I’m a Chartered Marketer (CIM) with over 8 years’ marketing experience and 10+ years in people and stakeholder management, building and executing marketing that drives real business results.
I specialise in marketing strategy, digital performance and content-led campaigns, working across B2B professional services organisations. I’m hands-on and confident taking work from strategy through to delivery, optimisation and reporting.
In my previous role, I enhanced campaigns through A/B testing and performance optimisation, increasing email open rates by 5% in three months. I also ran high-performing PPC campaigns, delivering 45,000+ impressions across LinkedIn and Google and increasing click-through rates from 7% to 12% within a few weeks.
At VP, I built the entire marketing function from scratch, supporting 101% revenue growth, tripling website engagement and delivering a brand refresh that generated 13,000 impressions and 2,000 website visits in three months.
I bring strong stakeholder management, commercial focus and end-to-end delivery, acting as a trusted extension of your team.
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