Hi, I’m Naffisa Riffat — a UX/UI Designer and Business Data Analytics graduate with 5+ years of experience crafting user-centered digital products across websites, dashboards, landing pages, enterprise systems, and mobile apps. I specialize in end-to-end solutions, design systems, and high-fidelity prototyping, refined through iterative testing, usability evaluations, and user feedback. I excel at research-informed design, collaborating with developers, product managers, and cross-functional teams to align UX decisions with business goals and user needs. I’m a clear communicator and collaborative team player who thrives on partnering with developers, product managers, and stakeholders to translate business objectives into intuitive, accessible experiences that improve engagement and task efficiency.…

Naffisa Riffat

Hi, I’m Naffisa Riffat — a UX/UI Designer and Business Data Analytics graduate with 5+ years of experience crafting user-centered digital products across websites, dashboards, landing pages, enterprise systems, and mobile apps. I specialize in end-to-end solutions, design systems, and high-fidelity prototyping, refined through iterative testing, usability evaluations, and user feedback. I excel at research-informed design, collaborating with developers, product managers, and cross-functional teams to align UX decisions with business goals and user needs. I’m a clear communicator and collaborative team player who thrives on partnering with developers, product managers, and stakeholders to translate business objectives into intuitive, accessible experiences that improve engagement and task efficiency.…

Available to hire

Hi, I’m Naffisa Riffat — a UX/UI Designer and Business Data Analytics graduate with 5+ years of experience crafting user-centered digital products across websites, dashboards, landing pages, enterprise systems, and mobile apps. I specialize in end-to-end solutions, design systems, and high-fidelity prototyping, refined through iterative testing, usability evaluations, and user feedback. I excel at research-informed design, collaborating with developers, product managers, and cross-functional teams to align UX decisions with business goals and user needs.

I’m a clear communicator and collaborative team player who thrives on partnering with developers, product managers, and stakeholders to translate business objectives into intuitive, accessible experiences that improve engagement and task efficiency.

See more

Skills

Experience Level

Language

English
Fluent

Work Experience

Alumni Graduate Program Assistant at University of Windsor
September 1, 2024 - April 1, 2025
Designed digital and print content (letters, postcards, presentations) using Figma and MS PowerPoint, ensuring clear visual hierarchy and audience-focused communication. Entered, maintained, and analyzed donor data using Excel and Raiser's Edge NXT, supporting segmentation and data-driven communication strategies. Supported planning and execution of three major alumni events, coordinating logistics, timelines, and cross-team communication to ensure smooth delivery.
Product Designer at Vigorant
June 1, 2024 - August 1, 2024
Conducted user research and usability testing to enhance user satisfaction across healthcare digital products and websites. Designed and delivered the Infident appointment system using user-centered design principles to improve patient registration and clinic workflows, while leading logo rebranding and corporate website redesign (vigorant.com). Built design systems and reusable UI components in Figma, enabling brand consistency and scalable updates.
Product Designer at GSOFT SOLS
June 1, 2023 - May 1, 2024
Produced wireframes, high-fidelity prototypes, and interaction flows; developed user personas, journey maps, and research insights through interviews and usability testing. Collaborated cross-functionally with developers and business stakeholders, aligning designs with product KPIs and achieving a 15% reduction in development cycles.
UI UX Designer at Developers Core
October 1, 2021 - April 1, 2023
Designed responsive web and mobile applications using Figma; created wireframes, mockups, and user flows based on user-centered and mobile-first principles. Conducted usability testing and iterative refinements; built and maintained design systems and reusable component libraries in Figma, reducing design-to-development handoff errors by 50%.
Alumni Graduate Program Assistant at University of Windsor
September 1, 2017 - September 1, 2021
Entered, updated, and maintained 1,000+ alumni and donor records, ensuring accurate data entry, consistency, and compliance with documentation standards. Assisted with tracking daily updates, follow-ups, and activity logs, supporting coordination across multiple initiatives. Prepared weekly and monthly reports, spreadsheets, and summaries, ensuring information was current and clearly documented for internal use. Supported logistics and documentation for 5+ events, maintaining attendance records, tracking requirements, and ensuring documentation completeness.
UI/UX Designer at Developers Core
October 1, 2021 - April 30, 2023
Maintained records for daily work updates, revisions, and approvals, ensuring accurate tracking of ongoing tasks. Assisted in compiling daily and weekly activity notes, supporting internal reporting and coordination. Improved workflow efficiency by maintaining clear documentation and structured handoffs, reducing follow-up issues by ~30%.
Teaching Assistant at University of Windsor
February 1, 2026 - Present
Assisted instructors with tutorials, grading, and academic support for graduate-level courses in quantitative studies and accounting. Responded to student queries, supported exam preparation, and clarified course concepts in group and one-on-one settings. Supported course administration by coordinating with faculty, maintaining records, and ensuring smooth delivery of course activities.

Education

Master of Management - Business Data Analytics at University of Windsor, Ontario, Canada
September 1, 2024 - January 1, 2025
Bachelor of Science in Software Engineering at COMSATS University Islamabad, Lahore Campus, Pakistan
September 1, 2017 - September 1, 2021
Master Of Management - Business Data Analytics at University of Windsor
September 1, 2024 - January 1, 2026
Bachelor of Science in Software Engineering at COMSATS University Islamabad, Lahore Campus
January 11, 2030 - January 23, 2026
Master Of Management - Business Data Analytics at University of Windsor, Ontario, Canada
September 1, 2024 - January 1, 2026
Bachelor of Science in Software Engineering at COMSATS University Islamabad, Lahore Campus, Pakistan
January 11, 2030 - January 23, 2026
Master of Management - Business Data Analytics at University of Windsor
September 1, 2024 - January 24, 2026
Bachelor of Science in Software Engineering at COMSATS University Islamabad, Lahore Campus, Pakistan
September 1, 2017 - September 1, 2021
Master of Management - Business Data Analytics at Odette School of Business - University of Windsor
September 1, 2024 - January 1, 2026
Bachelor of Science in Software Engineering at COMSATS University Islamabad, Lahore Campus, Pakistan
September 1, 2017 - September 1, 2021
Master of Management - Business Data Analytics at Odette School of Business - University of Windsor
September 1, 2024 - January 1, 2026
Bachelor of Science in Software Engineering at COMSATS University Islamabad, Lahore Campus
September 1, 2017 - September 1, 2021

Qualifications

Accessible customer service training
January 11, 2030 - January 23, 2026
Health & safety in the workplace – orientation
January 11, 2030 - January 23, 2026
AODA & human rights training
January 11, 2030 - January 23, 2026
Violence & harassment prevention training
January 11, 2030 - January 23, 2026
Cyber security awareness
January 11, 2030 - January 23, 2026
WHMIS online - new (GHS)
January 11, 2030 - January 23, 2026
Accessible customer service training
January 11, 2030 - January 23, 2026
Health & safety in the workplace – orientation
January 11, 2030 - January 23, 2026
Aoda & human rights training
January 11, 2030 - January 23, 2026
Cyber security awareness
January 11, 2030 - January 23, 2026
Violence & harrassment prevention training
January 11, 2030 - January 23, 2026
Whmis online - new (ghs)
January 11, 2030 - January 23, 2026
Director’s List Award — Odette School of Business, University of Windsor
January 11, 2030 - January 24, 2026
Capstone Project Winner (1st Position) — Odette School of Business, University of Windsor
January 11, 2030 - January 24, 2026
Capstone Project Winner (1st Position)
January 11, 2030 - February 16, 2026
Director’s List Award
January 11, 2030 - February 16, 2026

Industry Experience

Software & Internet, Healthcare, Education, Professional Services, Media & Entertainment

Skills

Experience Level