Marketing Generalist at Romano Law

Campaign management: research and execute different marketing initiatives that increase brand visibility across social media, traditional SEO, and AI search. Social media analytics: built monthly social media analytics reports to measure effectiveness of social media experimentation and align with growth goals. Content copywriting: curate social media and article content aligned with brand values using keywords, SEO and AI research, improving web conversions by 15%. Cross-functional communication: coordinate with attorneys, operations leadership, and admin team members to execute diverse marketing campaigns and initiatives. Recruitment coordination: improve digital outreach for recruitment through social media marketing, networking events, and paid ad campaigns.

Sales and Marketing Coordinator at WelbeHealth

Marketing support: supported pipeline generation and organized campaign results for mailer, digital, and internal referral marketing campaigns. Data visualization: analyzed relevant sales data using Excel, geo-mapping software, and built CRM reports to improve team insights and improve sales metrics by 35%. Event management: coordinated and organized large-scale events in-house for lead generation events such as health fairs, community provider mixers, and open houses.

Leasing Marketing Specialist at Cannon Management

Campaign coordination: successfully executed and coordinated end-to-end digital marketing campaigns to improve property reputation by 30%. Pipeline management: supported new prospects through the rental application process and compiled necessary documentation for approvals with a turnaround time of 48 hours. Operations optimization: built and streamlined unit information for approximately 300 units to improve the prospect experience.