I am a digital marketing and social media specialist with 3+ years of experience helping public and private businesses achieve measurable growth through data-driven campaigns and brand storytelling. I'm proficient with Hootsuite, Google Analytics, SEMrush, and Asana for campaign management, SEO, and performance tracking, and I'm passionate about storytelling, building online communities, and driving impactful marketing outcomes.…

Yousef Ibrahim

I am a digital marketing and social media specialist with 3+ years of experience helping public and private businesses achieve measurable growth through data-driven campaigns and brand storytelling. I'm proficient with Hootsuite, Google Analytics, SEMrush, and Asana for campaign management, SEO, and performance tracking, and I'm passionate about storytelling, building online communities, and driving impactful marketing outcomes.…

Available to hire

I am a digital marketing and social media specialist with 3+ years of experience helping public and private businesses achieve measurable growth through data-driven campaigns and brand storytelling.

I’m proficient with Hootsuite, Google Analytics, SEMrush, and Asana for campaign management, SEO, and performance tracking, and I’m passionate about storytelling, building online communities, and driving impactful marketing outcomes.

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Skills

Experience Level

Language

English
Fluent
Arabic
Advanced

Work Experience

Digital Marketing Specialist
January 1, 2025 - Present
Freelance digital marketing consultant helping clients across Canada and Egypt to achieve measurable growth. Expertise in SEO/SEM, Google Analytics, CRM, automation, and data-driven campaigns. Built brand visuals and content using Adobe Creative Suite; managed email marketing with Mailchimp and Zoho; tracked performance and optimised across multiple digital channels to increase reach and engagement.
Social Media Specialist
August 1, 2025 - October 10, 2025
Led social media strategy and online community management for clients across industries in Canada. Developed content strategies to support brand growth, built online presence across multiple platforms, and used analytics to optimise reach, visibility, and performance. Collaborated with teams on content creation, CRM-driven campaigns, and inline reporting.
Event Organizer
December 1, 2020 - October 10, 2025
Coordinated and organized small-scale student events; managed event promotions to maximise visibility and attendance; oversaw on-site operations to ensure smooth execution and high engagement.
Event Organizer
December 31, 2020 - October 10, 2025
Coordinated and organized small-scale student events; managed event promotions to maximize visibility and attendance; oversaw on-site operations to ensure smooth execution and high engagement.
Social Media Specialist
January 1, 2022 - Present
Managed online presence across multiple digital platforms; built and nurtured online communities; developed and executed content strategies; leveraged analytics to optimize campaigns and boost reach, engagement, and brand growth.
Digital Marketing Specialist
January 1, 2025 - Present
Created data-driven marketing campaigns, coordinated content across digital platforms, and supported brand growth through analytics, SEO/SEM strategies, and performance tracking.
Event Organizer
December 1, 2020 - October 10, 2025
Coordinated and organized small-scale student events; managed event promotions to maximize visibility and attendance; oversaw on-site operations to ensure smooth execution and high engagement.
Digital Marketing Specialist / Social Media Specialist
January 1, 2022 - Present
Currently delivering digital marketing and social media initiatives. Worked with clients across industries in Canada to develop content strategies, manage online presence, and drive measurable growth through data-driven campaigns.

Education

Master of Arts in Digital Media and Communications at University of Niagara Falls
January 11, 2030 - October 10, 2025

Qualifications

Google Analytics
January 11, 2030 - October 10, 2025
Asana Project Management Essentials
January 11, 2030 - October 10, 2025
Hootsuite Social Media Marketing Certification
January 11, 2030 - October 10, 2025
Research Ethics Certification
January 11, 2030 - October 10, 2025
Undergraduate study
January 1, 2018 - December 31, 2022
Postgraduate Certificate
January 11, 2030 - October 10, 2025
Masters in Art of Digital Media and Communications
January 11, 2030 - October 10, 2025
Google Analytics Certification
January 11, 2030 - October 10, 2025
Asana Project Management Essentials
January 11, 2030 - October 10, 2025
SEMrush SEO Toolkit Certification
January 11, 2030 - October 10, 2025
Hootsuite Social Media Marketing Certification
January 11, 2030 - October 10, 2025
Research Ethics Certification
January 11, 2030 - October 10, 2025
Bachelor of Arts in Business Administration (Digital Marketing Communications)
January 1, 2018 - January 1, 2022
Postgraduate Certificate Masters in Art of Digital Media and Communications
January 1, 2025 - October 10, 2025
Google Analytics
January 11, 2030 - October 10, 2025
Asana Project Management Essentials
January 11, 2030 - October 10, 2025
SEMrush SEO Toolkit Certification
January 11, 2030 - October 10, 2025
Hootsuite Social Media Marketing Certification
January 11, 2030 - October 10, 2025
Research Ethics Certification
January 11, 2030 - October 10, 2025
English Arabic Social Media Management Content Creation
January 11, 2030 - October 10, 2025
SEO / SEM Optimization
January 11, 2030 - October 10, 2025
Graphic Design
January 11, 2030 - October 10, 2025
Content Creation
January 11, 2030 - October 10, 2025
CRM
January 11, 2030 - October 10, 2025

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Education

Skills

Experience Level