Hi, I’m Shuyue Li, a Senior Digital Experience Designer based in New York. I design client-facing presentations, storytelling systems, and scalable brand frameworks for strategic growth, leveraging AI-powered tools to speed content development and optimize presentation workflows. I create visual frameworks, templates, and layout systems in PowerPoint and Figma to ensure brand consistency while translating complex ideas into clear visual narratives. With experience across Gensler, Deloitte, Netflix, Amazon, Augusta National Golf Club, and more, I design environmental graphics, wayfinding, and branding for large-scale venues and offices worldwide. I collaborate with strategists, designers, and stakeholders to bring concepts to life—from concept through production and installation—ensuring seamless execution and impactful user experiences.

Shuyue Li

Hi, I’m Shuyue Li, a Senior Digital Experience Designer based in New York. I design client-facing presentations, storytelling systems, and scalable brand frameworks for strategic growth, leveraging AI-powered tools to speed content development and optimize presentation workflows. I create visual frameworks, templates, and layout systems in PowerPoint and Figma to ensure brand consistency while translating complex ideas into clear visual narratives. With experience across Gensler, Deloitte, Netflix, Amazon, Augusta National Golf Club, and more, I design environmental graphics, wayfinding, and branding for large-scale venues and offices worldwide. I collaborate with strategists, designers, and stakeholders to bring concepts to life—from concept through production and installation—ensuring seamless execution and impactful user experiences.

Available to hire

Hi, I’m Shuyue Li, a Senior Digital Experience Designer based in New York. I design client-facing presentations, storytelling systems, and scalable brand frameworks for strategic growth, leveraging AI-powered tools to speed content development and optimize presentation workflows. I create visual frameworks, templates, and layout systems in PowerPoint and Figma to ensure brand consistency while translating complex ideas into clear visual narratives.

With experience across Gensler, Deloitte, Netflix, Amazon, Augusta National Golf Club, and more, I design environmental graphics, wayfinding, and branding for large-scale venues and offices worldwide. I collaborate with strategists, designers, and stakeholders to bring concepts to life—from concept through production and installation—ensuring seamless execution and impactful user experiences.

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Language

Chinese
Intermediate
English
Fluent

Work Experience

Brand Designer at Gensler
August 1, 2021 - Present
Brand Designer leading environmental graphics and wayfinding for major clients, including Royal Caribbean Group ship projects (Icon of the Seas, Star of the Seas, Utopia of the Seas) with signage systems for venues on ships hosting 7,000+ passengers per voyage. Managed design and production workflows across three international ship launches and oversaw installation from concept to delivery. Served as primary environmental graphic/wayfinding designer for Deloitte’s offices (Boston, Dallas, Atlanta, Milwaukee, Morristown), aligning signage with brand standards and WELL Building guidelines, and supervising REVIT/BIM 360-driven signage programming across hundreds of sign types. Contributions also included OpenAI NYC signage, Netflix London branding updates, and Amazon Toronto graphics; collaborated on Augusta National Golf Club graphics for 2022, Studio by Tishman Speyer brand strategy and signage, Elevance Health/Gen Re/MRM healthcare graphics, and branding materials for Hines.
UI/UX Designer at PRISM Technology
January 1, 2021 - May 1, 2021
Developed creative concepts for video and image campaigns across digital and social platforms; adapted branding and design assets based on marketing performance metrics and customer data; produced branding and marketing collateral for video games and mobile applications.
Senior Digital Experience Designer at NTT DATA
February 1, 2026 - Present
Design client-facing presentations, proposal decks, and storytelling systems for strategic growth initiatives. Leverage AI-powered design tools to streamline content development, visual exploration, and presentation workflows. Create visual frameworks, templates, and layout systems in PowerPoint and Figma to support brand consistency. Collaborate with strategists, designers, and stakeholders to translate complex ideas into clear visual narratives.

Education

Master's in Project Management at Harrisburg University of Science and Technology
July 1, 2022 - June 1, 2024
Master's in Communications Design at Pratt Institute
August 1, 2019 - May 1, 2021
Master's in Film and Digital Arts at Shanghai University
September 1, 2015 - June 1, 2019
Master's, Project Management at Harrisburg University of Science and Technology
July 1, 2022 - June 1, 2024
Master's, Communications Design at Pratt Institute
August 1, 2019 - May 1, 2021
Bachelor's, Film and Digital Arts at Shanghai University
September 1, 2015 - June 1, 2019

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Healthcare, Professional Services, Education, Software & Internet, Real Estate & Construction, Travel & Hospitality