Aviv Morad Hagay

Next availability:
January 1, 2026

Language

Hebrew (modern)
Fluent
English
Advanced
Spanish; Castilian
Intermediate

Work Experience

Growth Marketing Manager at Leverate
January 1, 2025 - Present
Led SEO and site optimization efforts resulting in +38% YoY organic traffic and +27% leads. Managed a $120K annual content budget and a cross-functional team of 3. Developed lifecycle emails that activated dormant leads and increased upsell conversions by 22%.
Senior SEO Specialist at Taboola
January 1, 2023 - January 1, 2025
Drove end-to-end SEO strategy increasing organic sessions by 65% and added $400K YoY in SEO revenue. Managed $70K/year content budget with writers and analysts. Led migration projects retaining 97% of traffic and improved Core Web Vitals by 30%. Implemented SEO automation tools reducing reporting time by 60%. Executed A/B tests improving CTR by 18% and dwell time by 12%.
Senior SEO Content Strategist at Moonshot Marketing
January 1, 2021 - December 31, 2022
Grew blog traffic by 150% across four verticals, generating $80K in new affiliate revenue. Managed 5 writers & 3 VAs on a $40K/year budget. Owned content calendars, keyword strategy, and content gap analyses. Delivered 100+ high-authority backlinks (DA60+).
Growth Team Lead at ESN Global Media
January 1, 2018 - December 31, 2019
Managed 3 project managers and 10+ freelancers. Built cross-channel campaigns increasing traffic 55% and improving lead quality 30%. Optimized a $100K marketing budget, improving ROI by 42%.
SEO Project Manager at Convert or Kadabra (iGaming)
January 1, 2013 - January 1, 2018
Designed SEO strategies increasing traffic 45% and conversions 25%. Managed $60K/year budget and a team of 6 freelancers. Built 12 localized WordPress micro-sites. Delivered 200+ white-hat links annually.
Senior SEO & Monetization Specialist at Taboola (E-commerce & Personal Finance)
January 1, 2023 - January 1, 2025
Owned monetization-focused SEO operations for high-traffic commerce & PF properties, generating $400K YoY incremental revenue. Led daily yield optimization across hundreds of assets (RPM, fill rates, partner CTR). Collaborated with monetization, BI, dev and product teams to identify revenue opportunities and implement performance-driven changes. Launched A/B tests across landing pages and article templates (CTR +18%, dwell time +12%, earnings per session). Built dashboards for revenue performance and content yield. Executed migration projects with 97% traffic retention while improving Core Web Vitals by 30% (impact on RPM & ad viewability).
Growth Team Leader at ESN Global Media
January 1, 2018 - January 1, 2019
Managed 3 project managers & 10+ freelancers. Built cross-channel growth campaigns increasing traffic by 55% and improving lead quality by 30%. Optimized a $100K marketing budget improving ROI by 42%.
SEO Project Manager at Convertanet / Kadabra (iGaming)
January 1, 2013 - January 1, 2018
Designed SEO strategies increasing traffic by 45% and conversions by 25%. Managed $60K/year budget & a team of 6 freelancers. Built 12 localized WordPress micro-sites. Delivered 200+ white-hat links annually.

Education

B.A. in Communications & Management at College of Management
January 1, 2011 - December 7, 2025
B.A. in Communication & Management at College of Management
January 11, 2030 - January 1, 2011

Qualifications

Full military service as medic & instructor – Israel Air Force
January 11, 2030 - December 20, 2025

Industry Experience

Software & Internet, Financial Services, Gaming, Media & Entertainment, Professional Services