Jessica Gardiner

Multimedia Journalist at Her Sport

Managed multimedia content production and the editorial calendar to ensure timely, high-quality digital output. Led Her Sport’s social media presence, increasing engagement and follower growth across key platforms. Maintained and optimized the WordPress website, implementing SEO strategies to boost traffic. Wrote and edited content across formats including articles, press releases, video scripts, social media copy, and client projects. Tracked content performance using Google Analytics, Meta Suite, and social data to guide content strategy. Managed weekly email campaigns via Brevo, designed graphics and edited video content using Canva, CapCut, Adobe Photoshop, and Adobe Studio.

Production Coordinator at Inside Guide

Coordinated and managed content production schedules to ensure timely delivery across digital platforms. Managed Inside Guide’s social media accounts, scheduling posts, CRM campaigns and monitoring engagement using Meta Business Suite, Asana and Later. Executed and monitored digital ad campaigns across Google Ads and Meta platforms. Maintained client relationships, handling inquiries and projects to meet client needs. Managed the WordPress website and implemented SEO strategies to improve organic search performance. Wrote copy for websites, social media, and digital marketing campaigns. Designed graphics and edited photo content using Canva and Adobe Photoshop.

Freelance Journalist at TopCo Media

Conducted research to write and plan interview questions for panelists involved in TopCo Media’s annual conferences. Topics ranged from education and technology to gender inequality and climate change. Wrote summaries of pre-recorded topic discussions.

Contributor / Freelance Journalist at Letterhead

Conducted interviews and wrote articles for The Mail & Guardian and Markham Blog.

Freelance Journalist at Grocott's Mail

Worked with numerous educational NGOs in Makanda, South Africa, and wrote articles reporting on various programs and initiatives these NGOs were running in the local communities.

Reporter/Writer at Grocott’s Mail

Wrote news articles reporting on NGO programs and initiatives in Makhanda, South Africa, covering local community activities and programs run by NGOs.

Commercial Content Writer at Mediahuis Ireland

Contract: Create and manage branded and native content across digital and print platforms. Collaborate with sales and commercial teams to deliver engaging, high-quality campaigns. Oversee production of custom content, manage freelance contributors and tight deadlines. Write, assign, and edit content while ensuring alignment with brand and audience needs.