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I’m Jessie Garland, a Nashville-based graphic designer specializing in brand creation and cohesive design systems for hospitality and lifestyle brands. Over the past several years I’ve built identity systems, menus, packaging, signage, marketing materials, and mobile-friendly websites, collaborating from concept to final execution. I thrive on turning client goals into visually compelling, user-friendly experiences, balancing creativity with deadlines and budgets, and exploring new tools and methods to keep ideas fresh.…I’m Jessie Garland, a Nashville-based graphic designer specializing in brand creation and cohesive design systems for hospitality and lifestyle brands. Over the past several years I’ve built identity systems, menus, packaging, signage, marketing materials, and mobile-friendly websites, collaborating from concept to final execution. I thrive on turning client goals into visually compelling, user-friendly experiences, balancing creativity with deadlines and budgets, and exploring new tools and methods to keep ideas fresh.

Jessie Garland

Graphic Designer, Designer, Brand Designer, +2

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I’m Jessie Garland, a Nashville-based graphic designer specializing in brand creation and cohesive design systems for hospitality and lifestyle brands. Over the past several years I’ve built identity systems, menus, packaging, signage, marketing materials, and mobile-friendly websites, collaborating from concept to final execution. I thrive on turning client goals into visually compelling, user-friendly experiences, balancing creativity with deadlines and budgets, and exploring new tools and methods to keep ideas fresh.…I’m Jessie Garland, a Nashville-based graphic designer specializing in brand creation and cohesive design systems for hospitality and lifestyle brands. Over the past several years I’ve built identity systems, menus, packaging, signage, marketing materials, and mobile-friendly websites, collaborating from concept to final execution. I thrive on turning client goals into visually compelling, user-friendly experiences, balancing creativity with deadlines and budgets, and exploring new tools and methods to keep ideas fresh.

Available to hire

I’m Jessie Garland, a Nashville-based graphic designer specializing in brand creation and cohesive design systems for hospitality and lifestyle brands. Over the past several years I’ve built identity systems, menus, packaging, signage, marketing materials, and mobile-friendly websites, collaborating from concept to final execution.

I thrive on turning client goals into visually compelling, user-friendly experiences, balancing creativity with deadlines and budgets, and exploring new tools and methods to keep ideas fresh.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Work Experience

Graphic Designer at Fresh Creative Studios

March 1, 2025 - March 1, 2025

Designed for 3–12 hospitality brand accounts at a time, balancing deadlines, creativity, and billable hours. Collaborated on projects from concept to final execution. Work included brand creation and refinement, menus, food packaging, retail products and merchandise, signage and environmental design, email design, print and digital ad campaigns, and mobile-friendly websites.

Freelance Designer at 5BAR & The Castle

March 1, 2021 - November 5, 2025

Built in-depth brand identities and cohesive design systems across menus, environmental applications, print and digital ad campaigns, marketing materials, and a merchandise program. Provided ongoing business consultation, marketing strategy, and print coordination support.

Design Specialist at Geronimo Hospitality

October 1, 2021 - October 1, 2021

Designed digital and print assets including websites, ads, videos, and emails. Collaborated on new brand creation and content strategy. Managed pre-press processes for multiple brands.

Graphic Design Account Coordinator at University Centers

May 1, 2020 - May 1, 2020

Designed event campaigns, sales materials, merchandise, and branding for University Centers and the University Bookstore. Balanced creativity with brand guidelines.