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I am a bilingual Chinese-French visual communication professional with 15+ years of experience in branding, graphic design and production for international and multilingual projects. French national, originally from China, I bring a unique cross-cultural perspective. I excel at coordinating with teams and clients to deliver high-quality visual assets across print, digital and video, including for large-scale events and international campaigns. I also enjoy exploring AI tools to enhance image quality and copywriting, and I bring strong design expertise, project management and cultural awareness.…I am a bilingual Chinese-French visual communication professional with 15+ years of experience in branding, graphic design and production for international and multilingual projects. French national, originally from China, I bring a unique cross-cultural perspective. I excel at coordinating with teams and clients to deliver high-quality visual assets across print, digital and video, including for large-scale events and international campaigns. I also enjoy exploring AI tools to enhance image quality and copywriting, and I bring strong design expertise, project management and cultural awareness.

Ying Panek

Graphic Designer, Designer, Web Designer, +2

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I am a bilingual Chinese-French visual communication professional with 15+ years of experience in branding, graphic design and production for international and multilingual projects. French national, originally from China, I bring a unique cross-cultural perspective. I excel at coordinating with teams and clients to deliver high-quality visual assets across print, digital and video, including for large-scale events and international campaigns. I also enjoy exploring AI tools to enhance image quality and copywriting, and I bring strong design expertise, project management and cultural awareness.…I am a bilingual Chinese-French visual communication professional with 15+ years of experience in branding, graphic design and production for international and multilingual projects. French national, originally from China, I bring a unique cross-cultural perspective. I excel at coordinating with teams and clients to deliver high-quality visual assets across print, digital and video, including for large-scale events and international campaigns. I also enjoy exploring AI tools to enhance image quality and copywriting, and I bring strong design expertise, project management and cultural awareness.

Available to hire

I am a bilingual Chinese-French visual communication professional with 15+ years of experience in branding, graphic design and production for international and multilingual projects. French national, originally from China, I bring a unique cross-cultural perspective. I excel at coordinating with teams and clients to deliver high-quality visual assets across print, digital and video, including for large-scale events and international campaigns. I also enjoy exploring AI tools to enhance image quality and copywriting, and I bring strong design expertise, project management and cultural awareness.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

Chinese

Fluent

English

Fluent

French

Fluent

Work Experience

Freelance Digital Communication & Web Master at Independent Consultant

January 1, 2021 - October 27, 2025

Maintained and updated the website of a local music school, ensuring fresh content, SEO optimization and better user experience. Designed and created an online shop for a physical retail business, covering structure, visuals and product pages. Created and refined visual assets (logos, banners, product visuals) for web and social media, mainly using Canva and other online tools. Explored and applied AI tools to enhance image quality and copywriting.

Commercial Manager – Cross-Border E-Commerce at Independent E-commerce Project

January 1, 2019 - January 1, 2019

Created and launched a drop-ship shop on Taobao, importing fashion products into China. Designed product visuals and online shop content to match market preferences. Led live e-commerce sessions on Taobao Live, boosting product visibility and sales. Coordinated directly with suppliers to manage sourcing, pricing and branding.

Marketing Asset Production Manager at Gameloft Beijing

January 1, 2012 - January 1, 2012

Supervised two creative teams (20+ artists) to produce marketing assets (video trailers, in-game captures, banners) for global markets. Coordinated with Paris HQ and game producers to align assets with product strategy and localization (11+ languages). Ensured quality control and review of graphic and video materials before publishing. Managed cross-department collaboration, project schedules and deadlines under fast-paced conditions. Contributed to team growth: recruitment, training and workflow optimization.

Traffic & Art Manager at Fleet Entertainment Group – TV & E-commerce Production

January 1, 2010 - January 1, 2010

Oversee visual identity and branding for two cosmetic product lines, managing outsourced design studios, coordinating with local and French suppliers, and supervising packaging & promotional materials production. Handled budget tracking and cost control for design, print and packaging projects to ensure alignment with financial targets. Worked closely with marketing, production and design teams to keep projects on schedule and maintain brand consistency.

Freelance Graphic Designer at Event & Broadcast Design – Viacom / MTV China

January 1, 2008 - January 1, 2008

Designed key visuals for the MTV Music Festival in China; supported event branding and promotional assets for music and entertainment events.

Graphic Designer at Cosmedia Group – MTV China

January 1, 2007 - January 1, 2007

Designed comprehensive visual identity systems for in-house TV programs, including on-screen graphics, animations and branding guidelines. Created logos and graphic design elements for various shows, marketing campaigns and events, ensuring strong brand recognition and visual coherence. Managed the full design process from initial concept proposals to final production-ready files and print supervision.

Education

Diploma of Advanced Studies (DAS) in Digital Communication, Web Expertise and Social Media at University of Geneva

January 1, 2020 - January 1, 2021

Diploma of Associate Studies in Visual Communication at Beijing Institute of Fashion Technology

January 1, 2001 - January 1, 2004

Vocational Secondary Diploma in Visual Communication at Beijing Arts and Crafts School (now Beijing University of Technology - College of Art & Design)

January 1, 1995 - January 1, 1999