding at the ad-group level for the publisher’s websites sourced from multiple networks. Created ad copies and ad extensions, performed keyword research to assist campaign execution.
Associate Business Manager at Puretech Digital
July 1, 2025 - October 5, 2025
Managed domestic and international brand accounts across diverse industries, executing high-budget campaigns. Facilitated a strategic partnership between Puretech Digital and a US-based agency, growing the portfolio from 10 to 27 accounts. Planned and handled PPC campaigns across Google, Facebook, Bing, LinkedIn, Snapchat and TikTok to achieve client objectives, and measured performance using CRM tools and Google Analytics. Conducted in-depth audience analysis, ad copy testing, and ad extension optimizations, contributing to a 10% CTR improvement, higher quality scores, and a 15-20% reduction in CPA. Supervised and mentored a team of 4 analysts in campaign execution, data analysis, and reporting, boosting workflow efficiency. Performed audits across Google Ads, Meta Ads, Microsoft Ads, and TikTok Ads. Led campaign restructuring and audience segmentation for a healthcare brand, achieving ~25% lower CPL while increasing lead volume by 15%. Managed paid social campaigns for Tim Hortons an
Analyst at Puretech Digital
March 1, 2024 - October 5, 2025
Led end-to-end execution of performance and branding campaigns across Google, Meta, and Bing, delivering improvements in reach, engagement, and ROI. Drove multi-channel digital marketing campaigns leveraging optimization, data-driven reporting, and performance analysis to maximize ROAS. Restructured campaigns with improved keywords and audience targeting, resulting in a 20% reduction in CPC. Developed and maintained daily, weekly, and monthly reporting dashboards and performance reviews, providing detailed insights to clients and internal teams.
Digital Marketing Associate at Media.Net
April 1, 2022 - October 5, 2025
Created and optimized campaign structures for client websites, ensuring effective ad group segmentation, keyword alignment, and targeting to maximize performance. Implemented and monitored targeting and bidding strategies (Manual CPC, automated bidding, audience targeting), improving CTR by 20% and lowering CPC by 18%. Developed and launched search and display campaigns, including keyword research, ad creation, and ad extensions. Executed and optimized Google remarketing campaigns to boost brand recall and repeat conversions. Conducted keyword research and competitor analysis to identify high-value terms and negative keywords to reduce wasted spend.
Operations Assistant at Media.Net
November 1, 2019 - October 5, 2025
Real-time bidding at the ad-group level for the publisher’s websites from multiple sources. Created ad copies and ad extensions; conducted keyword research to assist team members with campaign execution.

Education

MSc in Digital Marketing and Analytics at Technological University of the Shannon
September 1, 2025 - October 5, 2025
Bachelor of Commerce (B.Com) at University of Mumbai
January 1, 2012 - January 1, 2015
Higher Secondary at Ghanshyamdas Saraf College of Commerce
January 1, 2010 - January 1, 2012
Higher Secondary School at Smt.K.G.Mittal College of Arts & Commerce
January 1, 2010 - January 1, 2012
Master of Science (MSc) in Digital Marketing & Analytics at Technological University of the Shannon
September 1, 2025 - October 5, 2025
Bachelor of Commerce (B.Com) at Ghanshyamdas Saraf College of Commerce
January 1, 2012 - January 1, 2015
Higher Secondary at Smt.K.G.Mittal College of Arts & Commerce
January 1, 2010 - January 1, 2012
MSc in Digital Marketing and Analytics at Technological University of the Shannon
September 1, 2025 - October 5, 2025
Bachelors of Commerce (B.Com) at University Mumbai, Mumbai, India (Smt.K.G.Mittal College of Arts & Commerce)
January 1, 2012 - January 1, 2015
Higher Secondary at Ghanshyamdas Saraf College of Commerce
January 1, 2010 - January 1, 2012
Master of Science in Digital Marketing and Analytics at Technological University of the Shannon
September 1, 2025 - October 5, 2025
Bachelor of Commerce (B.Com) at University of Mumbai
January 1, 2012 - January 1, 2015
Higher Secondary School at Ghanshyamdas Saraf College of Commerce
January 1, 2010 - January 1, 2012

Qualifications

Google Ads Search Certification
January 11, 2030 - October 5, 2025
Google Ads Display Certification
January 11, 2030 - October 5, 2025
Google Ads Video Certification
January 11, 2030 - October 5, 2025
Google Analytics Certification
January 11, 2030 - October 5, 2025
Google Ads Search Certification
January 11, 2030 - October 5, 2025
Google Ads Display Certification
January 11, 2030 - October 5, 2025
Google Ads Video Certification
January 11, 2030 - October 5, 2025
Google Analytics Certification
January 11, 2030 - October 5, 2025
Google Ads Search Certification
January 11, 2030 - October 5, 2025
Google Ads Display Certification
January 11, 2030 - October 5, 2025
Google Ads Video Certification
January 11, 2030 - October 5, 2025
Google Analytics Certification
January 11, 2030 - October 5, 2025
Google Ads Search Certification
January 11, 2030 - October 5, 2025
Google Ads Display Certification
January 11, 2030 - October 5, 2025
Google Ads Video Certification
January 11, 2030 - October 5, 2025
Google Analytics Certification
January 11, 2030 - October 5, 2025

Industry Experience

Media & Entertainment, Retail, Healthcare, Professional Services, Software & Internet, Education, Other