Pandhita Chuanromanee

Marketing & Communication Intern at TATA Consultancy Services

Product marketing planning and execution for the SCSM+ application; delivered digital marketing and influencer activations for the Standard Chartered Singapore Marathon 2025, achieving 30k+ downloads in two months. Analyzed marketing performance across app downloads and other digital activations; guided preliminary product introduction to fulfill client needs and inquiries.

APAC Marketing Intern at Digital Turbine

Led regional advertising campaign performance evaluation across APAC and collaborated on award-winning submissions with leading FMCG brands. Coordinated APAC commercial team budgeting and opened market opportunities with over 30 new app publisher leads via event activations in Japan. Strategised brand/product awareness with publishers and media agencies through social media activation; drafted multiple press releases with partnered companies to escalate branding.

Online-to-Offline Strategy Implementation at Castlery

Developed an online end-to-end customer journey, integrating AI chatbot to assist furniture-fits visualization and enhance offline-to-online touchpoints.

Business Consultant Trainee at Montivory

Initiated digital transformation strategies and e-commerce for brands to transition from traditional operations to data-driven approaches, including Online-to-Offline Loyalty Integration and a Central Data Platform to personalise customer experience. Pitched AI roadmaps such as demand forecasting and supply chain optimization to improve brand profitability and sales.

President at SMU International Connection, Yim Siam Club (Thai Cultural Club)

Led the executive committee to organize events promoting Thai culture at SMU, resulting in a double sign-up rate and enhanced member learning experience.

Market Research & Strategies Consultant Intern at UOB - SMU Asian Enterprise Institute

Selected for top marketing excellence to assist C-suites of pharmaceutical SMEs in enhancing operations and online marketing through CRM, ERP, and SEO implementations. Conducted in-depth primary research across local and APAC markets to analyse and recommend strategies to increase customer base by ~30% and enable international expansion.