Hi, I’m Mathieu Branca, a Digital Marketing Manager based in Marrakech with experience spanning Morocco and France. I deploy and monitor marketing and communication action plans (online and offline), manage website activities and the booking engine, and supervise the design, production, and implementation of marketing tools. I also coordinate with sales, manage budgets and vendor relationships, and contribute to the promotion of commercial offers through effective communication channels. In my current role at Noto Marrakech & Leone Discoteca, I develop and execute marketing strategies, oversee external providers, lead data-driven reporting across SEA/SMO/SEO, and drive brand content. I enjoy building strong press and influencer relationships, managing online reputation, and turning insights into impactful campaigns. I’m passionate about collaboration, adaptation, and delivering measurable results in fast-paced environments.

Mathieu Branca

Hi, I’m Mathieu Branca, a Digital Marketing Manager based in Marrakech with experience spanning Morocco and France. I deploy and monitor marketing and communication action plans (online and offline), manage website activities and the booking engine, and supervise the design, production, and implementation of marketing tools. I also coordinate with sales, manage budgets and vendor relationships, and contribute to the promotion of commercial offers through effective communication channels. In my current role at Noto Marrakech & Leone Discoteca, I develop and execute marketing strategies, oversee external providers, lead data-driven reporting across SEA/SMO/SEO, and drive brand content. I enjoy building strong press and influencer relationships, managing online reputation, and turning insights into impactful campaigns. I’m passionate about collaboration, adaptation, and delivering measurable results in fast-paced environments.

Available to hire

Hi, I’m Mathieu Branca, a Digital Marketing Manager based in Marrakech with experience spanning Morocco and France. I deploy and monitor marketing and communication action plans (online and offline), manage website activities and the booking engine, and supervise the design, production, and implementation of marketing tools. I also coordinate with sales, manage budgets and vendor relationships, and contribute to the promotion of commercial offers through effective communication channels.

In my current role at Noto Marrakech & Leone Discoteca, I develop and execute marketing strategies, oversee external providers, lead data-driven reporting across SEA/SMO/SEO, and drive brand content. I enjoy building strong press and influencer relationships, managing online reputation, and turning insights into impactful campaigns. I’m passionate about collaboration, adaptation, and delivering measurable results in fast-paced environments.

See more

Language

French
Fluent
English
Advanced
Italian
Intermediate

Work Experience

Marketing & Communication Manager at Noto Marrakech & Leone Discoteca (MOMA Group Paris)
January 1, 2025 - Present
Strategic planning, development, and implementation of marketing and communication strategies. Budget monitoring and 2026 planning. Coordination and management of external service providers (print production, SEA/SMO acquisition, SEO/GEO optimization). In-house graphic design production. Development of SEA/SMO acquisition strategy for Morocco and French-speaking markets. Brand-oriented content strategy. Press relations management and contract negotiation. Digital strategy across website, newsletters, organic social, SEA, SMO, and SEO. Implementation of data-driven full-funnel reporting and online reputation management.
Marketing & Communications Manager at Es Saadi Marrakech Resort
January 1, 2024 - January 1, 2025
Deployment and operational monitoring of Marketing & Communication action plans (online/offline) through progress reports. Website management and coordination with sales teams regarding the booking engine. Supervision of design, production, and implementation of marketing tools (brochures, flyers, POS materials). Vendor management and budget tracking. Promotion of commercial offers through communication tools. Campaign analysis and reporting in collaboration with partner agencies. Ensuring compliance with timelines and budgets. Management of partnerships, press relations, and influencer collaborations.
Project Manager – Consulting Director at Mashvp Agency
January 1, 2019 - December 31, 2024
Responded to tenders and prepared proposals. Planned and monitored projects, ensuring coordination and production follow-up. Developed functional specifications (site architecture, wireframes). Managed project timelines. Oversaw and maintained showcase websites (WordPress, Drupal) and e-commerce platforms (WooCommerce, Shopify, PrestaShop). Managed external production resources and community engagement projects across major social platforms. Handled social media management for client accounts and managed paid campaigns (Google Ads, Facebook Ads, Pinterest Ads).

Education

Master's Degree in Communication (AGCO M) at University of Toulouse Capitole & University of Quebec in Montreal
January 1, 2017 - January 1, 2019
Bachelor's Degree in Information and Communication at University of Corsica Pasquale Paoli & University of Toulouse Paul Sabatier
January 1, 2014 - January 1, 2017

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Travel & Hospitality, Professional Services, Retail, Software & Internet