Available to hire
I am a results-oriented digital marketing communicator with a decade of experience in marketing and content strategy. I have launched over 4,000 advertising campaigns and create user-friendly content for websites and social media. I enjoy giving lectures and hosting webinars.
I thrive in fast-paced environments and love the challenge of managing multiple projects while maintaining attention to detail and ensuring high-quality outcomes. My goal is to find innovative ways to create meaningful connections through digital communication and help businesses succeed in the ever-evolving digital landscape.
Skills
Experience Level
Expert
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Intermediate
Intermediate
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Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
Swedish
Fluent
English
Advanced
Work Experience
Marketing Communicator at Hjertmans Group
January 1, 2023 - PresentResponsible for the development of e-commerce and marketing across multiple platforms. Doubled sales in Denmark and achieved a 37% increase in Sweden. Led the creation of a new customer segment (Proffskunder), and directed a rebranding and marketing automation project to improve the customer journey.
Marketing Consultant at Moxiam
January 1, 2021 - January 1, 2024Developed content marketing strategies and created multilingual content (texts and videos) to strengthen brands. Produced website content and ads in multiple languages.
Content Manager & Web/Marketing Consultant at Acobia, new name Init Sweden
January 1, 2018 - January 1, 2022Responsible for digital marketing and social media. Produced texts, blogs, videos, and optimized content to maximize reach. Helped clients create marketing plans and content.
Communications Manager & Senior Digital Marketing Specialist at Jobtip AB
January 1, 2015 - January 1, 2018Built marketing departments in Sweden, Norway, and the USA. Implemented marketing automation and led the production of digital content (video, social media, advertising). Created texts and video materials for websites, newsletters, and social media.
Marketing Assistant at TFS Sweden
January 1, 2014 - January 1, 2014Supported the marketing manager with the production of marketing materials, including brochures, product sheets, and web content.
Copywriter Assistant / Social Media Strategist at Skrivkraft Reklam byrå
January 1, 2014 - January 1, 2014Optimized social media and created digital content to help clients improve their online presence.
Production Assistant at Fremantle Media AB
January 1, 2012 - January 1, 2013Supported the productions of Idol and X Factor by coordinating segments and scheduling.
Marketing & E-commerce Manager at Hjärtmans Group
January 1, 2023 - PresentResponsible for the development of e-commerce and marketing across multiple platforms (hjertmans.se, hjertmans.dk, and Proffskunder). Doubled sales in Denmark, 37% increase in Sweden. Established a new customer segment: Proffskunder (Professional customers). Led rebranding, redesign, and implementation of marketing automation for a better customer journey. Produced and optimized content (video, text) for digital channels.
Marketing Communicator at Provide IT
January 1, 2022 - January 1, 2023Responsible for digital communication and lead generation through webinars, Google Ads, and social media. Produced video and text content for marketing. Created and optimized Google Ads campaigns and newsletters.
Marketing Consultant at Acqua Limone
January 1, 2022 - January 1, 2024Handled marketing for consumers and resellers, and produced content for web and social media. Created and managed web & social media platforms. Produced video and digital content for marketing.
Freelance Web Development & Content at HSCAB Honk & Sandström Consulting AB
January 1, 2022 - January 1, 2024Developed websites and produced content (texts, blog posts, videos) for clients, and optimized their presence via Google Analytics and Google Ads.
Education
Media and Communication Studies at Malmö University
January 1, 2011 - January 1, 2014Graphic Design for the Web at Kristianstad University
January 1, 2014 - January 1, 2015Evening Course in Game Development (Unity, Javascript) at Malmö University & Media Evolution City
January 1, 2013 - January 1, 2013Social Media from a Historical Perspective at Lund University
January 1, 2012 - January 1, 2012Summer Course in Social Media Marketing at Kungsbacka Municipality & Aranäsgymnasiet
January 1, 2010 - January 1, 2010Social Science Program with a Focus on Journalism & Media at Aranäsgymnasiet
January 1, 2009 - January 1, 2011Media and Communication Studies at Malmö University
January 1, 2011 - January 1, 2014Graphic Design for the Web at Kristianstad University
January 1, 2014 - January 1, 2015Evening Course in Game Development (Unity, Javascript) at Malmö University & Media Evolution City
January 1, 2013 - January 1, 2013Social Media from a Historical Perspective at Lund University
January 1, 2012 - January 1, 2012Summer Course in Social Media Marketing at Kungsbacka Municipality & Aranäsgymnasiet
January 1, 2010 - January 1, 2010Social Science Program with a Focus on Journalism & Media at Aranäsgymnasiet
January 1, 2009 - January 1, 2011Qualifications
Industry Experience
Media & Entertainment, Software & Internet, Education, Retail, Professional Services
Skills
Experience Level
Expert
Expert
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Expert
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Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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