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I’m Laura González, a Senior UX Designer and Design Systems Lead with 7+ years building scalable multi-brand systems, user-centered product experiences, and AI-enhanced workflows across e-commerce, SaaS, healthtech, edtech, petcare, and logistics. I specialise in Design Systems, tokens, Figma architecture, UX research, product strategy, AI automation, and cross-functional collaboration. Known for turning complexity into clarity, I align teams and design processes that accelerate delivery, improve accessibility, and raise design quality across entire ecosystems. I’m seeking remote roles where UX, systems thinking, and AI come together to create impactful products. I’m hands-on with UX & Product Design, UI, interaction design, prototyping, user research, and usability testing, plus governance of design tokens, design systems, and accessibility across web and mobile. I enjoy facilitation, workshops, and building scalable, inclusive experiences with cross-functional teams.…I’m Laura González, a Senior UX Designer and Design Systems Lead with 7+ years building scalable multi-brand systems, user-centered product experiences, and AI-enhanced workflows across e-commerce, SaaS, healthtech, edtech, petcare, and logistics. I specialise in Design Systems, tokens, Figma architecture, UX research, product strategy, AI automation, and cross-functional collaboration. Known for turning complexity into clarity, I align teams and design processes that accelerate delivery, improve accessibility, and raise design quality across entire ecosystems. I’m seeking remote roles where UX, systems thinking, and AI come together to create impactful products. I’m hands-on with UX & Product Design, UI, interaction design, prototyping, user research, and usability testing, plus governance of design tokens, design systems, and accessibility across web and mobile. I enjoy facilitation, workshops, and building scalable, inclusive experiences with cross-functional teams.

Laura González

UX Designer, UI Designer, Product Designer, +2

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I’m Laura González, a Senior UX Designer and Design Systems Lead with 7+ years building scalable multi-brand systems, user-centered product experiences, and AI-enhanced workflows across e-commerce, SaaS, healthtech, edtech, petcare, and logistics. I specialise in Design Systems, tokens, Figma architecture, UX research, product strategy, AI automation, and cross-functional collaboration. Known for turning complexity into clarity, I align teams and design processes that accelerate delivery, improve accessibility, and raise design quality across entire ecosystems. I’m seeking remote roles where UX, systems thinking, and AI come together to create impactful products. I’m hands-on with UX & Product Design, UI, interaction design, prototyping, user research, and usability testing, plus governance of design tokens, design systems, and accessibility across web and mobile. I enjoy facilitation, workshops, and building scalable, inclusive experiences with cross-functional teams.…I’m Laura González, a Senior UX Designer and Design Systems Lead with 7+ years building scalable multi-brand systems, user-centered product experiences, and AI-enhanced workflows across e-commerce, SaaS, healthtech, edtech, petcare, and logistics. I specialise in Design Systems, tokens, Figma architecture, UX research, product strategy, AI automation, and cross-functional collaboration. Known for turning complexity into clarity, I align teams and design processes that accelerate delivery, improve accessibility, and raise design quality across entire ecosystems. I’m seeking remote roles where UX, systems thinking, and AI come together to create impactful products. I’m hands-on with UX & Product Design, UI, interaction design, prototyping, user research, and usability testing, plus governance of design tokens, design systems, and accessibility across web and mobile. I enjoy facilitation, workshops, and building scalable, inclusive experiences with cross-functional teams.

Available to hire

I’m Laura González, a Senior UX Designer and Design Systems Lead with 7+ years building scalable multi-brand systems, user-centered product experiences, and AI-enhanced workflows across e-commerce, SaaS, healthtech, edtech, petcare, and logistics. I specialise in Design Systems, tokens, Figma architecture, UX research, product strategy, AI automation, and cross-functional collaboration. Known for turning complexity into clarity, I align teams and design processes that accelerate delivery, improve accessibility, and raise design quality across entire ecosystems.

I’m seeking remote roles where UX, systems thinking, and AI come together to create impactful products. I’m hands-on with UX & Product Design, UI, interaction design, prototyping, user research, and usability testing, plus governance of design tokens, design systems, and accessibility across web and mobile. I enjoy facilitation, workshops, and building scalable, inclusive experiences with cross-functional teams.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Language

Catalan; Valencian

Fluent

Spanish; Castilian

Fluent

English

Advanced

Work Experience

Senior UX Designer & Design System Lead at Veepee

January 1, 2024 - Present

Lead governance and evolution of the Design System across web, iOS, and Android. Manage tokens, components, accessibility guidelines, and documentation for multiple brands. Support 3+ product squads in discovery, UX strategy, user flows, and high-fidelity prototyping. Implement AI-assisted design workflows (Figma Make, ChatGPT) to accelerate documentation and exploration. Facilitate workshops to align stakeholders, PMs, engineers, and designers. Ensure quality and consistency across design and development outputs.

Professor of Interface Design at UOC

January 1, 2024 - Present

Professor of Interface Design for UX/UI bachelor students; teach and mentor in UX/UI topics.

Trainer in user-centred digital design for EU staff at EUAA

January 1, 2022 - Present

Trainer in user-centred digital design for EU staff; delivered training on user-centered digital design.

Freelance UX Designer & Product Consultant

January 1, 2021 - Present

Providing UX design and product consulting services for multiple clients; contributed to discovery, UX strategy, user flows, and prototyping across SaaS, marketplaces, and healthcare tools.