Supporting the product development team within a luxury fashion production environment, specifically with brand Casablanca. Handling raw materials, technical sheets, and pre-production processes for international clients. Assisting in sample follow-ups and internal team coordination.
Creation and development of a shapewear brand with a minimalist identity, focusing on comfort and well-being, subtle sensuality, and celebrating the female form, using seamless technology. Responsible for the entire creative and strategic process, from trend research, technical design, and material selection to seamless garment development, brand art direction, digital communication, and product management. Developed brand visual identity and positioning.
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