Hi, I’m Hannah Allan. I’m a marketing professional with over eight years of experience managing projects, events, CRM systems, and social media accounts. Building brands and websites is my passion, and I genuinely enjoy creating engaging and exciting social media content and branding. I thrive on turning ideas into effective campaigns and polished brand experiences, always aiming to drive awareness, engagement, and growth for the businesses I work with.…

Hannah Allan

Hi, I’m Hannah Allan. I’m a marketing professional with over eight years of experience managing projects, events, CRM systems, and social media accounts. Building brands and websites is my passion, and I genuinely enjoy creating engaging and exciting social media content and branding. I thrive on turning ideas into effective campaigns and polished brand experiences, always aiming to drive awareness, engagement, and growth for the businesses I work with.…

Available to hire

Hi, I’m Hannah Allan. I’m a marketing professional with over eight years of experience managing projects, events, CRM systems, and social media accounts. Building brands and websites is my passion, and I genuinely enjoy creating engaging and exciting social media content and branding.

I thrive on turning ideas into effective campaigns and polished brand experiences, always aiming to drive awareness, engagement, and growth for the businesses I work with.

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Language

English
Fluent
French
Intermediate

Work Experience

Marketing Manager at Norfolk Leisure
December 1, 2020 - August 1, 2024
Lead marketing strategy, brand management, social media, events, CRM integration, and website initiatives. Planned campaigns, managed budgets, produced monthly marketing updates, and oversaw content creation including social media reels. Responsibilities included project and event management, website design/management, and maintaining brand guidelines.
PR & Marketing Manager
January 1, 2011 - January 1, 2013
Directed public relations and marketing strategies, launched products from forecasting to development, coordinated influencer and print advertising, email marketing (Mailchimp), and design across print and digital channels. Built brand objectives and guidelines; created social media content and reports.
Marketing Executive
August 1, 2018 - June 1, 2020
Marketing management and content creation for motorcycle showroom, including social media content (Canva/Photoshop), design and print collateral, and event coordination.
Marketing Manager at Foras Ltd
September 26, 2024 - Present
Manage multiple external Marketing Agencies. Launch new products, from forecasting to product development and campaign management. Monitor and allocate Marketing Budgets, for print & digital. Be heavily involved in event branding and enhancing user engagement. Create and design brochures, for a company who heavily rely on luxurious and well designer marketing material. Design and implement a new inspiration focused e-commerce website on Wix to showcase their portfolio of work as well as sell tiles and flagstones.

Education

BTEC Level 3 – Brand Creation (Logo, Guidelines); Social Media Management; Website Design/Management (Wix, Wordpress) at College of West Anglia
January 11, 2030 - March 26, 2026

Qualifications

GCSEs (8 B's, 3 C's)
January 11, 2030 - March 26, 2026
GCSEs
January 11, 2030 - March 26, 2026
BTEC Level 3 – Brand Creation (Logo, Guidelines); Social Media Management; Website Design/Management
January 11, 2030 - March 26, 2026

Industry Experience

Media & Entertainment, Professional Services, Software & Internet
    paper Bosk Christmas

    Bosk Christmas – Brand, Website & Launch

    Overview

    Bosk Christmas is a seasonal UK brand offering premium Christmas trees and festive products. This project involved the end-to-end creation of the brand, including visual identity, packaging, point-of-sale materials, and a conversion-focused e-commerce website to support a high-demand seasonal launch.

    Objectives

    • Develop a distinctive, premium brand identity
    • Design a festive, high-converting e-commerce website
    • Create cohesive branding across digital and physical touchpoints
    • Optimise for a short, high-traffic seasonal sales window

    Branding & Visual Identity
    I created the full brand guidelines, including logo design, typography, colour palette, and tone of voice. The identity was designed to feel premium, natural, and festive, standing out in a competitive seasonal market.

    Packaging & POS Design
    I designed carton packaging and point-of-sale materials to ensure a consistent brand experience across both retail and delivery touchpoints, reinforcing quality and recognisability.

    Website Design & UX
    The website was designed with a strong visual focus and simplified user journey.

    paper Wix Website - Foras Walls and Floors

    Foras Walls & Floors – Website Design & Digital Strategy

    Foras Walls & Floors is a UK-based supplier of premium porcelain tiles and natural stone. This project focused on designing a modern, visually-led website alongside a digital marketing strategy to increase online engagement, product discovery, and showroom visits.

    • Create a premium, design-focused website
    • Improve product navigation and user experience
    • Drive traffic through SEO and paid ads
    • Encourage both online enquiries and in-store visits

    Design & UX
    I developed a clean, minimal layout that prioritises high-quality imagery and intuitive navigation. The structure guides users through inspiration, product exploration, and conversion, with clear calls-to-action throughout.

    Brand Positioning
    The site was designed to reflect a high-end, aspirational brand, shifting focus away from price and towards quality, design, and expertise.

    Social Media (Instagram & TikTok):Visual content including transformations, product highlights, and showroom features
    Google Ads: Targeting high-intent searches such as porcelain paving and outdoor tiles
    SEO:Optimised product categories and planned blog content to drive long-term organic traffic
    Local Strategy: Promoting the showroom as a key differentiator through location-based marketing

    • Visually-driven, modern interface
    • Clear product categorisation (internal vs external)
    • Mobile-responsive design
    • Strong calls-to-action encouraging enquiries and visits

    The result is a cohesive digital platform that strengthens brand identity, improves user engagement, and supports both e-commerce and in-person sales. The project establishes a scalable foundation for ongoing marketing growth.