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Hi, I'm Daniela Suarez Lee, a graphic designer with extensive experience in visual identity, packaging, and digital content for luxury brands and consumer goods. I love turning strategic concepts into cohesive visuals across packaging, websites, social media, and retail environments. I thrive in collaborative settings, lead creative teams, and ensure color fidelity and on-brand execution from concept to print. Proficient in Adobe Creative Suite, Shopify, WordPress, and email marketing tools, I enjoy staying current with design trends and new technologies to deliver compelling experiences.…Hi, I'm Daniela Suarez Lee, a graphic designer with extensive experience in visual identity, packaging, and digital content for luxury brands and consumer goods. I love turning strategic concepts into cohesive visuals across packaging, websites, social media, and retail environments. I thrive in collaborative settings, lead creative teams, and ensure color fidelity and on-brand execution from concept to print. Proficient in Adobe Creative Suite, Shopify, WordPress, and email marketing tools, I enjoy staying current with design trends and new technologies to deliver compelling experiences.

Enya Daniela Suarez Lee

Graphic Designer, Designer, Brand Designer, +4

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Hi, I'm Daniela Suarez Lee, a graphic designer with extensive experience in visual identity, packaging, and digital content for luxury brands and consumer goods. I love turning strategic concepts into cohesive visuals across packaging, websites, social media, and retail environments. I thrive in collaborative settings, lead creative teams, and ensure color fidelity and on-brand execution from concept to print. Proficient in Adobe Creative Suite, Shopify, WordPress, and email marketing tools, I enjoy staying current with design trends and new technologies to deliver compelling experiences.…Hi, I'm Daniela Suarez Lee, a graphic designer with extensive experience in visual identity, packaging, and digital content for luxury brands and consumer goods. I love turning strategic concepts into cohesive visuals across packaging, websites, social media, and retail environments. I thrive in collaborative settings, lead creative teams, and ensure color fidelity and on-brand execution from concept to print. Proficient in Adobe Creative Suite, Shopify, WordPress, and email marketing tools, I enjoy staying current with design trends and new technologies to deliver compelling experiences.

Available to hire

Hi, I’m Daniela Suarez Lee, a graphic designer with extensive experience in visual identity, packaging, and digital content for luxury brands and consumer goods. I love turning strategic concepts into cohesive visuals across packaging, websites, social media, and retail environments.

I thrive in collaborative settings, lead creative teams, and ensure color fidelity and on-brand execution from concept to print. Proficient in Adobe Creative Suite, Shopify, WordPress, and email marketing tools, I enjoy staying current with design trends and new technologies to deliver compelling experiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

Spanish; Castilian

Fluent

English

Advanced

French

Intermediate

Work Experience

Graphic Design Manager at GRUPO UNIDERMA

January 1, 2020 - December 31, 2021

Adapted visual assets for global brands (Murad and Nuxe) for the Mexican market; Designed and executed window displays and POP materials for department stores and retail, following luxury international standards; Developed creative concepts and 3D renders for brand events and activations; Conceptualized the graphic identity for each brand at Trade Marketing events; Designed visuals for the brand image relaunch and official website.

Art Leader at AVATIV ESSENTIALS

January 1, 2021 - December 31, 2024

Designed the visual identity and Brand Book (defining voice, values, and graphic guidelines); Directed creative teams, ensuring visual consistency across all channels and materials; Managed end-to-end design for new product launches (primary packaging, labeling, material selection, and secondary packaging); Supervised printing suppliers to ensure color fidelity and premium finishes; Created POP materials for major retailers; Executed 360° marketing campaigns for brand positioning and engagement; Launched the brand’s e-commerce platform.

Marketing Trainee at PPG COMEX

January 1, 2018 - December 31, 2020

Performed competitor analysis and monthly KPI tracking to implement continuous improvements; Developed creative BTL campaigns with a direct impact on regional sales growth; Coordinated point-of-sale activities and supervised the correct use of brand elements; Participated in the monitoring and measurement of Trade Marketing activities to optimize brand presence; Collaborated on the creation of educational materials and coordinated objectives with operational areas; Supervised the correct use of brand graphic elements with external creative agencies.

Education

Bachelor’s Degree in Design and Visual Communication, Major in Photography, Multimedia and Audiovisual at UNAM (Universidad Nacional Autónoma de México)

January 11, 2030 - January 29, 2026