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I’m Pia Cappezzali, a results-driven Paid Social and digital marketing specialist based in Manchester, UK. I bring a strong background in social strategy, ecommerce, and brand communications, with hands-on experience across paid social, search, and programmatic channels. I love turning data into action, collaborating with content creators and cross-functional teams to plan, execute, and optimize campaigns that drive measurable growth. I relish solving growth challenges through creative storytelling and precise analytics. I’m passionate about building efficient, end-to-end campaigns, mentoring junior team members, and partnering with clients to understand their goals. I’m excited to tackle new challenges and deliver high-impact work in a forward-thinking environment.…I’m Pia Cappezzali, a results-driven Paid Social and digital marketing specialist based in Manchester, UK. I bring a strong background in social strategy, ecommerce, and brand communications, with hands-on experience across paid social, search, and programmatic channels. I love turning data into action, collaborating with content creators and cross-functional teams to plan, execute, and optimize campaigns that drive measurable growth. I relish solving growth challenges through creative storytelling and precise analytics. I’m passionate about building efficient, end-to-end campaigns, mentoring junior team members, and partnering with clients to understand their goals. I’m excited to tackle new challenges and deliver high-impact work in a forward-thinking environment.

Pia Cappezzali

Social Media Manager, Content Creator, Content Producer, +4

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I’m Pia Cappezzali, a results-driven Paid Social and digital marketing specialist based in Manchester, UK. I bring a strong background in social strategy, ecommerce, and brand communications, with hands-on experience across paid social, search, and programmatic channels. I love turning data into action, collaborating with content creators and cross-functional teams to plan, execute, and optimize campaigns that drive measurable growth. I relish solving growth challenges through creative storytelling and precise analytics. I’m passionate about building efficient, end-to-end campaigns, mentoring junior team members, and partnering with clients to understand their goals. I’m excited to tackle new challenges and deliver high-impact work in a forward-thinking environment.…I’m Pia Cappezzali, a results-driven Paid Social and digital marketing specialist based in Manchester, UK. I bring a strong background in social strategy, ecommerce, and brand communications, with hands-on experience across paid social, search, and programmatic channels. I love turning data into action, collaborating with content creators and cross-functional teams to plan, execute, and optimize campaigns that drive measurable growth. I relish solving growth challenges through creative storytelling and precise analytics. I’m passionate about building efficient, end-to-end campaigns, mentoring junior team members, and partnering with clients to understand their goals. I’m excited to tackle new challenges and deliver high-impact work in a forward-thinking environment.

Available to hire

I’m Pia Cappezzali, a results-driven Paid Social and digital marketing specialist based in Manchester, UK. I bring a strong background in social strategy, ecommerce, and brand communications, with hands-on experience across paid social, search, and programmatic channels. I love turning data into action, collaborating with content creators and cross-functional teams to plan, execute, and optimize campaigns that drive measurable growth.

I relish solving growth challenges through creative storytelling and precise analytics. I’m passionate about building efficient, end-to-end campaigns, mentoring junior team members, and partnering with clients to understand their goals. I’m excited to tackle new challenges and deliver high-impact work in a forward-thinking environment.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

Italian

Fluent

English

Advanced

Spanish; Castilian

Advanced

Work Experience

Paid Social / PM Marketing Lead at MFUSE

March 1, 2025 - Present

Plan, launch, and manage full-funnel digital marketing campaigns across paid social, paid search, and programmatic channels; set up and QA campaigns for precision across tracking, targeting, and creative implementation; optimize performance using real-time data and audience insights; produce reports and drive actionable recommendations; mentor junior team members.