Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

As a seasoned educator and digital marketing strategist, I fuse communication, storytelling, and data-driven tactics to grow brands online. With over 15 years in education and content creation, I craft campaigns that boost engagement and deliver measurable results. I’m passionate about helping authors and creative brands expand their online presence through authentic audience connection, targeted marketing, and sustainable growth. I thrive on transparency, creativity, and building long-term partnerships that translate into daily book sales and lasting brand loyalty.…As a seasoned educator and digital marketing strategist, I fuse communication, storytelling, and data-driven tactics to grow brands online. With over 15 years in education and content creation, I craft campaigns that boost engagement and deliver measurable results. I’m passionate about helping authors and creative brands expand their online presence through authentic audience connection, targeted marketing, and sustainable growth. I thrive on transparency, creativity, and building long-term partnerships that translate into daily book sales and lasting brand loyalty.

Maurice Muhando

Marketing Strategist, Content Creator, Social Media Manager, +4





As a seasoned educator and digital marketing strategist, I fuse communication, storytelling, and data-driven tactics to grow brands online. With over 15 years in education and content creation, I craft campaigns that boost engagement and deliver measurable results. I’m passionate about helping authors and creative brands expand their online presence through authentic audience connection, targeted marketing, and sustainable growth. I thrive on transparency, creativity, and building long-term partnerships that translate into daily book sales and lasting brand loyalty.…As a seasoned educator and digital marketing strategist, I fuse communication, storytelling, and data-driven tactics to grow brands online. With over 15 years in education and content creation, I craft campaigns that boost engagement and deliver measurable results. I’m passionate about helping authors and creative brands expand their online presence through authentic audience connection, targeted marketing, and sustainable growth. I thrive on transparency, creativity, and building long-term partnerships that translate into daily book sales and lasting brand loyalty.

Available to hire

As a seasoned educator and digital marketing strategist, I fuse communication, storytelling, and data-driven tactics to grow brands online. With over 15 years in education and content creation, I craft campaigns that boost engagement and deliver measurable results.

I’m passionate about helping authors and creative brands expand their online presence through authentic audience connection, targeted marketing, and sustainable growth. I thrive on transparency, creativity, and building long-term partnerships that translate into daily book sales and lasting brand loyalty.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Swahili

Fluent

Work Experience

Freelance Digital Marketing Consultant (Remote) at Freelance / Remote

January 1, 2022 - Present

Helped small businesses and educators grow their online reach through social media and digital campaigns. Designed strategies to increase engagement, leads, and conversions using content marketing and analytics. Built brand identity through consistent messaging, visuals, and storytelling.

Deputy Principal & Senior Educator at The Nyali School

April 1, 2025 - October 21, 2025

Spearheaded curriculum planning, teacher development, and digital learning integration. Developed communication materials that improved school visibility and parent engagement. Applied digital literacy and project-based learning approaches to enhance academic outcomes.

Digital Marketing Strategist (Remote) at Self-Employed — Virtual EdgeKE

January 1, 2020 - Present

Plan, execute, and manage digital marketing and email campaigns for small business clients in retail, education and service industries. Boost brand visibility and engagement by up to 60% through data-informed strategies and cross-platform content optimization. Build and maintain strong client relationships, interpreting marketing objectives into actionable plans and clear deliverables. Utilize tools like Mailchimp, PersistIQ and HubSpot for campaign setup, A/B testing and performance tracking. Design and schedule content calendars via Buffer, Later and Meta Business Suite for consistent outreach.

Digital Projects Coordinator / Communications Lead at The Nyali School

January 1, 2023 - October 21, 2025

Coordinated digital transformation initiatives, improving internal and external communications through data-driven tools. Managed digital marketing content for newsletters, social media, and parent engagement campaigns. Trained staff on CRM and analytics tools, increasing efficiency and reporting accuracy. Collaborated with leadership to enhance the institution’s digital footprint and brand visibility.

Social Media Consultant (Part-time, Remote) at Bee Unique Babyshop

January 1, 2023 - Present

Develop and manage social media strategies with a focus on engagement and conversions. Create SEO-optimized content and performance reports to refine targeting and messaging. Coordinate with business owners to align campaigns with brand voice and business goals.

Freelance Digital Marketing Consultant (Remote) at Freelance – Remote

January 1, 2022 - Present

Deputy Principal & Senior Educator at The Nyali School

January 1, 2012 - April 1, 2025