I'm a marketing professional with a strong passion for aesthetic, wellness, and lifestyle brands. My journey has taken me through various aspects of digital content creation and brand storytelling. I thrive on engaging with communities and using social media as a powerful tool to connect brands with their audiences. With a background in nutrition science, I blend my knowledge of health and wellness with marketing strategies to deliver unique customer experiences. I love collaborating with influencers and conducting market research to enhance brand visibility. I'm continuously learning and adapting to the ever-evolving digital landscape.

I'm a marketing professional with a strong passion for aesthetic, wellness, and lifestyle brands. My journey has taken me through various aspects of digital content creation and brand storytelling. I thrive on engaging with communities and using social media as a powerful tool to connect brands with their audiences. With a background in nutrition science, I blend my knowledge of health and wellness with marketing strategies to deliver unique customer experiences. I love collaborating with influencers and conducting market research to enhance brand visibility. I'm continuously learning and adapting to the ever-evolving digital landscape.

Available to hire

I’m a marketing professional with a strong passion for aesthetic, wellness, and lifestyle brands. My journey has taken me through various aspects of digital content creation and brand storytelling. I thrive on engaging with communities and using social media as a powerful tool to connect brands with their audiences.

With a background in nutrition science, I blend my knowledge of health and wellness with marketing strategies to deliver unique customer experiences. I love collaborating with influencers and conducting market research to enhance brand visibility. I’m continuously learning and adapting to the ever-evolving digital landscape.

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Work Experience

Marketing Associate at The Aesthetic Studio Pte Ltd, Singapore
January 1, 2022 - Present
Create and edit short-form digital content for TikTok, YouTube, and Meta to enhance brand visibility and audience engagement. Assist in managing the clinic’s social media presence, including content planning and scheduling.
Nutritionist & Marketing Associate at Food & Nutrition Specialists Pte Ltd
August 1, 2019 - January 1, 2022
Design and deliver wellness workshops and educational programs to enhance brand awareness and engage audiences, developing marketing content through market research.
Nutritionist at Health Can Be Fun Nutrition Consultancy Co.
January 1, 2017 - August 1, 2019
Conduct dietary assessments and develop personalized nutrition plans while creating educational materials and supporting outreach initiatives.
Marketing Associate at The Aesthetic Studio Pte Ltd, Singapore
January 1, 2021 - Present
Create and edit short-form digital content for TikTok, YouTube, and Meta to enhance brand visibility and audience engagement. Assist in managing the clinic’s social media presence, including content planning, scheduling, and platform optimization. Collaborate with the marketing manager to develop and execute social media strategies aligned with the clinic’s premium aesthetic brand identity. Conduct market research, competitor analysis, and influencer identification to support marketing campaigns and brand growth.
Nutritionist & Marketing Associate at Food & Nutrition Specialists Pte Ltd
January 1, 2022 - Present
Design and deliver wellness workshops and educational programs to enhance brand awareness and audience engagement. Conduct market research and competitor analysis to support the development of effective educational and marketing content. Develop nutrition-related educational and promotional materials for diverse audiences. Build partnerships with schools, community organisations, and corporate clients to expand outreach and program participation.
Nutritionist at Health Can Be Fun Nutrition Consultancy Co.
January 1, 2020 - January 1, 2021
Conduct dietary assessments and develop personalised nutrition plans aligned with clients’ health goals. Create educational materials translating complex nutrition concepts into clear, accessible content. Support client outreach initiatives and wellness programs while maintaining accurate records and administrative documentation.

Education

Bachelor’s Degree at University of Roehampton, UK
September 1, 2016 - July 1, 2019
Diploma in Food Science & Nutrition at Republic Polytechnic, Singapore
January 1, 2014 - January 1, 2017
Digital Marketing - Social Media Marketing at Singapore Management University
August 1, 2023 - August 1, 2024
Bachelor’s Degree in Nutrition Science at University of Roehampton, UK
January 1, 2018 - January 1, 2021
Diploma in Food Science & Nutrition at Republic Polytechnic, Singapore
January 1, 2015 - January 1, 2017
Digital Marketing - Social Media Marketing at Singapore Management University
August 1, 2023 - August 1, 2024

Qualifications

Artificial Intelligence (AI) in Marketing
January 1, 2026 - December 31, 2025
Artificial Intelligence (AI) in Marketing
January 1, 2026 - December 31, 2026

Industry Experience

Healthcare, Professional Services, Education, Consumer Goods