I’m a System Architect specialising in automation, data transformation and distributed workflows. I design and build robust automation ecosystems using Zoho Catalyst, RPA, PowerShell, Node.js and cloud tooling. My work focuses on turning complex, multi-source data and manual processes into clean, reliable and fully automated pipelines. I’ve delivered everything from large-scale PDF and CSV processing frameworks to resilient orchestration layers that self-recover and reduce manual workload by over 90%. I work end to end architecture, implementation, optimisation and documentation and I’m always aiming to create systems that are deterministic, dependable and easy to maintain.

Geoffrey Matthew Jones

I’m a System Architect specialising in automation, data transformation and distributed workflows. I design and build robust automation ecosystems using Zoho Catalyst, RPA, PowerShell, Node.js and cloud tooling. My work focuses on turning complex, multi-source data and manual processes into clean, reliable and fully automated pipelines. I’ve delivered everything from large-scale PDF and CSV processing frameworks to resilient orchestration layers that self-recover and reduce manual workload by over 90%. I work end to end architecture, implementation, optimisation and documentation and I’m always aiming to create systems that are deterministic, dependable and easy to maintain.

Available to hire

I’m a System Architect specialising in automation, data transformation and distributed workflows. I design and build robust automation ecosystems using Zoho Catalyst, RPA, PowerShell, Node.js and cloud tooling. My work focuses on turning complex, multi-source data and manual processes into clean, reliable and fully automated pipelines.

I’ve delivered everything from large-scale PDF and CSV processing frameworks to resilient orchestration layers that self-recover and reduce manual workload by over 90%. I work end to end architecture, implementation, optimisation and documentation and I’m always aiming to create systems that are deterministic, dependable and easy to maintain.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent

Work Experience

Independent System Architect at Zoho Automation and Distributed Workflows
January 1, 2024 - Present
Designed and developed the Data Transformation Framework (DTF), a modular automation system combining Zoho Catalyst, PowerShell and Node.js to manage large-scale data ingestion, transformation and export processes. Built the intelligent PDF Pool parsing engine capable of interpreting multiple document formats and extracting structured data with precision. Created a suite of PowerShell automation scripts for file orchestration, scheduled tasks, browser monitoring and resilience, providing a near self-healing workflow. Integrated AWS S3 storage and Zoho RPA to deliver scalable cloud processing and automated dispatch of transformed data. Authored The Monster Manual, a comprehensive technical companion documenting architecture, workflow logic and recovery procedures. Introduced a modular configuration layer for onboarding diverse data sources without code rewrites. Collaborated with stakeholders to ensure accuracy, consistency and data integrity across all input pathways.
Director at Digconn Systems Limited
January 1, 1997 - Present
Developer and architect of Digconn Payroll Manager (DPM), a proprietary payroll management platform used for PAYE, CIS and Limited contractor payments. Designed the HMRC-compliant PAYE umbrella payment model supporting RTI RIM artefacts. Maintained and evolved DPM across two decades to support market and compliance changes. Deployed DPM for major umbrella providers including Brookson, Paysure, Paystream and JSA. Created a white-label web portal for timesheet and expense submission. Enabled processing of up to 14,000 contractors weekly via robust architecture and continuous enhancement.
Director at PNM Parts Limited
January 1, 2017 - January 1, 2023
Launched and operated an OpenCart-based online store for Lotus classic cars. Built and maintained a MySQL database merged with OpenCart data for enhanced reporting and control. Designed internal tools for stock control, order processing, VAT tracking and data reporting. Integrated HR, customer orders, parts data and tax records into a unified backend and interface.

Education

Sound Engineer and Lecturer at SSR School of Sound Recording (Spirit Studios)
January 1, 1987 - January 1, 1990

Qualifications

APRS-certified Sound Engineer
January 11, 2030 - December 8, 2025

Industry Experience

Software & Internet, Professional Services, Media & Entertainment, Financial Services

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
See more