Hi, I’m Mathieu Huber. I’m a growth-focused marketing leader based in San Francisco, specializing in building and scaling full-funnel growth programs, aligning product, marketing, and engineering, and turning data into actionable growth. At Grably I shaped the brand and communications strategy, establishing the platform as the go-to source for user-contributed AI training data across consumer and enterprise segments. I’ve led ABM and GTM initiatives with Fortune 500 companies, managed substantial ad budgets, and built thriving communities and partnerships. I’m passionate about turning insights into repeatable growth, driving ARR, and ensuring marketing, product, and engineering stay tightly aligned to ship impactful initiatives.

Mathieu Huber

Hi, I’m Mathieu Huber. I’m a growth-focused marketing leader based in San Francisco, specializing in building and scaling full-funnel growth programs, aligning product, marketing, and engineering, and turning data into actionable growth. At Grably I shaped the brand and communications strategy, establishing the platform as the go-to source for user-contributed AI training data across consumer and enterprise segments. I’ve led ABM and GTM initiatives with Fortune 500 companies, managed substantial ad budgets, and built thriving communities and partnerships. I’m passionate about turning insights into repeatable growth, driving ARR, and ensuring marketing, product, and engineering stay tightly aligned to ship impactful initiatives.

Available to hire

Hi, I’m Mathieu Huber. I’m a growth-focused marketing leader based in San Francisco, specializing in building and scaling full-funnel growth programs, aligning product, marketing, and engineering, and turning data into actionable growth. At Grably I shaped the brand and communications strategy, establishing the platform as the go-to source for user-contributed AI training data across consumer and enterprise segments.

I’ve led ABM and GTM initiatives with Fortune 500 companies, managed substantial ad budgets, and built thriving communities and partnerships. I’m passionate about turning insights into repeatable growth, driving ARR, and ensuring marketing, product, and engineering stay tightly aligned to ship impactful initiatives.

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Language

English
Fluent
French
Fluent
German
Intermediate

Work Experience

Director of Marketing at Grably
January 1, 2025 - Present
Developed and led Grably's full-funnel growth, brand, and communications strategy, positioning the platform as the go-to source for user-contributed AI training data across consumer and enterprise segments. Scaled the Telegram Mini App to 300,000+ contributors through strategic partnerships and paid growth. Managed six-figure advertising budgets across Meta, Reddit, and LinkedIn with UTM attribution and optimization. Executed an enterprise ABM program with Nvidia, Meta, IBM, Adobe, and other Fortune 500 clients at key Bay Area conferences, contributing to a 2x ARR. Fostered alignment between marketing, product, and engineering, embedding feedback loops into the roadmap.
Marketing & Community Lead at Zetta Block
December 1, 2024 - October 8, 2025
Orchestrated PR initiatives with major partners (Google Cloud, AWS, Filecoin, Sui, and others) while managing the company blog CMS to elevate brand visibility and SEO. Spearheaded the go-to-market strategy for a groundbreaking AI-powered protocol, ensuring seamless launch and ecosystem alignment across development, BD, and product teams. Planned and executed high-impact marketing campaigns around token events and ecosystem activities to boost growth and engagement.
Director of Growth & Community at Bitunix
August 1, 2024 - October 8, 2025
Managed a cross-functional team of 15 in marketing, growth, and social media. Set KPI targets and directed CPC paid media campaigns to drive millions of impressions and thousands of daily clicks. Collaborated with the CEO/CMO on rewards, promotions, KOL relationships, and giveaways. Launched Bitunix Academy and drove substantial growth in community engagement and content reach.
Chief Marketing Officer at The Right Trader
December 31, 2024 - October 8, 2025
Created, monetized, and promoted cryptocurrency and finance YouTube content reaching 100,000+ global subscribers and 37.5 million views. Drove thousands of traders to exchanges like Binance and Coinbase. Nominated for Best Marketer by Crypto to Influence Awards in 2018. Secured 150 sponsors to promote various crypto tokens and platforms and advised multiple token launches.

Education

Bachelor of Science Degree in Business Administration at California State University, Stanislaus
January 11, 2030 - October 8, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Media & Entertainment, Professional Services