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Hi, I’m Maryke Kennard, an Esports Producer and Tournament Host with 10+ years of experience leading global productions, LAN events, creator programs, and brand activations. I excel at end-to-end event operations, from venue scouting and technical feasibility checks to talent logistics, sponsor integration, and live broadcast execution. I’m a creative producer who scripts, films, and edits content while coordinating influencer teams for brands like SteelSeries, Intel, and World’s Edge. I combine data-driven strategy with hands-on operational excellence to deliver high-impact digital content for events such as Gamescom, IEM, and The International.…Hi, I’m Maryke Kennard, an Esports Producer and Tournament Host with 10+ years of experience leading global productions, LAN events, creator programs, and brand activations. I excel at end-to-end event operations, from venue scouting and technical feasibility checks to talent logistics, sponsor integration, and live broadcast execution. I’m a creative producer who scripts, films, and edits content while coordinating influencer teams for brands like SteelSeries, Intel, and World’s Edge. I combine data-driven strategy with hands-on operational excellence to deliver high-impact digital content for events such as Gamescom, IEM, and The International.

Maryke Kennard

Creative Producer, Content Producer, Executive Producer, +2

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Hi, I’m Maryke Kennard, an Esports Producer and Tournament Host with 10+ years of experience leading global productions, LAN events, creator programs, and brand activations. I excel at end-to-end event operations, from venue scouting and technical feasibility checks to talent logistics, sponsor integration, and live broadcast execution. I’m a creative producer who scripts, films, and edits content while coordinating influencer teams for brands like SteelSeries, Intel, and World’s Edge. I combine data-driven strategy with hands-on operational excellence to deliver high-impact digital content for events such as Gamescom, IEM, and The International.…Hi, I’m Maryke Kennard, an Esports Producer and Tournament Host with 10+ years of experience leading global productions, LAN events, creator programs, and brand activations. I excel at end-to-end event operations, from venue scouting and technical feasibility checks to talent logistics, sponsor integration, and live broadcast execution. I’m a creative producer who scripts, films, and edits content while coordinating influencer teams for brands like SteelSeries, Intel, and World’s Edge. I combine data-driven strategy with hands-on operational excellence to deliver high-impact digital content for events such as Gamescom, IEM, and The International.

Available to hire

Hi, I’m Maryke Kennard, an Esports Producer and Tournament Host with 10+ years of experience leading global productions, LAN events, creator programs, and brand activations. I excel at end-to-end event operations, from venue scouting and technical feasibility checks to talent logistics, sponsor integration, and live broadcast execution.

I’m a creative producer who scripts, films, and edits content while coordinating influencer teams for brands like SteelSeries, Intel, and World’s Edge. I combine data-driven strategy with hands-on operational excellence to deliver high-impact digital content for events such as Gamescom, IEM, and The International.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Afrikaans

Fluent

Serbian

Intermediate

Norwegian

Intermediate

German

Beginner

Work Experience

Lead Event Producer & Tournament Host at SteelSeries

April 1, 2023 - Present

Designed and executed full online production pipelines for S-Tier & A-Tier Age of Empires IV tournaments; oversaw overlays, player coordination, admin teams, match scheduling, bracket systems and sponsor placement. Built sponsor-aligned broadcast assets and promotional content to raise SteelSeries’ visibility in RTS esports. Planned and hosted a major S-Tier AoE4 LAN event in Europe, including multi-country venue scouting and on-site operations.

LAN Event Producer at SteelSeries

July 1, 2025 - Present

Premier in-person AoE4 LAN event in Denmark (July 2025) with full venue scouting, technical feasibility, player logistics, caster/talent coordination, rulebook and run-of-show development, stage lighting and broadcast setup; on-site operations and issue resolution.

DOTA TI & Headset Launch — Global Social Media Producer at SteelSeries

January 1, 2025 - Present

Managed content strategy, scripting, filming, editing, and influencer coordination for TI coverage and Arctis Nova 7 Gen2 headset launch; delivered full asset pipelines including recap videos, product shots, and on-site creator content.

Media Producer - Gaming and Esports Events at Intel

August 1, 2025 - Present

Lead media producer for Intel Gaming activations at Gamescom and IEM; coordinated teams of videographers, photographers, influencers, and brand partners; created live social content; managed content review pipelines and same-day publishing across Intel’s gaming channels.

Esports Producer, Brand & Tournament Development at AgeOfRTS

January 1, 2016 - Present

Produced LAN events, built large community-driven tournaments, and talent-development projects; managed sponsor assets, brand messaging, and creator integrations for multi-event circuits; grew community channel to 1.5k concurrent average viewers within 6 months.

Brand Manager, Event Producer at BeastyQT

January 1, 2016 - Present

Designed cross-platform strategy; scaled YouTube from 0 to 240k subscribers; produced creator campaigns, managed sponsor deliverables, and built a 5.5k-member Discord community; ran large online tournaments across major RTS titles.

Regional Director of Esports at Minds Sports South Africa

January 1, 2014 - December 31, 2016

Organized regional tournaments (10–120 players) and international university leagues; ran qualifiers for provincial teams; launched female and POC leagues to expand participation; outreach programs reached 14,000+ participants in rural areas.

Chairwoman at Mind Sports (University of Pretoria - TUKS)

January 1, 2013 - December 31, 2016

Built a 600-member university esports community; created a national university league for LoL and Hearthstone; secured funding and led Team South Africa to IESF World Championships.

Sr. Product Manager at Achieve Test Prep

January 1, 2021 - Present

Remote role focusing on LMS design, analytics, user experience strategy, and cross-team delivery; improved onboarding and retention metrics and increased customer lifetime value.

Manager, Course & User Experience at Achieve Test Prep

January 1, 2021 - Present

Built new departmental KPIs increasing course completion and LTV; led digital training transformation and development of a new LMS.

Learning & Development Lead at Nobel Coaching

January 1, 2018 - December 31, 2021

Managed 55 staff and built an international internship network of 500+ interns; oversaw curriculum development for coding and mathematics.