I'm a marketing and creative professional with 15+ years of experience in graphic, web, and print design across corporate and non-profit sectors. I serve B2B, B2C, and D2C audiences by delivering compelling branding and engaging digital experiences. I thrive on turning ideas into visually cohesive campaigns that resonate with target audiences. I specialize in branding, website development (WordPress, Avada, Divi, Shopify), and launching social and marketing campaigns. I also manage website backends and drive digital engagement through social media and email marketing. I enjoy mentoring teams and building skills through hands-on leadership and collaboration.

Carlos A Torres

I'm a marketing and creative professional with 15+ years of experience in graphic, web, and print design across corporate and non-profit sectors. I serve B2B, B2C, and D2C audiences by delivering compelling branding and engaging digital experiences. I thrive on turning ideas into visually cohesive campaigns that resonate with target audiences. I specialize in branding, website development (WordPress, Avada, Divi, Shopify), and launching social and marketing campaigns. I also manage website backends and drive digital engagement through social media and email marketing. I enjoy mentoring teams and building skills through hands-on leadership and collaboration.

Available to hire

I’m a marketing and creative professional with 15+ years of experience in graphic, web, and print design across corporate and non-profit sectors. I serve B2B, B2C, and D2C audiences by delivering compelling branding and engaging digital experiences. I thrive on turning ideas into visually cohesive campaigns that resonate with target audiences.

I specialize in branding, website development (WordPress, Avada, Divi, Shopify), and launching social and marketing campaigns. I also manage website backends and drive digital engagement through social media and email marketing. I enjoy mentoring teams and building skills through hands-on leadership and collaboration.

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Experience Level

Expert
Expert
Expert
Expert
Intermediate
Intermediate

Language

Spanish; Castilian
Fluent

Work Experience

Communications Strategist at Open Soccer Alliance USA
October 1, 2024 - November 5, 2025
Lead creative strategy and execution across website, social media, email marketing, and events. Design and produce digital and print collateral for tournaments and campaigns. Develop content to drive engagement and optimize audience reach.
Senior Content Developer at Bullseye Strategy
June 1, 2024 - June 1, 2024
Managed social media content, as well as paid and organic media campaigns along with landing pages and whitepapers. Developed marketing emails as well as email newsletters for clients and oversaw full deployment of all campaigns. Administered all website backend setup along with the front-facing creation and implementation of new websites for clients, using WordPress, Divi, and Avada Builders, and Shopify platform for ecommerce purposes.
Content Developer at Arsenal Media
September 1, 2021 - September 1, 2021
Crafted and launched new brands and logos for businesses, organizations, and individuals, aligning design with values, target audiences, and brand identity. Created eye-catching logos and developed brand guidelines for consistent usage across print, digital, and social media. Led graphic print projects and contributed to some video post-production assets.
Manager, Marketing & Creative Services at California State Soccer Association - South
June 1, 2020 - June 1, 2020
Developed modern, mobile-friendly websites to revamp legacy platforms, ensuring brand standards and effective communication across digital and print channels. Produced materials translating complex ideas into engaging designs for web, social, email, and print campaigns. Designed logos, posters, and event collateral, and served as lead photographer and video producer.

Education

B.S. in Criminal Justice at American InterContinental University
January 11, 2030 - January 1, 2009

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Non-Profit Organization, Software & Internet, Retail