I am a digital marketing and communications leader with 15+ years of global experience across technology, consumer goods, and professional services brands. I specialise in AI-driven content strategies, social media, CRM transformation, analytics, SEO/SEM, paid social, employer branding, and multi-channel storytelling. I’ve built and led high-performing global teams and delivered measurable business outcomes through digital platforms. I moved to Sweden in autumn 2022 and have re-established my career in leading Nordic companies such as AFRY, Sandvik, and Essity, driving data-informed marketing and employer branding initiatives. I design integrated AI-powered tools, CRM and marketing automation to optimize campaigns, track real-time performance, and align talent and brand strategies with business goals.…I am a digital marketing and communications leader with 15+ years of global experience across technology, consumer goods, and professional services brands. I specialise in AI-driven content strategies, social media, CRM transformation, analytics, SEO/SEM, paid social, employer branding, and multi-channel storytelling. I’ve built and led high-performing global teams and delivered measurable business outcomes through digital platforms. I moved to Sweden in autumn 2022 and have re-established my career in leading Nordic companies such as AFRY, Sandvik, and Essity, driving data-informed marketing and employer branding initiatives. I design integrated AI-powered tools, CRM and marketing automation to optimize campaigns, track real-time performance, and align talent and brand strategies with business goals.WWWW…